FIFA and UN working towards strategic goals
FIFA President Gianni Infantino and United Nations Deputy Secretary-General Amina J. Mohammed have agreed to work on plans to implement …
Weetabix to sponsor Scotland Women’s National Team
The Scottish FA has signed a partnership with the Weetabix Food Company, for the cereal brand to become an official …
Singapore Premier League extends title sponsorship with AIA
The Football Association of Singapore (FAS), has announced that life insurance company AIA Singapore will continue to be the title sponsor of …
Sports Flick acquire Austrian Bundesliga TV rights deal
Australian sports streaming service Sports Flick has secured an exclusive TV rights deal to broadcast Austria’s Tipico Bundesliga in Australia. …
Sports Flick secures exclusive K-League rights deal
Australian sports streaming service Sports Flick have secured an exclusive TV rights deal to broadcast South Korea’s K-League 1. The …
England FA launches women’s football coaching initiative
The English Football Association (FA) has launched the Coaching Excellence Initiative, a women’s football coaching development programme. The 18-month programme …
Portuguese Football Federation launches Amazon store
The Portuguese Football Federation (FPF) has launched an official flagship store for the Portuguese national team on Amazon. A wide …
Malaysian Football League confirms March 5 kickoff
The Malaysian Football League (MFL) has confirmed a March 5 start date for the 2021 season, after COVID-19 forced a …
Premier League announces No Room For Racism Action Plan
The Premier League’s No Room For Racism Action Plan has been launched with the aim to eradicate racial prejudice and create …
Barcelona sign official skincare and makeup partner
FC Barcelona and Shiseido Men have signed a two year deal which sees the Japanese cosmetics brand become the official …
2021 AFC Cup groups revealed
The groups for the 2021 AFC Cup have been revealed at a group stage draw in Kuala Lumpur, Malaysia. After …
COVID-19 test for FIFA Club World Cup tickets
Fans will have to return a negative COVID-19 test result in order to receive a ticket to the FIFA Club …
FIFA Club World Cup Qatar 2020 draw released
The official draw for the FIFA Club World Cup 2020 has been released ahead of the tournament’s scheduled start in …
US La Liga youth football initiative launched
La Liga North America has created a youth football platform titled La Liga Next to develop and recruit talent in …
Premier League clubs assist with COVID-19 vaccine rollout
A number of Premier League clubs are assisting the UK’s National Health Service with the rollout of the COVID-19 vaccine. …
Newcastle Jets licence terminated by Football Australia
Newcastle Jets’ A-League and W-League licence has been terminated by Football Australia and Australian Professional Leagues (APL). The termination takes …
U-17 and U-19 2021 FIFA World Cups cancelled
The COVID-19 pandemic has forced the cancellation of both the U-17 and U-19 FIFA World Cups in 2021. Indonesia was …
Fourth FIFA World Cup 2022 venue launched
Ahmad Bin Ali Stadium in Qatar has become the fourth tournament venue for the FIFA World Cup 2022 to be …
Does the A-League need a Big Bash style experiment?
The fans roar as the fireworks explode – with music blasting a Mexican wave engulfs the stadium. Cricket Australia’s Big …
La Liga’s Ultimate Xpert a ‘roaring success’
La Liga has declared the first edition of La Liga’s Ultimate Xpert a ‘roaring success’ after the first round of …
Leeds United sign Dugout content deal
Leeds United content will be available on the video-only football platform Dugout – after the club signed with the digital …
La Liga and K League sign agreement
La Liga and the K League have signed a memorandum of understanding that will see the organisations work together in …
The initiatives Australian football could adopt
In a competitive sport media landscape, Australian football needs to adopt initiatives to remain relevant and gain advantages on its …
AFF Cup rescheduled for a second time
The AFF Suzuki Cup will now be played in December 2021 after being postponed for a second time. ASEAN Football …
Rainbow Laces campaign supported by Premier League
The Premier League is currently celebrating Stonewall’s Rainbow Laces campaign, as part of a partnership with the lesbian, gay, bi …
La Liga FanCam introduced for player celebrations
La Liga has launched a FanCam that allows for supporters to view the goal celebrations of their favourite players. The …
The benefits of partnerships in football
A common thread between Dortmund, Villarreal C.F and Celtic F.C is that they all have partnerships with football clubs in …
UEFA and European Parliament commit to promoting inclusion
UEFA President Aleksander Čeferin and European Parliament President David Sassoli have agreed for the organisations to work together to promote …
Premier League fans to return in partial numbers
The UK Government’s planned easing of restrictions will allow some English Premier League clubs to have fans return from December …
La Liga and UC partnership to professionalise the industry
Representatives from La Liga and the University of Canberra (UC) shared their intentions to professionalise the local sports industry through …
Football Queensland launches women’s knockout cup
Football Queensland (FQ) has announced a new women’s knockout tournament which is set to kick off in in early 2021.
22 national teams set for FIFA Arab Cup 2021
22 national teams from the Middle East and Arab regions have signed up to participate in the FIFA Arab Cup …
La Liga and University of Canberra sign agreement
The La Liga Business School and the University of Canberra will sign of Memorandum of Understanding (MoU) this week to …
Sportec Solutions to be expanded by DFL
DFL Deutsche Fußball Liga, the organisation that operates the Bundesliga and sports and entertainment technology provider Deltatre, are looking to …
Why an Australian football Netflix series is needed
Netflix boast just under 200 million subscribers worldwide and have released several sports documentaries over the last few years. However, …
J.League to reintroduce VAR from 2021
J.League has announced that it will be reintroducing Video Assistant Referee (VAR) for Meji Yasuda J1 League matches for the …
Villarreal CF to open new academy in Sydney
La Liga’s Villarreal CF has announced that it will open its second Australian football academy in Sydney. The Villarreal Sydney …
eSerie A 2020/21 competitions to kick off
Serie A has announced its 2020/21 eSerie A competitions on PES 21 and FIFA 21. Registrations have been opened for …
AFC approves Asian Qualifiers dates
The AFC has confirmed new competition dates for the rest of the Asian Qualifiers for the FIFA World Cup Qatar …
Manchester United partners with LGBT+ equality charity
Manchester United has partnered with LGBT+ rights charity Stonewall, in an effort to promote diversity and inclusion. The strategic partnership …
New standard launched for FIFA Quality Programme
‘FIFA Basic’ has been launched as the lowest standard of the FIFA Quality Programme which sets industry standards for football …
Virtual Bundesliga partners with major esports company
The DFL Deutsche Fußball Liga has partnered with ESL, the world’s largest esport company to operate the media production for …
The importance of esports in football
Interest in esports is ever growing, Influencer Marketing Hub reports that in 2020 there are almost half a billion esports …
English non-elite football to be suspended
Grassroots football in England has been suspended as the country heads into a four-week lockdown from November 5 until December …
English Premier League clubs wear Poppy Appeal kits
English Premier League clubs are wearing special edition kits to support and raise money for The Royal British Legion’s Poppy …
Real Betis launches sustainability platform
La Liga club Real Betis Balompié have launched a sustainability platform titled ‘Forever Green’ in order to fight against climate …
How football clubs can connect with fans at home
With fans unable to cheer on their teams in large numbers during the pandemic, football leagues and clubs have needed …
SPL champions blocked from defending title
Travel restrictions have prevented reigning Singapore Premier League (SPL) champions Brunei DPMM FC from defending their title. The Football Association …
DAZN and TikTok launch partnership
Global sports streaming service DAZN, social media platform TikTok and German football portal kicker have announced a new partnership that …
Adidas unveils ‘Humanrace’ jerseys
Adidas has launched a new Humanrace jersey collection for some of the world’s biggest football clubs in Arsenal, FC Bayern …
ElClasico: La Liga’s world-class event
The crowd roars as the ball comes to Lionel Messi, he takes a shot at goal, but it’s blocked by …
FIFA launches anti-doping programme
FIFA has launched an Executive Programme in Anti-Doping, which aims to provide analysis on the regulatory, institutional and scientific aspects …
Supporters’ Shield not awarded to MLS team in 2020
The Supporters’ Shield, a trophy which is awarded to the Major League Soccer team that has the best record during …
AFC Champions League Final to be played in Qatar
The Asian Football Confederation (AFC) has announced that the AFC Champions League Final will be played in Doha, Qatar on …
Manchester United announces partnership with Laybuy
Manchester United has signed a partnership with Laybuy to become the official buy now, pay later partner of the club. …
K League fans allowed to return
K League has announced that fans will once again be able to attend matches from Friday the 16th October with …
Singapore Premier League to restart
The Singapore Premier League (SPL) will resume on October 17 after a six and a half month hiatus due to …
AIFF announces new motto and direction
India’s national sporting body for football, the All India Football Federation (AIFF) has announced a new motto – ‘Indian Football. …
Bundesliga and EA Sports extend deal
Bundesliga has extended its licensing rights deal with EA Sports, where the German league is set to continue appearing in …
La Liga Twentynine’s sports bar concept launched
La Liga has created a hospitality concept titled La Liga Twentynine’s, the sports bars will be opened internationally and focus …
AFC to debut VAR in Asian Champions League
The Asian Football Confederation will today use Video Assistant Referee (VAR) in the Asian Champions League for the first time. …
AFF Suzuki Cup rescheduled to 2021
The AFF Suzuki Cup 2020 will be played in 2021 after the tournament had to be postponed due to the …
La Liga launches new partnership with M88
La Liga has launched a new partnership with M88, holding a presentation to recognise the online betting company becoming the …
FIFA digital campaign wins industry award
FIFA’s #WorldCupAtHome digital campaign has won the Content Creation Award at the 2020 Leaders Sports Awards. The #WorldCupAtHome campaign was …
DFL signs international Bundesliga broadcasting deals
DFL Deutsche Fußball Liga has signed several broadcasting deals in the least week for the Bundesliga to be broadcast internationally. …
AFC digital platforms break records
The Asian Football Confederation (AFC) has reached several milestones for its digital platforms, achieving a high amount of growth despite …
FFA and PFA reach deal for revised CBA
Football Federation Australia (FFA) and Professional Footballers Australia (PFA) have today come to terms on a revised Collective Bargaining Agreement …
Wolverhampton Wanderers sign sleeve sponsorship deal
Wolverhampton Wanderers and Aeroset have signed a sponsorship deal, with the aerospace parts and services provider to become the official …
The rise of football scouting apps that NPL clubs could use
Talent identification and training for football via mobile apps have taken large strides in recent years. Major clubs are starting …
Liverpool welcomes official chocolate partner
Liverpool have signed a three-year deal with Cadbury which sees the world’s largest chocolate brand become the club’s first official …
How a national second division could use mobile-only ticketing
While mobile ticketing has been around for over a decade, its presence is only increasing with some sporting events starting …
New Zealand Football appoint Project Director
New Zealand Football has announced the appointment of Jane Patterson as the Project Director for the Initial Operating Phase of …
Chinese Football Association launches online programme
The Chinese Football Association has created an online initiative to increase the public’s enthusiasm for soccer during the COVID-19 pandemic. …
UEFA remains committed to women’s football
UEFA president Aleksander Čeferin confirmed on Monday that the governing body for football in Europe is committed to helping women’s …
Atalanta B.C. and Saucony sign partnership deal
Serie A club Atalanta B.C. have signed a deal with Saucony for the footwear manufacturer to become the Official Sneakers …
Singapore Premier League clubs resume full training
From today, Singapore Premier League (SPL) clubs are now allowed to return to full training. The move is a step …
How stadium technology will work after COVID-19
Stadiums have been forced to adapt during the pandemic, from being out of use during shutdowns to hosting matches without …
Leeds United sign first-ever sleeve sponsorship deal
Leeds United and JD have signed a sponsorship deal, with the sports fashion company to become the official sleeve sponsor …
Why digital transformation is vital for Australian football
Australian football should embrace digital transformation in order for it to succeed and grow into the future. A simple definition …
Borussia Dortmund partners with Hyderabad FC
Bundesliga’s Borussia Dortmund have signed a new two-year partnership with Indian Super League team Hyderabad FC. Coaching and youth development …
Serie A club U.S. Sassuolo sign Puma deal
U.S. Sassuolo Calcio have signed a deal with Puma which will see the sports brand become the official technical sponsor …
MLS and U.S. Soccer sign content deal
The MLS and U.S. Soccer have signed a multi-year deal with sports media brand Bleacher Report, who will produce daily …
J.League signs deal with fantasy football game Sorare
The J.League has signed a licensing deal with global fantasy game Sorare, allowing for the league, its clubs and players …
UEFA postpones youth national team competitions
The Union of European Football Associations (UEFA) has made the decision to postpone several youth national team competitions due to …
How football club management has changed due to COVID-19
The COVID-19 pandemic has created several difficulties that football clubs must deal with in order to continue to operate during …
More K League fans allowed to attend matches
A larger number of fans will now be able to attend K League matches, with stadiums being opened to 25% …
Leeds United sign biggest commercial deal in club history
Leeds United and SBOTOP have signed a sponsorship deal, with the sports betting company to become the principal sponsor of …
JFA creates new coaching licenses for female coaches
The Japan Football Association (JFA) has announced plans to create an Associate-Pro (A-Pro) Licence Coaching Course to produce more female …
Bundesliga signs Indonesian broadcasting deal
Bundesliga International has signed a five year broadcasting rights deal with Indonesian company Mola TV. Mola TV will have the …
UEFA approves ‘special rules’ relating to club competitions
The Union of European Football Associations’ Executive Committee has approved new rules for 2020/21 club competitions in relation to COVID-19. …
AFF Suzuki Cup postponed due to COVID-19
The ASEAN Football Federation has announced the postponement of the AFF Suzuki Cup due to COVID-19. The tournament was set …
DAZN to exit deals as Twitch launches sports category
UK sports streaming service DAZN is set to exit multiple soccer broadcasting deals, while Twitch has launched a sports category …
J. League and La Liga extend partnership
J. League and La Liga have signed an agreement to extend their strategic partnership for another three years. It was …
$1.5 Billion FIFA COVID-19 Relief Plan Approved
The Bureau of the FIFA Council has approved the FIFA COVID-19 Relief Plan regulations which aim to financially support member …
New Zealand Football confirms 2020/21 season details
New Zealand Football has confirmed the details and starting dates of its national competitions for the 2020/21 season. The national …
Serie A hits five million subscribers on YouTube
Italy’s Serie A has reached more than five million subscribers on YouTube, making it one of the most subscribed football …
AFC aiming to protect commercial rights
The Asian Football Confederation (AFC) has announced the creation of an Independent Working Group to protect the commercial rights of …
Coventry City announce plans for new stadium
Coventry City has announced plans for a new stadium to be built via a partnership with the University of Warwick. …
Ballon d’Or cancelled for 2020 due to coronavirus
For the first time in its history, the Ballon d’Or will not be awarded in 2020 due to the coronavirus …
Indian players and officials commend AIFF’s partnership
Indian players and officials have complimented All India Football Federation’s (AIFF) partnership with Odisha Sports. The partnership started in 2018 …
La Liga to release broadcasting innovations documentary
La Liga is set to release a documentary detailing the broadcast innovations it has introduced since the league’s return in …
DFL outlines possible return of fans to Bundesliga
DFL Deutsche Fußball Liga, the governing body for the Bundesliga and Bundesliga 2, has released a guideline to assist clubs …
Saudi Arabia bans and fines beIN Sports
The Saudi Arabian Government has blocked beIN Sports from broadcasting in the country and has fined the company ten million …
Indian Super League clubs complete merger
ATK Mohun Bagan has been welcomed into the Indian Super League, with the details of a merger between ATK and …
AFC announces new competition dates
The Asian Football Confederation (AFC) has released updated schedules for the restart of the AFC Champions League and the AFC …
MLS investing in television viewing experience
Major League Soccer (MLS) is taking a variety of approaches to improve the television viewing experience at home, by investing …
EPL clubs support communities during pandemic
English Premier League (EPL) clubs have come up with a wide range of initiatives to support the United Kingdom National …
UEFA secures €975m Spanish rights deal
UEFA has confirmed an exclusive deal with Spanish telephone company Telefónica for the rights to a number of leagues including …
MLS game postponed following positive COVID-19 tests
A Major League Soccer (MLS) game between FC Dallas and Vancouver Whitecaps FC has been postponed after nine Dallas players …
Football Queensland updates Return to Play guidelines
Football Queensland has released an updated version of its Return to Play guidelines following the Queensland Government’s easing of restrictions. …