APIA Leichhardt FC: 70 years on & still counting

On 18th April, APIA Leichhardt FC – one of the most successful football clubs in Australia – will be celebrating its 70th year with a glamorous gala event at La Montage Function Centre.

The names of the former players who wore the maroon and sky blue colours of the club just roll off the tongue – including Stan Ackerley, Leo Baumgartner, Col Bennett, Arno Bertogna, Archie Blue, George Blues, Fillipo Bottalico, Mark Brown, Rod Brown, Alex Bundalo, Terry Butler, Ricard Campana, Ernie Campbell, Paul Carter, John Doyle, Stan Foster, Johnny Giacometti, Sebastian Giampolo, Joey Gibbs, Terry Greedy, Pat Hughes, Audauto Iglesias, Karl Jaros, Peter Katholos, George Keith, Billy Kerklaan, Lawrie McKinna, Danny McKinnon, Graham McKinnon, David McQuire, Ross Maiorana, Brad Maloney, Jean-Paul de Marigny, Joe Marston, Bruce Morrow, Tony Morsello, David Muir, George Nuttall, Phil O’Connor, Peter Ollerton, Franco Parisi, Tony Pezzano, Mark Pullen, Nick Rizzo, John Roberts, Billy Rogers, Jim Rooney, Bill Rorke, John Russell, Jim Sambrook, Marshall Soper, Darren Stewart, Brian Taylor, Cliff Van Blerk, Jason Van Blerk, Walter Valeri, Willie Wallace, John Watkiss,  Vernon Wentzel, Peter Wilson, Johnny Wong and Charlie Yankos.

The significance of this milestone is not lost on long serving President, Tony Raciti, who has been associated with the club since 1977 and is leading the charge for  APIA’s participation in the National Second Tier Competition commencing in March, 2025.

Although there is a lot of work to be done before next March, Raciti goes about his work with his usual determination to ensure the club is fully prepared for the task ahead.

In this interview with Roger Sleeman, Tony Raciti discusses the significance of APIA’s longevity in Australian football, the state of play for the Club’s National Second Tier effort and conveys his thoughts about all things football in Australia.

 

ROGER SLEEMAN

On the 70th anniversary of the club, what feelings are evoked?

TONY RACITI

The club has shown incredible stability in this time and we’re on target to enjoy another 70 years of prosperity.

The function on 18th April will be recognition of the club’s achievements over the 70 years and the large assembly of former and current players, supporters and sponsors will be a testimony to the continuing success and ambition of the club, particularly with the start of the National Second Tier.

R.S.

Is the original reason for the club’s formation still relevant today?

T.R.

It was originally formed as a sporting social club but obviously football was centre stage.

Today, the social aspect is not so evident as we’re a football club first and foremost providing a focus for the sport in the inner west for thousands of people, including players and supporters.

It’s now a firm fabric in local society.

Although the club has a strong Italian heritage, especially dating back to the 50’s and 60’s, there was also a strong Scottish and English influence which is still prevalent today.

Interestingly, if you examine the data base of registered players at the club, there are roughly 75% of Anglo Saxon and others of non Italian background which confirms we’ve fully integrated into the local community.

R.S.

You’ve been with the club since 1977.

What changes have you seen in this period?

T.R.

The fact we were incurring substantial losses in previous years, despite always meeting our debt, was not ideal. However, we are no longer incurring annual losses but breaking even or making small surpluses.

Lambert Park had never been subsidized by the local council until 2014 when the club was granted a $2.4 million government grant to upgrade the facility, the clubrooms and playing surface.

The club currently has an asset register which exceeds $6 million dollars and fortunately the local council is to provide funds to upgrade our synthetic surface and drainage. They will contribute $1.8 million dollars with the club funding  $500,000.

Fortunately, we’ll be playing at Leichhardt Oval next year in the N.S.T. and we have seven other grounds available in the area as registrations are growing rapidly.

To  meet the demand, we’re hiring school grounds for training  , including Concord High School four nights a week which has been funded by  the junior and women’s section of the club  who have banded together to raise $45,000 for lighting at the school.

R.S

Does Football NSW do enough to support your club and NPL Clubs in general?

T.R.

Unfortunately, the landscape has changed in the last decade or two and the makeup of the board requires more people with a football background.

Currently, there are a number who don’t have the knowledge of football history and club operations.

Nevertheless, Football NSW are a governing body with a strong management structure in a game which is bursting at the seams in N.S.W.

R.S.

Can the National Second Tier be a natural progression from the NPL?

T.R.

Absolutely.

It will support and underpin the A-League and provide advancement for clubs who want to grow further on a national stage.

In recent years, there’s been a deterioration in criteria observed for the NPL so the NST will provide an opportunity for clubs with ambition to achieve a higher position in the game and to evolve further in a much stronger competition with better training and playing facilities.

R.S.

Can the clubs raise sufficient capital to fund their place in the N.S.T.?

T.R.

I’ve been personally impressed with the clubs involved in the process and have no doubt the clubs will be financially stable, particularly with their fund raising activities.

From an APIA standpoint, we’ll be the first sporting club in Australia to be owned by the community via public shareholding.

This process hasn’t been launched yet because we haven’t finalised our prospectus which has to be approved by ASIC.

Initially, we are limited by law to twenty shareholders who have committed $500,000 so we can submit our bank guarantee to the F.A. to play in the N.S.T.

Beyond the approval of the prospectus, we’re confident we can increase our shareholding to 1000 by the end of 2024.

We also have strong corporate sponsorship to the tune of $800,000 per annum and with the move to Leichhardt Oval next year, the 2,500 under cover seats will be sold by end of January, 2025 which will give the club an injection of $1,000,000, adding to other revenue streams.

R.S.

Are all your supporters and sponsors fully behind the N.S.T. ?

T.R.

Very much so and they see the club is well managed with a strong board.

For the past decade, the club has been a powerhouse in first grade as well as juniors, SAP, women’s and girls.

Currently, there are twelve other clubs knocking on the door to be included beyond the initial eight accepted, so this speaks volumes for the interest in the N.S.T.

Obviously, only four of those clubs will be accepted in  the 2025 competition because there can’t be a 20-team League in the first season.

The FA  have been totally co-operative as a governing body which will guarantee the League has direction, stability, and good management, providing better marketing opportunities for the clubs, especially blanket television broadcasting.

Regrettably, in the initial stages there will be no money for the N.S.T. flowing from the broadcast deal.

R.S.

In view of the troubled A-League, will the football public warm to the NST?

T.R.

I believe they will and when promotion and relegation is introduced both Leagues will boom.

With the cost of licences in the A-League, it was premature to introduce promotion and relegation immediately.

Critically, there will be a higher level of competition on view in the NST.

R.S.

Can the A-League overcome its current problems to ensure there is no delay in the start of the NST?

T.R.

The NST will definitely commence next year.

It should be remembered there are thriving clubs like Sydney FC, Wanderers and Melbourne Victory and the remainder are working hard to improve their lot.

I wish I had $15 million to purchase Newcastle Jets because it’s a strong football area.

The purchase of Perth Glory by the Pellegra Group is also a perfect example of the willingness of substantial investors to support the game.

R.S.

Currently NPL playing times vary greatly.

Do you expect there will be uniformity in the NST whereby all games start at 3pm on the weekend?

T.R.

There is only one time to play these matches which should be at 3 or 3.30 pm on a Sunday afternoon.

You’re looking for trouble playing outside these times when you’re playing in winter so APIA will be abiding by these times.

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Theo Fotopoulos outlines vision for Canberra United’s future

Professional football in the nation’s capital has entered a new era with Australian Sports Group (ASG) officially taking over Canberra United ahead of the 2026/27 season.

Led by Chairman Morris McAllister and CEO Theo Fotopoulos, ASG takes over a club whose future has been uncertain in recent years. Now, the focus has shifted from survival to building a sustainable future for football in Canberra.

Speaking to Soccerscene, Fotopoulos discussed why ASG chose to invest in Canberra United, the importance of preserving the club’s identity, and the roadmap for the chapter ahead for football in the nation’s capital.

Why Canberra?

The investment in Canberra United comes at an important time for the club. The beginning of the 2026/27 A-League Women season is just around the corner, and the prospect of an A-League Men side is drawing closer. Asked why ASG chose to invest in Canberra United and Canberra itself, Fotopoulos’ answer was simple.

“Canberra has stacks of football culture. It is a football city,” Fotopoulos said.

Speaking on the decision to retain the name Canberra United and not undertake a rebrand, Fotopoulos pointed to the club’s history and connection to the community.

“We retained the name, Canberra United, because of the history and the association. We felt there were more positives to retain the name,” Fotopoulos said.

The new ownership also wants supporters to play an active role in shaping the club’s future.

“The fans will be involved in making decisions,” Fotopoulos said.

Fotopoulos revealed that the club is already consulting with fans on the introduction of a nickname and is looking at developing a playing kit that is designed by the fans.

While Canberra offers a unique opportunity for professional football, Fotopoulos acknowledged the club will still compete for supporters’ attention alongside established sporting organisations such as the Canberra Raiders and ACT Brumbies.

Rather than viewing that as a disadvantage, he believes Canberra’s appetite for sport presents an opportunity to grow the club’s presence in the capital.
“It is something that allows us to accelerate the building of the brand in Canberra, Canberrans really love their sports,” Fotopoulos said.

 

The road ahead

The 2026/27 Ninja A-League season kicks off in October, and the priority for Fotopoulos and ASG at Canberra United is to ensure that Canberra is ready to compete not only next season, but sustainably for the years ahead.

“For us, it’s really stabilisation for the women’s. Build that and build the infrastructure around the women then translate that into an additional structure for the men’s program,” Fotopoulos said.

Infrastructure also forms a key pillar of ASG’s long-term vision. Fotopoulos said securing a long-term home at McKellar Park and improving football facilities across Canberra would play an important role in supporting future growth.

He believes better facilities will benefit not only Canberra United but football throughout the ACT and surrounding region.

Importantly, the takeover of the club included an option to introduce a team into the A-League Men’s competition from the 2028/29 season, which is something that ASG intends to pursue.

When speaking about the future of the proposed senior men’s side, Fotopoulos pointed to the quality within and around the organisation that will ensure its introduction.

“We’re quietly confident, the football department is very positive. There are a lot of quality people, both in Canberra and outside of Canberra, that have indicated interest in being part of the elite pathways academy structures that will be the foundation for a new A-League men’s team,” Fotopoulos said.

 

More than a football club

For Fotopoulos and ASG, this investment is about more than just owning and running a football club. The focus extends beyond results on the field to developing an integrated football structure and greater cohesion across the game.

In order to support a strong senior men’s and women’s side, Fotopoulos outlined the importance of establishing strong junior pathways for young players growing up in Canberra.

“One of the other big picture objectives is to finally get to establishing a permanent pathway,” Fotopoulos said.

Fotopoulos believes that these pathways will ensure long-term stability for Canberra United and help form the foundation of both senior playing groups for years to come.

However, it wasn’t just an investment in football in Canberra. It was a vote of confidence for women’s football in Canberra in particular.

While excitement is building around a potential expansion into the A-League Men, Fotopoulos believes that the current moment represents an even greater opportunity for the women’s game.

“If I was to look at any other time in history, this is probably the strongest time to invest in women’s football,” Fotopoulos said.

 

Mizuno’s Australian gamble: can a 120-year-old brand break through?

When Mizuno unveiled a mural of Socceroos captain Harry Souttar on a Richmond wall during the 2026 World Cup, the company’s name did not appear on the artwork. The artist, Rory Ledge, painted Souttar as the “Minister of Defence” behind a brick wall. Channel 7 and Channel 9 turned up. The Herald Sun ran it in their Saturday edition. Mizuno’s brand director called it “mainstream awareness” without paid media.

The mural sat within a broader push by the Osaka-based company to expand in Oceania. For the fiscal year ending March 2026, Mizuno reported sales of ¥259 billion, up 7.8 per cent year-on-year, with net income of ¥18.4 billion representing 20.5 per cent growth . Operating profit rose to ¥22.6 billion. The Asia and Oceania segment is central to the company’s medium-term plan, which targets net sales of ¥290 billion by fiscal 2027.

The growth imperative

Australian football has not historically been kind to specialist boot brands. Nike, Adidas and Puma dominate retail shelves. A-Leagues collective bargaining agreements and club deals have locked in incumbents. For a brand without the marketing budgets of its competitors, the path to relevance runs through the players.

Mizuno has grown its Australian ambassador base from one athlete to around 20 across the A-Leagues in recent seasons. Melbourne City’s Tolgay Arslan, who played in the Bundesliga and Serie A before arriving in Australia, told Front Page Football: “If I discovered these boots ten years ago, I would wear these boots overseas in my career.” Western United midfielder Angus Thurgate called them “the comfiest boots I’ve ever worn”.

The mural moment

Richmond was chosen for the mural because of its location. The suburb sits at the centre of Melbourne’s sporting precinct, five minutes’ walk from the MCG and AAMI Park. It is already home to murals of AFL players. Rowena Corner Store owner Con, who agreed to host the artwork, had previously welcomed murals of Dusty Martin and an AFLW player.

“We didn’t have access to Harry because he was in the US competing,” brand director Rishi said. “We couldn’t do a photoshoot. So we had to be clever. The best ideas come from real time, aligned with what the public discourse looks like. Once we saw his Wikipedia page updated to refer to him as the Minister of Defence, we knew we could play into this.”

Ledge incorporated an existing window into the design to create a net behind Souttar’s figure. The mural appeared the morning of the Paraguay match, when Australia’s clean sheet sent them into the knockout phase.

The World Cup provided a massive backdrop. The Socceroos’ run captivated the nation: 4.84 million Australians tuned in to the Paraguay match, making it the most-watched World Cup match in SBS history at the time, with an average audience of 3.086 million . The final reached 5.26 million viewers, and cumulative tournament reach hit 18.04 million— 64 per cent of Australia’s population. SBS director of sport Ken Shipp said: “We’ve never seen engagement at this level.” Mizuno spent comparatively little and had Channel 7 and Channel 9 on site.

The commercial question

For a brand with limited marketing firepower, organic PR coverage is the prize. The question for the company’s Oceania division, still in growth mode, is whether a mural and a handful of player endorsements can convert into sustained commercial traction. Retail partnerships with Ultra Football, which has created a dedicated Mizuno space at its Melbourne store, suggest the company is thinking beyond campaigns.

Mizuno’s European expansion has taken a different path. The company signed a five-year deal to become AS Monaco’s technical equipment partner from the 2025-26 season, its first entry into Ligue 1. It already has a presence in Germany’s Bundesliga and Italy’s Serie A. In Australia, institutional partnerships are harder to secure. The approach has been slower: build through athletes, then through community, then through culture.

The Queensland government signed a Memorandum of Understanding with Mizuno in March 2026 to explore the Japan-Australia Sports & Health Innovation Exchange (JASHIE), a two-year partnership focused on sport and health innovation . The agreement supports Queensland’s preparations for the 2032 Olympic and Paralympic Games.

The mural campaign reflected a broader trend in sporting brand marketing, where IP restrictions and athlete availability increasingly demand creative solutions. “I love what Levi’s did because they were able to lean into their brand codes and tell what I believe to be the most memorable advertising story from the World Cup,” Rishi said. “This is a different page out of fundamentally the same playbook.”

Mizuno’s boots are not cheap. The Made-in-Japan models retail well above competitors’ offerings. The brand’s pitch rests on quality and heritage, not price or volume. That is a harder sell in a country where discounting dominates and cost-of-living pressures are squeezing households.

The Souttar mural will eventually fade or be painted over. Mizuno is betting that by the time it does, enough Australian football fans will have noticed the three stripes’ quieter rival.

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