Canada Soccer Association announces Earl Cochrane as General Secretary

Canada Soccer

The Canadian Soccer Association has announced Earl Cochrane as its new General Secretary, effective immediately.

The appointment of Cochrane comes after an extensive global recruitment process aimed at choosing a candidate with the knowledge, passion and experience to lead Canada Soccer into the future.

With over 30 years of experience within the sport on and off the pitch, Cochrane brings the experience to build on the momentum and match the excitement and continued rise in popularity of soccer in Canada. Cochrane has also been serving as the Acting General Secretary for Canada Soccer since January 2022.

“I am delighted to welcome Earl Cochrane as our new General Secretary,” Canada Soccer President Nick Bontis said in a statement released by the association.

“His experience on and off the pitch across all levels of the game will be a huge asset for Canada Soccer. From our Women’s National Team winning the Gold Medal at the Tokyo 2022 Olympic Games and qualifying for the FIFA Women’s World Cup Australia & New Zealand 2023™, to our Men’s National Team qualifying for the FIFA World Cup Qatar 2022™, and the immense excitement soccer is receiving, the coming months and years will be pivotal for the growth of the game across Canada. I look forward to working with Earl to capitalise on this remarkable moment in Canadian soccer history.”

Cochrane brings a wealth of knowledge about the global game of soccer as well as its development in Canada and has held key roles that have been integral to its growth and success. With over 20 years of domestic and international experience working with leading sport organisations such as MLSE, FIFA, Concacaf, and of course, Canada Soccer – as well as MLS clubs Toronto FC and D.C. United – Cochrane is well prepared to lead the organisation into the future. His knowledge of the business of soccer will be important to support our vision of leading Canada to victory and Canadians to a life-long passion for soccer.

As General Secretary, Cochrane will be the operational leader of Canada Soccer and will work closely with the President, Vice President, and the Board of Directors, and in consultation with its members and key stakeholders to ensure Canada Soccer is a strong, integrated organisation driven by a focused and shared vision.

In his role as the leader of Canada Soccer’s staff across the country, he will also be integral in the organisation’s support of Canada Soccer’s Men’s National Team’s preparations for its first FIFA World Cup berth in 36 years at the FIFA World Cup Qatar 2022, the Women’s National Team’s qualification for the FIFA World Cup Australia and New Zealand 2023 and Paris 2024 Olympic Games at the 2022 Concacaf W Championship, as well as ensuring the organisation is well positioned as it prepares to co-host the FIFA World Cup 2026 in partnership with Mexico and USA.

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Celebrating Ability Workshop Scheduled for December

The Celebrating Ability event will take place at The Home of The Matildas on Saturday, December 6.

The event promises an interactive day of learning and connection, featuring group workshops, the launch of Football Victoria’s new Disability Football Framework, and club education sessions with Aspect to promote inclusion across all levels of the game.

The Celebrating Ability event will offer a completely free, in-person opportunity for clubs to explore the space and take part in the celebration of the International Day of People With a Disability (IDoPWD).

The day will include:

Launch: Football Victoria will officially unveil its Disability Football Framework on December 3

Workshop: Clubs can learn how to start and run an All Abilities program

Education Session: Delivered by Football Victoria’s partners, providing practical guidance and support

Engagement: Attendees will gain insights from guest speakers and have the opportunity to connect with other clubs, coaches, and administrators

Event Details

Date: Saturday, December 6, 2025

Time: 10:00am – 1:00pm

Where: The Home of the Matildas, Sports Drive, Bundoora, 3083

Registration: Registration is required. Please use the link below to secure your place

This event offers an excellent opportunity for clubs across Victoria to engage, learn, and celebrate ability. Clubs are encouraged to share this opportunity with anyone who may be interested.

Alvaro Logistics Teams Up with Macarthur Bulls

Macarthur Bulls FC has confirmed the beginning of a two-year strategic alignment with Alvaro Logistics Group, who will join the Club as a Senior Partner.

Under the agreement, Alvaro Logistics Group will serve as the official back-of-short sponsor, with its logo prominently displayed on the Bulls’ Isuzu UTE A-League Men Home and Away kits.

Alvaro’s support highlights a shared dedication to growing the game and creating positive opportunities within the community. Through this partnership, the club will engage more closely with locals, support programs that nurture participation and talent, and champion initiatives that bring fans closer to the heart of the club.

Founded in 1978, Alvaro Logistics delivers Contract Management and Warehouse Solutions through a custom-built fleet, offering tailored services that drive fast, effective results. Their expertise is proven through long-term collaboration with clients across industries such as steel, FMCG, plumbing, and container handling, supported by comprehensive distribution facilities.

Mario Alvaro, Director of Alvaro Logistics Group, stated that the company is proud to join forces with a club that embodies its values.

“Macarthur Bulls FC represents the heart and ambition of South West Sydney,” he said via press release.

“As a local business, we’re passionate about giving back to the community that’s supported us for so many years. Partnering with the Bulls allows us to contribute to programs that inspire the next generation and bring people together through football.”

Mark Jensen, Chief Commercial Officer of Macarthur Bulls FC, said the partnership represents mutual interests to driving meaningful growth and impact in the region.

“We’re thrilled to welcome Alvaro Logistics Group to the Bulls family,” he said via press release.

“Alvaro Logistics Group are a proudly local business with deep ties to South West Sydney, and their support will help us continue growing football from the grassroots up. This partnership is about more than sponsorship – it’s about investing in people, community, and opportunity and supporting a team the is truly invested in its South West Sydney.”

Through their joint efforts, they will foster participation, support regional development, and deepen the bond between the club and its supporters.

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