A-League invests A$150,000 in controversial Hawkeye technology

After being one of the first leagues in world football to adopt the VAR system, the A-League has now invested A$150,000 in the Hawkeye technology being used in the English Premier League.

In Australia, the two most recent top flight domestic grand finals have featured VAR errors. Both clearly impacted the contest. Its interference has also continued to heighten the mood of distrust around the system and bred calls for a simplification of its processes or its removal all together.

The Premier League has been using the new technology this season, much to the chagrin of many fans and expert commentators alike. Aside from decisions on foul play, it also uses a computerised 3D line, determining offsides based not only on centimetres and metres, but also on the tiniest of margins.

At times the width of a players arm can be the difference between a play on decision or an infringement being called. Such has been the case in the richest league in the world this season, with a host of decisions made after a referral to the VAR that have infuriated fans and drawn criticism from some of the most respected pundits.

Despite Australian football’s constant financial challenges, the A-League powers at be have chosen to invest in the system. It hopes to avoid the errors that have plagued recent grand finals.

In 2017/18, Melbourne Victory were awarded a match winning goal in the first half against the Newcastle Jets. There was a clear offside in the play yet a faulty monitor and a required reboot saw the officials in the booth unable to view the vision that would have made things right for the unlucky Jets.

It was a bitter pill to swallow for Newcastle, yet luckily the error that occurred in the following seasons’ grand final was less disastrous. Sydney FC had a goal disallowed unfairly, however, after 120 minutes of grinding and stubborn action, did manage to prevail over Perth Glory on penalties.

Whilst the official word coming from the league will be that the investment they have made in the Hawkeye technology will remove such errors and ensure that we do not see a repeat of the embarrassing disasters of the past two seasons, many fans in England would disagree.

After just a month of the Premier League season, former whistle blower Mike Riley and Head of Referees, admitted that VAR had already been responsible for four major errors. Whilst three involved penalty decisions, he also made it clear that Newcastle United had been awarded a goal despite the technology confirming an offside player.

Liverpool’s Egyptian striker Mohamed Salah summed up much of the existing fan sentiment around the obviously flawed technology and the unrealistic ambitions of administrators to eliminate all errors from officialdom.

“I don’t like it … that’s my answer, always. I don’t like it,” Salah claimed in an interview with CNN. “I love football how it is.

Whilst English fans are grappling with VAR’s application to penalties, foul play and the new interpretations around handball incidents, Australian fans are already well versed in the frustrations caused in those areas.

The considerable financial investment made by Australia’s domestic governing body will now add the most finicky level of analysis to offside decisions. A three dimensional dotted red line joining an attacker’s shoulder with his exact position on the pitch is compared with a blue line indicating the precise placement of the defender.

Those two points then become extended lines draw horizontally across the pitch and the player in the highest or most advanced position is judged to be the last man; potentially on offside attacker or a defender playing a goal scorer onside.

The graphics look somewhat absurdly imprecise when used and many decisions appear within a reasonable margin of effort. One that should exist in all predictive technology.

However, Australian football claims to have invested in the future, in order to protect fans and the integrity of the game by ensuring there is a categorical decision made each and every time on the technological evidence available.

It is considerable money spent on something that remains unconvincing. Many would argue that they were happy with the game the way it was, well before we had even heard of the acronym VAR.

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A-League Reaches Historic Goal Milestone as Viewership Surges

A-League reach scoring and viewership record

Just this week the Isuzu UTE A-League has announced it has reached the 500-goal mark in record time this season in line with another recent report of another increase of viewership for the a-league.

Highlighting an exciting period of growth for the competition both on and off the pitch.

Western Sydney Wanderers defender Alex Gersbach’s strike against Western United on Sunday became the 500th goal of the 2024-25 campaign.

The milestone was achieved after just 150 matches, making it the fastest the league has ever reached this tally, surpassing last season’s record of 152 matches.

The current season’s goal-scoring rate dramatically outpaces historical comparisons.

During the 2000-01 National Soccer League season, it took 159 games to reach 150 goals, while the 1996-97 campaign required 161 matches. The 2022-23 season needed 163 games to hit similar numbers.

This scoring record was presented the same time as the encouraging news on the viewership front.

The A-Leagues reporting an 11% increase to last season in total viewership audience for 10+ and 10 Play according to recent data shared by the competition.

The league viewership currently sits at 3.96 million nationally and is expected to hit 4 million people at the end of the season.

This is a record increase of viewership and shows the popularity of the sport in a very saturated sporting market.

The twin developments of record-setting goal production and increased viewership point to a positive trajectory for Australian football and its ability to be an enjoyable an action-packed season for audiences.

The growth of the viewership should be built upon in coming seasons and proves that the league is continuing to grow traction.

One must point out if there is a connection between the number of goals and the rise in viewership.

The spread of goals however points towards not a league with huge differing quality of teams.

Another point to highlight, is that viewership is high is also being backed up by the active support at the grounds.

Big matches such as the Sydney Derby has brought in huge numbers, however, it will be at the end of the season if we see an all -round rise in ground attendance.

With this year also capping of the largest increase in transfer revenue and playing minutes for under 23 players.

These results points towards a wealth of quality players who can excite the league and develop its quality.

Also, with this comes the opportunity for increased transfer opportunities, revenue streams and sponsorship deals.

The potential for this league and its increasing popularity is something that needs to be supported and developed in the coming seasons.

Football Victoria Welcomes AquaMe as Hydration Tech Partner

Football Victoria (FV) is excited to announce its partnership with AquaMe, with cutting-edge hydration technology for the next generation of upcoming footballers.

AQUAME is a cutting-edge smart water bottle system designed to meet the demands of today’s athletes. By combining advanced sensor technology with a sleek, user-friendly design, AQUAME supports personalised hydration management tailored to individual needs.

FV’s Executive Manager of Commercial, Chris Speldewinde, welcomed the partnership with open arms.

‘We’re thrilled to be aligning with AQUAME, whose focus on innovation and athlete well-being aligns perfectly with our academy’s mission to prepare players for the highest level,” he said via press release.

As part of the onboarding process, each FV Academy player has received their own AQUAME 2.0 Smart Water Bottle, along with access to the AQUAME PRO App.

This innovative system empowers players to track and maintain their hydration—from pre-training preparation to post-match recovery—using the same elite tools trusted by professional clubs such as Valencia CF, Deportivo Alavés, and the Mexico National Team.

By analysing both real-time and historical hydration data, AQUAME helps address the risks of both over- and under-hydration, ensuring each athlete maintains optimal hydration levels.

This data-driven approach provides deeper insights into the causes of dehydration, enabling teams to take proactive steps and prevent issues before they occur.

The integration of AQUAME into the FV Academy program marks a proactive step in equipping young athletes for the demands of high-performance sport, while promoting lifelong healthy hydration habits.

AQUAME Executive Steve Xie also shared his enthusiasm for the partnership, highlighting the shared commitment to athlete wellbeing and innovation.

“Partnering with Football Victoria allows us to support the next wave of football talent with technology proven to enhance performance and recovery,” he said via press release.

To mark the launch of this exciting collaboration, AQUAME is also offering all Football Victoria families an exclusive 10% discount on the AQUAME 2.0 Smart Water Bottle and App.

Use code FOOTBALLVIC at checkout via the link below to access a special offer and experience the latest innovative technology in hydration.

AquaMe x FV Special Offer

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