Bitburger and football the perfect pair for UEFA Euro 2024

Football West and Persebaya Surabaya FC have formalised their partnership by signing a three-year Memorandum of Understanding (MoU), marking a significant step in their collaboration.

The agreement was signed by Football West CEO Jamie Harnwell and Persebaya Surabaya CEO Azrul Ananda in the presence of Western Australia’s Minister for Sport and Recreation, David Templeman.

This MoU sets the foundation for a talent development and exchange program between Football West, the governing body of football in Western Australia, and Persebaya Surabaya FC, one of Indonesia’s top-tier football clubs.

As part of the agreement, plans are already in motion for Persebaya’s senior team to visit Western Australia next year. The club, currently leading Liga 1, Indonesia’s top football league, will participate in various football-related activities.

Football West’s relationship with Persebaya Surabaya dates back to 2018 when the Indonesian club’s youth team visited Perth for a three-match tour. The following year, Football West reciprocated by sending an Under 19 State team to Surabaya, where the visit was also a success.

Football West CEO Jamie Harnwell spoke in length on the importance of this partnership and their connection to Indonesia.

“Football West is delighted to renew our relationship with Persebaya Surabaya and we look forward to creating sporting and cultural opportunities through our shared love of football,” he said in a press release.

“Indonesia is a natural sporting partner for WA. Football is the No1 sport in Indonesia and we know from when we took our team to Surabaya in 2019 that they love Australian football.

“It has been a pleasure to host Azrul and his team this week, showing them several venues including the Sam Kerr Football Centre. We have had strong discussions about what we can achieve and it is very exciting.

“Football West’s Asian Engagement Strategy is a pillar of our Strategic Plan and this Memorandum of Understanding shows how committed we are in this area. We would like to thank Minister Templeman and the Department of Local Government, Sport and Cultural Industries for their ongoing support for Football West in developing these relations,” he concluded.

Azrul Ananda, President of Persebaya Surabaya shared the same sentiment  about the extension of the partnership.

“We are happy to finally be able to continue our collaboration with Football West,” he said in a press release.

“During several days in Perth, the Persebaya management team has received much information regarding a visit from the Persebaya senior team in July 2025 for mini training camps and other cultural activities.

“Thank you to Jamie Harnwell and friends at Football West, Western Australia Sport and Recreation Minister Mr David Templeman, and Consulate General of Indonesia Mrs Listiana Operananta for their big support.

“We believe that the agreement between Persebaya and Football West over the next three years will strengthen people-to-people relationships between the people of East Java and Western Australia.”

This MoU signifies a deepening relationship between football organisations in Western Australia and Indonesia.

It creates an official platform for talent sharing and the development of players, coaches, and officials through exchange programs.

By facilitating visits and collaborative activities, the partnership also promotes cultural understanding between the two regions.

This deal is very important for Western Australian football and its attempt to expand their Asian representation.