fbpx

AFF Suzuki Cup rescheduled to 2021

The AFF Suzuki Cup 2020 will be played in 2021 after the tournament had to be postponed due to the COVID-19 pandemic.

The AFF Suzuki Cup 2020 will be played in 2021 after the tournament had to be postponed due to the COVID-19 pandemic.

The tournament has been rescheduled to take place from April 11 until May 8 of next year. The ASEAN Football Federation announced the new dates for the tournament in a press release on Friday.

Originally the AFF Suzuki Cup was going to be played in November and December of this year.

AFF President, Major General Khiev Sameth said that he hoped that the announcement of dates for the tournament would provide clarity for commercial partners, sponsors, and media broadcasters.

“We are delighted with the positive support that we have had from our Member Associations and that we have been able to find a suitable window next year to hold our most highly anticipated tournament,” he said in a statement.

“While we are well aware that the fight against the global pandemic is not over, we are cautiously optimistic for the AFF Suzuki Cup 2020 to take place in its full format as we hope to deliver the best of ASEAN in the tournament next year

“AFF and our Member Associations would like to express gratitude to all our fans, players, coaches, officials, media and other partners for their unwavering support and commitment despite these challenging times, and look forward to the AFF Suzuki Cup unifying the whole of South East Asia when we are able to come together again.”

The AFF Suzuki Cup takes place every two years and is played between the southeast Asian countries.

The cup is contested by Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Thailand, Timor-Leste, and Vietnam.

“We are glad to work out the new tournament dates for the AFF Suzuki Cup 2020 with the relevant stakeholders, and we are excited to continue to work with our partners on their sponsorships, campaigns and activation plans as we get ready to bring football back to the fans of ASEAN,” Managing Director, South East Asia at SPORTFIVE (the exclusive commercial partner of the AFF Suzuki CUP), Malcolm Thorpe said about the rescheduled dates.

The AFF said it will work closely with member associations and partners to release further information on the rescheduled tournament as soon as possible.

Daniel Foley is a sports junior journalist with Soccerscene. He reports widely on football policy and micro industry matters.

Optus Sport to stream Football Victoria’s Nike F.C. Cup Final

Nike F.C. Cup

Football Victoria have made the exciting announcement that Optus Sport will yet again stream the Nike F.C. Cup Final in 2022.

Optus Sport have been the home of the English Premier League in Australia since 2016, and are also home to LaLiga, the Women’s Super League, K-League, J-League and the EURO’s.

The Cup Final will be held on Sunday afternoon, when South Melbourne takes on Calder United at Valley Park Events Centre, Broadmeadows.

Football Victoria CEO Kimon Taliadoros applauded Optus Sport’s commitment and acknowledged their continued support of the local game in a statement released by Football Victoria.

“The appetite for women’s football is growing exponentially and we thank Optus Sport for their elevation of the Nike F.C. Cup again in 2022,” he said in a statement.

“We are thrilled that subscribers across the nation can experience the quality football that the two teams will deliver on Sunday.”

Match coverage starts at 3.30pm AEDT, with the final kicking off at 4pm this Sunday.

Coverage will also be provided for non-subscribers on NPL.TV and Football Victoria’s Facebook and YouTube.

Customers can watch Optus Sport on their favourite screens and devices via Fetch, Apple TV, Android TV compatible Smart TVs, LG Smart TVs, Apple Airplay, Chromecast, Amazon Fire TV, Xbox, compatible Samsung Smart TVs or desktop, or on-the-go via tablet, mobile, or laptop.

FC Bayern and Adobe partner to power the club’s digital transformation

Bayern and Adobe

FC Bayern, one of the world’s most historic and successful football clubs, have announced a multi-year partnership with Adobe to power the club’s digital transformation.

The agreement will bring new, personalised experiences to its millions of current and future global fans – both on and offline – while driving greater efficiency and more sustainable business practices through Adobe’s enterprise solutions.

With a rapidly growing global fanbase, FC Bayern is passionate about connecting fans to their favourite club in new ways. Adobe’s technology will provide FC Bayern the ability to better understand its fans to create more engaging and individualised sports experiences.

Adobe Experience Cloud, including Adobe’s customer data platform, will help FC Bayern create fan profiles to better understand how supporters engage with the brand and ensure they enjoy a more personal relationship with their favourite teams. This means the overall matchday experience will be enhanced for fans, giving supporters real-time notifications at their fingertips including merchandising discounts, video content and last-minute ticket availability.

With more digital experiences across platforms, channels and devices, FC Bayern fans will never miss a moment whether they are at the Arena, on the go or in the comfort of their home. For example, when a goal is scored fans will receive content on their preferred channel to celebrate the moment in real time, as well as post-match video commentary and highlights.

FC Bayern will also use Adobe Document Cloud, including Adobe Acrobat Sign, to digitise collaboration with fans, employees and partners. With Document Cloud, activities like signing up for memberships or executing player agreements will be quick and secure, while reducing environmental impact.

“Today’s FC Bayern fan is digitally savvy and craves new ways to get closer to our club and players, which is why we aim to create sustainable and lasting interactions that bring matchday excitement to our millions of passionate fans across the world,” FC Bayern CEO Oliver Kahn in a statement.

“We’re investing in a long-term digital strategy with Adobe’s breadth of enterprise applications at the core of our technology, to deepen how our fans engage with the club and to inspire the next generation of fans for years to come.

“FC Bayern has millions of fans around the world, and they are at the forefront of revolutionising fan experiences,” said Anil Chakravarthy, president of Digital Experience Business at Adobe. “With this partnership, FC Bayern will create more personalised experiences to enable fans to celebrate the passion and heart of the club wherever they may be.”

© 2022 Soccerscene Industry News. All Rights reserved. Reproduction is prohibited.

Most Popular Topics

Editor Picks