AFC delivers new online courses for Asian match officials

The Asian Football Confederation’s (AFC) match officials have been given the opportunity to complete new online courses, ensuring they remain in sharp focus during the COVID-19 pandemic.

With world sport currently put on hold, players and now officials alike are looking to keep up their training in order to be ready for when competitions do resume.

The AFC have embraced the use of technology as people are encouraged to stay at home. The introduction of these new courses can be accessed by anyone throughout the continent.

So far, over 300 participants have taken part – including elite men and women referees and assistant referees as well as newly recruited referees who joined the courses, which have focused on theoretical education, online discussions and fitness.

Organised by the AFC Referees Department, the online courses have comprised various topics including laws of the game, video tests, discussion based on case studies and match analysis. Six Referee Technical Educators (RTE), Suresh Srinivasan, Cheung Yim Yau, Niu Huijun, Etsuko Fukano, Awni Hassouneh and Vladislav Tseytlin, have been assigned to lead these online courses in designated zones in Asia.

“It is not a normal period, as most of the activities are postponed in Asia. During this critical period where most people are under lockdown procedure, AFC Referees Department decided to organise the online activities to keep the referees engaged in football,” Ali Al Traifi, the RTE Coordinator, said.

“This is a good opportunity to refresh their memories on the laws of the game and to get them thinking on their interpretation of match incidents. It is also important to conduct some activities for the new elite referees and women referees as well during this restricted movement period.”

The AFC Referee Academy courses are also ongoing with academy educators Farkhad Abdullaev, Hakan Anaz, Sachiko Yamagishi conducting the technical sessions online with academy members from 2017, 2018 and 2019 respectively while instructors Alejo Perez Leguizamon and Ravichandran Chappanimutu manage the fitness sessions.

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AFC anti-doping webinar aims to modernise practices

The Asian Football Confederation (AFC) wrapped up the AFC Member Association Anti-Doping Programme webinar on Monday, highlighting the confederation’s desire to strengthen the honour and fairness of football in Asia.

With 40 Member Associations (MAs) present, the AFC’s webinar was designed to educate MAs on the recently implemented AFC Anti-Doping Activities and Monitoring System, a broad sweeping process aiming to standardise anti-doping practices across the confederation.

Designed to modernise Asian anti-doping practices, the AFC Anti-Doping Activities and Monitoring System is helping to transition MAs from paper-based data collection to digital alternatives. Through this, MAs will be able to observe and record doping activities far easier and will be in compliance with the AFC Anti-Doping Regulations and World Anti-Doping Code.

The AFC Anti-Doping Activities and Monitoring System also includes a number of tools to help boost MAs anti-doping effectivity, such as real-time data submission and secure access controls. Additionally, the system includes provisions to conducting educational programs, recording anti-doping violations, and programme testing.

Saudi Arabian Football Federation Medical Committee Member, Dr. Khalid Awad, outlined the importance of the anti-doping webinar.

“It was a pleasure to be part of the discussions and to learn more about this new system. I feel it has great potential to strengthen collaboration among MAs,” he said in a press release.

“We can use the platform not only to safeguard the integrity of our sport but also to develop more ways to educate ourselves and help our athletes perform at their highest levels.”

Pakistan Football Federation Chief Medical Officer, Dr. Muhd Azam Khan expressed his satisfaction for the AFC’s commitment to modernising anti-doping practices in Asia.

“This is an excellent step by the AFC to digitise records. It will serve as a stimulus for the growth and development of MAs,” he said via press release.

“Additionally, I am confident it will motivate us to organise more capacity-building initiatives in our respective federations.”

The webinar also allowed the AFC and MAs to share the discoveries of a recent AFC survey, which aimed to discover the unique problems each MA has in regard to doping in football.

US Soccer and Bank of America forge landmark partnership

The United States Soccer Federation (US Soccer) has announced a significant long-term partnership with Bank of America, marking the financial institution as the first official banking partner of all 27 US national teams.

This includes the senior men’s and women’s teams, as well as the federation’s youth and extended squads.

In August, Bank of America partnered with FIFA to become a global sponsor of the 2026 World Cup, which will be co-hosted by the US, Canada and Mexico.  In December, it expanded its collaboration with FIFA by sponsoring the revamped Club World Cup.

While no financial figures have been made public, the deal is reportedly worth AU$161 million.

The agreement also sees Bank of America join as a founding-level partner of US Soccer’s National Training Centre, which is set to open in Atlanta, Georgia, in 2026.

The founding level represents the top tier of partnerships for the facility, and Bank of America is only the second company to achieve this status.

With this deal, Bank of America becomes US Soccer’s 16th strategic partner and its ninth new sponsor since the organisation assumed control of its commercial rights at the start of 2023.

In recent months, US Soccer has secured other high-profile sponsorships, including agreements with global health company Haleon and chemical firm Henkel.

The federation’s sponsorship roster already features notable brands such as Volkswagen (presenting partner), Nike (kit supplier), Allstate, AT&T, Marriott Bonvoy, Anheuser-Busch, Coca-Cola, Visa, and Ticketmaster.

Domestically, Bank of America is already well known for its prominent sports sponsorships, including its naming rights partnership for the Bank of America Stadium in Charlotte, North Carolina.

As part of its agreement with US Soccer, Bank of America will also work on community and fan engagement initiatives, further embedding itself in the sport’s grassroots and supporter culture.

David Wright, US Soccer chief commercial officer spoke with enthusiasm about the big move.

“This landmark partnership marks one of the largest long-term investments in US Soccer history, and Bank of America’s global leadership will help catapult our sport,” Wright said in a press release.

“Bank of America shares our commitment to growing the game, investing in female leaders, and significantly bolstering our efforts in service to soccer on all fronts.”

David Tyrie, Bank of America’s chief digital officer and chief marketing officer shared the importance of their connection to football with this deal.

“Our investments in the US Soccer Federation and in soccer overall provide unique and ongoing opportunities to build client relationships, engage our teammates, and drive positive economic impact, locally and globally, as the most popular sport in the world takes centre stage over the next two years and beyond.” he said in a press release.

This partnership could prove transformative for the United States as a co-host of the 2026 FIFA World Cup, offering a significant opportunity to elevate the sport’s domestic profile.

Under the guidance of legendary coach Mauricio Pochettino, the national team is focused on rebuilding after disappointing performances, including a group stage exit in 2022 and failing to qualify for the tournament in 2018.

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