DFL signs international Bundesliga broadcasting deals

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DFL Deutsche Fußball Liga has signed several broadcasting deals in the least week for the Bundesliga to be broadcast internationally.

DFL Deutsche Fußball Liga has signed several broadcasting deals in the least week for the Bundesliga to be broadcast internationally.

Bundesliga International, a subsidiary of DFL Deutsche Fußball Liga signed a two year agreement with SKY Mexico to broadcast the Bundesliga and Bundesliga 2 in Mexico.

The deal starts with the 2020/21 season and gives SKY Mexico the rights to broadcast every Bundesliga match as well as the German Supercup.

The subsidiary for DFL Deutsche Fußball Liga also agreed to a deal with OneFootball and Sportfive for matches to be broadcast in Brazil.

OneFootball will broadcast the Bundesliga, Bundesliga 2 and the German Supercup for free via the OneFootball app.

The deal lasts for three seasons, although the DFL still have the option to make one match per matchday available to a linear broadcaster in Brazil.

Global sports business agency Sportfive created the framework for this partnership.

On Friday, the DFL Deutsche Fußball Liga also announced a partnership with FanCode, an Indian sports platform run by Dream Sports.

In a multi-year partnership, FanCode will live stream Bundesliga and German Supercup matches. This is the first time that every Bundesliga game will be available to Indian fans.

“Germany and India share a world-renowned passion for sport and we believe that the fast, high-scoring football of the Bundesliga is the perfect fit for Indian fans,” Bundesliga International CEO Robert Klein said.

“India is one of the largest and fastest markets for digital growth and this innovative opportunity to utilize the FanCode platform was a key factor in our decision making. Together with Dream Sports and their wide-reaching userbase, we hope to create more Bundesliga fans in India than ever before.”

The Bundesliga is expected to reach more than 100 million people through this deal.

“FanCode is committed to bringing depth and breadth to the sports experience in India by promoting a multi-sport culture through digital innovations,” FanCode Co-Founder Yannick Colaco said.

As the exclusive fan destination for Bundesliga, we have an opportunity to bring a new-age experience to Indian sports fans that are tailored to their preferences. As one of the most widely followed football leagues in the world, we are looking forward to engaging and onboarding new and existing Bundesliga football fans on the platform to further build on their fandom quotient.”

FanCode will also offer other coverage of the league such as game highlights, news, live blog commentary and fantasy research resources.

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Daniel Foley is a sports junior journalist with Soccerscene. He reports widely on football policy and micro industry matters.

The 2023-24 Local Sports Infrastructure Fund to cater for participation boom

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2023-24 Local Sports Infrastructure Fund
Image via Pxhere

The Victorian Government’s 2023-24 Local Sports Infrastructure Fund is a state-wide investment, open until December 13, 2023.

This fund was created to adapt to the increasing need for infrastructure that is required for regular active sport and recreation.

Utilising three streams, sports clubs, facility managers and community organisations will all benefit from the following grants:

  • Community Facilities – up to $300,000
  • Community Sports Lighting – up to $250,000
  • Planning – up to $40,000

Led by Minister for Community Sport, Ros Spence, the creation of infrastructure will be made possible by planners, architects, engineers, project managers,
builders, carpenters, plumbers, electricians, facility managers and operational staff as part on the construction process. In turn, this has a direct link back to the local economy and offers hundreds of jobs.

For sporting & recreation clubs, sporting associations & leagues, educational institutions, not-for-profit community organisations, businesses and individuals looking to apply for the Local Sports Infrastructure Fund, an important note is that they cannot do so directly. Instead, they will coordinate this with Local Government Authorities and the Alpine Resorts Victoria who will apply on their behalf.

Applications close at 5pm on Wednesday December 13 2023 – with successful candidates of the 2023-24 Local Sports Infrastructure Fund announced from April 2024.

For full information and resources, you can view those here.

Football Queensland remain with Kappa for five more seasons until 2028

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Football Queensland & Kappa partnership extension
Image credit: Football Queensland

Football Queensland have announced a five-year partnership extension with iconic international sports brand Kappa as its official apparel partner from 2024.

This relationship between the two parties has been very strong since they first partnered all the way back in 2017 and reinforces the support for football in Queensland that the brand has had.

Kappa has provided quality garments for some of Europe’s biggest clubs including Manchester City, Juventus, AC Milan and the Italian National team.

It’s a brand that was established in 1916 in Turin and eventually in 1978 they rebranded themselves to branch out as a sportwear brand where they focused purely on football-related products and designs.

For Football Queensland, they currently produce and provide quality on and off-field apparel for all Queensland State Representative teams including the state’s futsal representative squads. Kappa also provide on-field apparel for the game’s referees on the FQ website.

They also helped sponsor and start up the Kappa Women’s Super Cup and Kappa Pro Series tournaments that debuted in late 2021 and 2022 respectively for clubs to participate in across the state.

FQ CEO Robert Cavallucci was extremely pleased to announce this partnership extension following Kappa’s amazing support.

“Football Queensland is incredibly excited to announce Kappa as our official apparel partner for the next five years following a competitive tender process which saw us receive 20 expressions of interest and 15 submissions of an extremely high quality,” Cavallucci said via Football Queensland press release.

“In their seven years as a Football Queensland partner, Kappa has provided fantastic support to Football Queensland, our clubs and the wider football community thanks to their quality of apparel, ability to deliver on their promises and the team’s unwavering commitment to customer service.

“We’ve built a wonderful working relationship with the team at Kappa thanks to their willingness to go above and beyond to deliver outcomes for our organisation and our game, and we’re delighted to continue working in partnership with them from next year.”

Kappa Australia Director Ze’ev Bogaty shared the same sentiment for the great relationship the two parties have created.

“Kappa is a strong supporter of football in Queensland and has been proud to invest in the game since the partnership with Football Queensland began in 2017,” Bogaty mentioned in the FQ press release.

“Some highlights of the partnership have included the development of the teal shirt for first year referees, witnessing Queensland state sides dominate on the national stage in Kappa kit, and the launch of the Kappa Women’s Super Cup and Kappa Pro Series tournaments.

“As we embark on another five years as the state’s official apparel partner and continue our close working relationship with Football Queensland, we look forward to contributing even more to the growth and success of football across the state.”

There is a shared goal of improving the grassroots game in Queensland from both parties and the track record of Kappa’s immense investment over the past seven years has shown that this extension will do wonders for Queensland football.

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