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FC Football Kit delivering apparel and flexibility to COVID19-hit football clubs

Former National Premier Leagues Victoria player Michael Eagar is at the forefront of FC Football Kit’s mission to deliver quality apparel in tandem with flexible terms to football clubs in Australia.

A game-changing offer from FC Football Kit means grassroots football clubs can continue to provide their members outstanding apparel and football kit in the post-COVID19 world.

FC Football Kit is offering six-month, interest-free payment terms to football clubs who sign up with the apparel company in 2021.

The interest-free terms will be well received by clubs looking for more flexible arrangements with apparel suppliers with a shortfall in funds expected for many grassroots clubs as a result of the COVID19 pandemic.

A relatively new name in the Australian football scene, FC Football Kit arrives in Australia courtesy of National Premier Leagues Victoria mainstay, Michael Eagar. An NPLV champion with South Melbourne, Eagar is the Managing Director of FC Football Kit having helped bring the company to Australia from his native New Zealand.

“We think the interest-free offer is a very exciting offer; it’s exciting for clubs across Australia who have had their challenges over the past 12 months and now have a solution that can assist them and their members with a positive outlook,” he said. “

“We are football people, so we know what it’s like to be involved with clubs and what’s important to them across all stakeholders. We want to do everything we can to be a successful business partner, and assist them in any way we can. We know that timing of cash flow can be an issue, so we want to extend a helping hand and play our part in the recovery and stability of football clubs here in Australia post-COVID.

“To reinforce our company view and values, we believe this is a great statement that shows we really want to partner and assist clubs while building a long-term future with them here in Australia.”

Clubs in Victoria have been particularly hard hit with the cancellation of the vast majority of junior seasons and the complete loss of revenue from senior football meaning many clubs have had to roll over fees or make refunds to paying members.

FC Football Kit’s interest-free payment terms offer clubs some much-needed flexibility when it comes to arranging new kit for the upcoming season. It allows clubs time to bring money in through membership and registration fees as well as sponsorship without the need to make a lump-sum payment for apparel before it is delivered.

Whilst FC Football Kit may be new on the scene in Australia, its arrival comes with plenty of experience and know-how across the ditch. With over 15 years of operational history, FC Football Kit has been servicing clubs at various levels, from national teams right down to community clubs in various sports.

“We were founded by football people, so naturally that’s where our focus is,” Eagar said.

“While we’re new to Australia, we’re far from a new company. We have a lot of experience across what clubs want, what academies want, what parents, what families want, and how to best provide for that from the quality of product to service and delivery processes along with a comprehensive product range.”

Optus Sport to stream Football Victoria’s Nike F.C. Cup Final

Nike F.C. Cup

Football Victoria have made the exciting announcement that Optus Sport will yet again stream the Nike F.C. Cup Final in 2022.

Optus Sport have been the home of the English Premier League in Australia since 2016, and are also home to LaLiga, the Women’s Super League, K-League, J-League and the EURO’s.

The Cup Final will be held on Sunday afternoon, when South Melbourne takes on Calder United at Valley Park Events Centre, Broadmeadows.

Football Victoria CEO Kimon Taliadoros applauded Optus Sport’s commitment and acknowledged their continued support of the local game in a statement released by Football Victoria.

“The appetite for women’s football is growing exponentially and we thank Optus Sport for their elevation of the Nike F.C. Cup again in 2022,” he said in a statement.

“We are thrilled that subscribers across the nation can experience the quality football that the two teams will deliver on Sunday.”

Match coverage starts at 3.30pm AEDT, with the final kicking off at 4pm this Sunday.

Coverage will also be provided for non-subscribers on NPL.TV and Football Victoria’s Facebook and YouTube.

Customers can watch Optus Sport on their favourite screens and devices via Fetch, Apple TV, Android TV compatible Smart TVs, LG Smart TVs, Apple Airplay, Chromecast, Amazon Fire TV, Xbox, compatible Samsung Smart TVs or desktop, or on-the-go via tablet, mobile, or laptop.

FC Bayern and Adobe partner to power the club’s digital transformation

Bayern and Adobe

FC Bayern, one of the world’s most historic and successful football clubs, have announced a multi-year partnership with Adobe to power the club’s digital transformation.

The agreement will bring new, personalised experiences to its millions of current and future global fans – both on and offline – while driving greater efficiency and more sustainable business practices through Adobe’s enterprise solutions.

With a rapidly growing global fanbase, FC Bayern is passionate about connecting fans to their favourite club in new ways. Adobe’s technology will provide FC Bayern the ability to better understand its fans to create more engaging and individualised sports experiences.

Adobe Experience Cloud, including Adobe’s customer data platform, will help FC Bayern create fan profiles to better understand how supporters engage with the brand and ensure they enjoy a more personal relationship with their favourite teams. This means the overall matchday experience will be enhanced for fans, giving supporters real-time notifications at their fingertips including merchandising discounts, video content and last-minute ticket availability.

With more digital experiences across platforms, channels and devices, FC Bayern fans will never miss a moment whether they are at the Arena, on the go or in the comfort of their home. For example, when a goal is scored fans will receive content on their preferred channel to celebrate the moment in real time, as well as post-match video commentary and highlights.

FC Bayern will also use Adobe Document Cloud, including Adobe Acrobat Sign, to digitise collaboration with fans, employees and partners. With Document Cloud, activities like signing up for memberships or executing player agreements will be quick and secure, while reducing environmental impact.

“Today’s FC Bayern fan is digitally savvy and craves new ways to get closer to our club and players, which is why we aim to create sustainable and lasting interactions that bring matchday excitement to our millions of passionate fans across the world,” FC Bayern CEO Oliver Kahn in a statement.

“We’re investing in a long-term digital strategy with Adobe’s breadth of enterprise applications at the core of our technology, to deepen how our fans engage with the club and to inspire the next generation of fans for years to come.

“FC Bayern has millions of fans around the world, and they are at the forefront of revolutionising fan experiences,” said Anil Chakravarthy, president of Digital Experience Business at Adobe. “With this partnership, FC Bayern will create more personalised experiences to enable fans to celebrate the passion and heart of the club wherever they may be.”

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