Australian football legend Gary Cole: “This is a wonderful time for the Socceroos and the Matildas”

With the Socceroos having achieved a fifth straight FIFA World Cup qualification for the 2022 edition set to be held in Qatar, Soccerscene chatted with Australian football legend, Football Victoria Hall of Fame inductee, and Football Coaches Australia Executive Committee member Gary Cole to touch on the significance of the occasion and where Australian football goes from here.

Gary Cole

How momentous of an occasion is this qualification?

Gary Cole: It’s probably not quite as big as qualifying for the first time in ’74, and then going back in 2006. Because they were from huge periods of not going – this is the fifth time in a row now. I think given how tough this qualification has been on the coaching and playing staff – with COVID quarantine, isolation and playing 16 out of 20 games away from home – it’s a remarkable achievement. And all power to Graham Arnold, his coaching team and the playing group that’s been there over the journey. It’s been Australian Socceroos being proud to wear the green and gold and doing everything they could to get us to another World Cup.

With yourself being such a significant part of Australian football’s history and now being a part of Football Coaches Australia, what’s it like for you seeing Graham Arnold reach what appears to be a definitive moment in his journey so far?

Gary Cole: Arnie’s been a wonderful servant of Australian football for such a long time now as a player and then as a coach. In his role as Socceroos coach, he jumped in to get the group to the Olympics and was doing two jobs during COVID.

In his time as a coach, he’s been incredibly giving to not just other Australian coaches and Football Coaches Australia, but coaches in general. He’s been battered from pillar to post, because not every soccer fan in Australia is a Graham Arnold fan. To think there were some people talking about not wanting to see Australia qualify because Graham would get his just desserts, well the just desserts for Graham are the fact that the team did qualify.

You couldn’t wish for success on anyone more than Graham. It’s no different from Ange doing what he did the last qualifying campaign through essentially the same process, albeit without COVID. I just can’t speak highly enough of the man and the way he’s carried himself throughout all of this. Most people didn’t know that he spent time in quarantine in a hotel by himself and was the only guest at the hotel. He moved to the UK and stayed at his grandma’s place to be around the team when people were locked down. Then he got hung, drawn and quartered because he dared to take his dog out for a walk. It is just fantastic to see, and I know how much it’ll mean for Graham as well. There’s a great joy in it for every soccer fan in the country, I think.

Socceroos Vs Peru

It’s pretty remarkable that the 2022 World Cup in Qatar will see the Asian Football Confederation represented by a record six national teams – Qatar, Saudi Arabia, Japan, Iran, South Korea and now, Australia. What do you think that signals about Asian football and where it’s at?

Gary Cole: I just think that there should be a red flashing light and a siren sounding the alarm if we needed that. We moved into Asia with the golden generation team and the region was in awe of our players playing in the Premier League. And even going further back than that in the 70s and 80s when I played, the Asian players have always been technically good but physically we were strong and could intimidate, and we won a lot of games in Asia that way.

Now of course the investment in Asian football, and not just the ‘big six’ but across the entire depth and breadth of Asia, has been heavy because in most of the countries it’s the number one sport. There’s been heavy investment into player development, coaching development and facility development, with a growth in players, coaches and administrators and because of where football is in Australia, we just haven’t seen that same level of investment and the truth is that they’ve caught us up. And many of them have gone by us.

Countries like Thailand and Vietnam have proved that on any given day they can beat us as well, because their investment in football is there. It’s fantastic for the region because we went into Asia and we wanted to have that regular contest, we didn’t actually think that would mean it would be harder for us to qualify. Because it’s not proved a whole bunch easier. But it is great that at all levels we get that regular competition and we can continue to grow our game and get better across all levels of it, if we’re going to be successful in Asia going forward.

With the Socceroos qualifying for the World Cup this year and the Matildas set to co-host a massive Women’s World Cup next year with New Zealand, it seems like there’s a lot of positivity in Australian football currently. How do you think the game’s leading stakeholders and authorities can capitalise on this moment?

Gary Cole: If you look back in our history, one of the most significant challenges we’ve had is that we’ve been divided. For some reason we find it incredibly difficult to get on the same page. This is a wonderful time for the Socceroos and the Matildas. We’ve got Trevor Morgan and our under 23s in a semi-final against Saudi Arabia in the AFC U-23 Asian Cup as well.

There’s so much happening with our national teams, men and women. If we can get more people on the same page then the game is going to be better for it. It will continue to grow and go up but we sort do that begrudgingly with an anchor around our neck. Watching the Socceroos game yesterday, how good were those Peru fans? And what you know is that’s a country where, I’m sure they don’t agree on everything, but when they come together and they put on that red and white it means so much. Wouldn’t it be immense in five or even 10-years’ time that’s the football culture that is developing here in Australia? That only comes from being on the same page.

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Yarraville Glory FC: Building Community Through Football

For Yarraville Glory FC, football isn’t just about competition—it’s about connection. Whether through the partnerships with Mells Football Academy & Summer Holiday Football, or fundraising efforts like Think Pink, the club is creating more than just players; it’s building a stronger, more inclusive community.

Speaking with Soccerscene, President of Yarraville Glory FC Jim Babatzanis discusses how the club is making football accessible for all and turning the game into a powerful tool for junior growth and family bonding.

Can you tell us about the club’s mission when it comes to community involvement? How has that shaped Yarraville Glory’s identity?

Jim Babatzanis: Our goal is to get everyone together—parents, kids, seniors—all involved together. We want to bring it back to when we played as kids, when you would stay at the ground all day, and parents would connect with parents from other teams. It’s about making the club feel like a family, not just a community. We’re starting to bring that back slowly, and we can already see the positive impact.

How do you ensure that football at Yarraville Glory FC is accessible and inclusive for people of all backgrounds and abilities?

Jim Babatzanis: We’ve done indigenous training; we’ve done all different types of training. Last year, we had African community leaders come in and have a chat with us as well. We want to include everyone because, at the end of the day, we’re all the same—our differences don’t matter. 

Yarraville Glory FC has recently formed an official partnership with Mells Football Academy. What does this collaboration mean for the club, and how does it fit into the club’s long-term vision?

Jim Babatzanis: For us, this partnership provides more training for our juniors in a smaller, more intimate environment. Coaches will be handling 15 kids and aren’t able to coach individually; they have to coach for a team environment. For us, the vision is for us to guide our juniors all the way to the senior team. George Mells, who has played in the A-League and overseas, has helped us in these academies, bringing invaluable experience to help develop young players. As well as this, James Golding, our technical director, his work that he does with us is unbelievable. I’m most excited about seeing the kids improve their skills and play at the highest possible level they can achieve.

Could you please tell us a bit about the Summer Holiday Football Camp? What should players and parents expect from this camp, and could you walk us through how the camp was structured and what makes it a unique opportunity for young footballers?

Jim Babatzanis: Firstly, it gives them time to be away from technology and be out and about, and George creates a fun environment for the kids. They spend the day there playing, training, learning new skills, and meeting new people as well. It’s not just kids from our club that go to it; kids from multiple clubs come for the camp. Every school holiday, every term, they have these camps available.

How does the Summer Holiday Football Camp align with the broader goals of Yarraville Glory FC in terms of developing young players, fostering team spirit, and instilling a love for football in the community?

Jim Babatzanis: Keeping the kids playing the game, the game that they enjoy. For me, the more the kids play the game, the more they fall in love with it. I know from my kids, even though they play in the girls, when they’re not there, they won’t be as inclined to play it. Kids these days have different varieties to pick from. Keeping them in love with it, that’s all it is.

Could you walk me through the origins of the GO Family Program and how the partnership was formed? What were the initial goals of this collaboration, and how did it all come together?

Jim Babatzanis: The GO Family Program was formed through the council and Football Victoria. They approached us and other clubs like Maribyrnong Swift and Footscray United Rangers on if we would like to participate, and we agreed. Our first term had solid numbers, but the second term was a bit harder since many kids were already training with their clubs. Still, it’s a great initiative; families that have enjoyed it and had the chance to have a kick with their kids, usually the parents don’t get that opportunity.

The Think Pink campaign has been a significant initiative for the club. Could you share more about how it started and how the club involves its members and supporters in the fundraising efforts?

Jim Babatzanis: Pink Ribbon Day started a long time ago, way past my time being in the committee and president. It began after one of our supporters wives battled breast cancer. We wanted to give back to a good cause. Everyone gets involved—volunteering, donating, and participating in activities like jumping castles, cake stalls, and popcorn machines. One of the most memorable initiatives was when our technical director, James, shaved his long hair to raise funds. The kids loved it, even spray-painting his hair pink before cutting it off. 

Could you share a memorable moment from a fundraising event that really showed the community spirit of Yarraville Glory FC?

Jim Babatzanis: That hair-shaving event was probably one of the most memorable events on the pink ribbon day. Seeing all the kids having a laugh, the parents watching on, and the whole community being involved—it was a special moment. 

Thinking back on your time as president, what has been the most fulfilling or rewarding experience for you when it comes to the club’s work within the community? 

Jim Babatzanis: Growing our junior bases. When our committee took over, we had 180 registered players at the club. Now, we have 420 players and counting. Our female program as well; we went from two female teams to nine since my presidency. For us, that’s been huge, and for me personally, that has been really rewarding.

With the club’s focus on both sporting excellence and community engagement, how do you manage to strike a balance between those two aspects? 

Jim Babatzanis: It’s hard because there is a fine line you’re tinkering on. Kids want to play for fun, but they also want to win. We work to nurture both aspects by improving our coaching staff and training methods. Our technical director, James, plays a big role in this, assisting our coaches in developing the kids. Knowing that each team is different and being around it is important. Feeling the vibe of the team and parents can be challenging, as the president when it comes to winning and losing. You don’t want to lose that community feel of the club.

A-League Transfer Revenue Soars as Youth Development Takes Centre Stage

The A-League reported last week that Australia’s international transfer revenue has increased by a staggering 1344% over the past three years.

With 2023/24 recording transfer revenue of $16.5 million and 2024/25 reaching $16.9 million, these figures represent a significant improvement compared to the 2022 season, which recorded just $4.17 million in revenue.

This growth coincides with recent data from the A-League showing that the 2024/25 season has seen 39% of A-League minutes played by under-23 players, compared to just 18% in the 2023/24 season and 13% in the 2022/23 season.

This indicates that this season alone has seen a 26% increase in overall minutes played by young players since 2022.

The result of this rise in youth talent is evident with Australia qualifying for the Under-20 Men’s World Cup for the first time in more than a decade and, just last week, lifting the trophy at the Under-20 Asian Cup.

The A-League’s recent success in youth playing time is directly intertwined with the rise in transfer revenue.

This increase in youth participation has emerged as a silver lining from tough times in the league.

In the most recent “Off the Pitch” podcast from Soccerscene, guest speaker Gary Cole, current president of Football Coaches Australia, provided his professional insight into one of these situations.

He explained that the COVID-19 crisis and the financial constraints placed on A-League clubs forced them to look inwards for talent.

Another recent catalyst has been the reduction in funding from the Australian Professional Leagues.

With funding decreasing from $2 million to $500,000 in 2024, clubs have faced difficult financial decisions regarding their budgets.

Players from club academies or even NPL clubs are far more cost-effective for club budgets than more expensive signings.

Additionally, their selling and transfer value provides a huge boost to club revenues.

These events are not coincidental but are catalysts for the rise in homegrown talent testing their skills and showcasing their quality on the big stage.

It demonstrates how, during tough times for the league, supporting youth development has become a key part of the league’s success and represents a profitable and dynamic opportunity for the future.

This opportunity to produce and showcase players to increase Australian youth football standards and therefore transfer value is a proven strategy in football.

Ajax’s Academy is renowned for developing class players and has for many years been a funnel for building their academy graduates and selling players for a profit.

In South America, Brazilian and Argentinian clubs such as River Plate, Boca Juniors, Fluminense and Flamengo have been persistent sources of footballing talent.

Selling stars like Vinicius and Julian Alvarez to Europe for significant financial benefits while still maintaining a healthy domestic talent structure and international success.

Importantly, the common factor in these successful systems is regular first-team minutes at their clubs and even on the international stage.

The evidence from A-League transfer revenues is fitting this pattern.

One must point out that, though this is a great revenue source and a way to place Australian football on the map, this focus can have an adverse effect on the domestic scene.

Football fans are passionate about their clubs, and nothing brings out more pride than watching one of their own prospects grow and play for them.

To use academy players primarily as revenue-building prospects can undermine the important place they have at the club and the overall goal of academies.

This could potentially alienate fan bases, impacting popularity and therefore the quality and financial interests of the league.

Transfer revenue should not be the central response to the league’s current financial burdens.

Being realistic about the position of the A-League in the international football hierarchy is crucial, though ambitions for the league to climb cannot be sidelined.

The rise in player transfer revenue presents an enticing prospect for investment and brings increased popularity.

Players themselves also have their own dreams and aspirations that must be taken into account, which can also encourage transfers and revenue.

Currently, the A-League has the unique opportunity to give its promising young players the chance to play top-level football while producing significant revenue and attracting sponsorship.

Australians playing overseas and at home, puts Australia on the map and solidifies our rise in the footballing scene.

If the focus on homegrown talent is managed well, Australian football will reap huge rewards.

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