Cisco and FIFA partnered up for the 2023 FIFA Women’s World Cup with one goal in mind; to produce a flawless broadcast experience for lovers of football around the world.
An industry leader in connecting and protecting the largest sports and entertainment events in the world, Cisco deployed its networking technology across nine host cities and 10 competition venues.
Cisco’s network also connected the non-competition venues necessary to support the operation of the FIFA Women’s World Cup 2023, including the International Broadcast Center (IBC), which deployed Cisco’s IP Fabric for Media solution to allow for the secure and efficient delivery of 4K content to fans everywhere.
Cisco’s core values consist of their commitment to connect more people and things, and power a more inclusive future for all which played a big role in how their network team would be selected.
Cisco used the partnership with FIFA to make history, with an All-Female Cisco Networking Academy team being tasked with the huge role of providing a fantastic broadcast across all 64 games in the tournament.
FIFA’s Director of Technology Jose Ignacio Fresco discussed the success of the partnership with Cisco, which enabled the tournament to run smoothly in the network space as record numbers were achieved.
“Technology enabled the biggest sports event in women’s sports history to happen through an amazing partnership with Cisco. It was possible through such an amazing network and through such a wonderful, united team we have,” Ignacio Fresco said via video.
“Having a strong, reliable, scalable and secure network is the key component to make sure it happened without any single problem. Cisco and FIFA both prepared and planned for this huge wave of support that was expected for such a brilliant tournament.
“I see the success of this year’s FIFA Women’s World Cup was not just the victory of Spain, it was the victory of women’s football. New role models, new stars for the girls and the boys. A tournament that moved the world to a beautiful, inclusive future with the beautiful game.”
The delivery of quality and flawless digital and TV content has never been so important in the current sporting landscape, and this success by Cisco played an underrated role in the positive impact the tournament will have on fans around the world.