Adelaide United have announced a season long deal extension with leading property development and sales company, Kite Property.
Kite Property have been a partner of Adelaide United since 2018 and have shown a strong interest and passion in growing the women’s football side. The company can benefit greatly from the logo on the front of the club’s kits as it gives them a chance to showcase the brand to a large audience for the first time.
This partnership agreement will mean that the Kite Property logo will proudly appear at the front of both the home and away jersey for this season’s Liberty A-League campaign.
Kite Property is a proud South Australian and family-owned property development, sales and management company, Kite Property has a focus on supporting locals and promoting diversity.
Over the last 17 years, Kite Property have leveraged their knowledge and experience to quickly become Adelaide’s largest apartment developer, and now a developer of master-planned communities, townhouses and hotels.
Adelaide United’s Head of Commercial, Fabrizio Petrone mentioned the congruity between the goals of the two parties.
“We’re delighted to continue our partnership with Kite Property, with a clear focus on growing the momentum behind women’s football, especially off the back of the most recent FIFA Women’s World Cup successes,” he said via club press release.
“Kite Property has always been a strong supporter of the Club and women’s football in general, and this extension is exciting for the Club and aligns with our values, to better support local communities.”
Kite Property Managing Director Damon Nagel is pleased by the continuation of this partnership.
“We could not be more pleased to extend our partnership in support of Adelaide United and women’s football,” Nagel added via press release.
“We’re extremely passionate about equal opportunity and diversity, so being able to continue our partnership with the women’s team was an obvious choice for us.
“Having our logo on the front of the home jersey is an excellent way to showcase our brand and engage with our customers and the 300-plus people that work on Kites’ projects.
“Kite Property is here to support local and our partnership with United is a key pillar in this strategy.”
Both parties have a lot of shared values about benefitting the Adelaide community and growing the women’s game which will propel the goals they are trying to achieve in this long-term partnership. Adelaide United have mentioned in their overall strategy that these are key pillars of the club and are of high importance.
