Females in football celebrated through She Can and the World Cup

She Can

With the widely anticipated 2023 FIFA Women’s World Cup just around the corner, it is becoming ever so more important to teach, support and empower young Australian females about their rightful place in sport.

It is acknowledged that being involved in sports can assist in breaking down gender stereotypes, improve the self-esteem of women and girls, and add to the advancement of leadership and strategic skills.

However, with all the positives of female participation in sports, it is a shame to see that young girls aged 11-17 in Australia have a lower retention rate in sports compared to their male counterparts of the same age.

Tackling this problem head-on, the 2023 FIFA Women’s World Cup, hosted jointly in Australia and New Zealand, is expected to be a celebration of women’s football in both countries.

Showcasing the footballing talent of females all across the globe, the World Cup is bound to supercharge women’s football in Australia and New Zealand. The hope is to increase future female participation, starting in grassroots programs.

Proactive in addressing this same issue, Sydney FC has recently unveiled its new grassroots initiative, the ‘She Can’ program.

The She Can Program was developed by Sydney FC to break down barriers to sports faced by young girls across the country. It involves both practical and theoretical elements that hope to provide participants with skills and a more in-depth understanding of their own support networks. The program acknowledges that barriers to participation can be overcome as they arise and encourages girls to continue to play their chosen sport in the future.

Rolling out the program in late 2022, students from Illawarra Sports High School were the first to take part in She Can.

The female participants discussed many important topics that young girls could potentially be too nervous or afraid to talk about, such as confidence, leadership, menstruation, body image, and relationships.

A young female participant expressed her gratefulness to the program in a statement:

“She Can has allowed me to open up and talk to the girls about things I wouldn’t normally talk about.”

Mirroring the same gratification, another participant added:

“I have also been able to learn more about who to talk to if I have issues with different things that might put me off taking part in sport.”

The Director of Sport at Illawarra Sport High School, Amy Child, was excited about the opportunity her students had to take part in the program. She spoke about the importance of the program via press release:

“It’s really important for girls to be involved in programs like She Can so that they remain in sport, and also become engaged in lifelong activity and start to overcome and think about the barriers to dropping out of sport.”

Sydney FC Foundation Chair, Jenny Abood is proud of the ‘She Can’ program, addressing her club’s pleasure in a statement:

“Sydney FC is a club known for supporting and developing champion women footballers. We are proud of what our women have achieved domestically and offshore over the last 15 years and now to roll out the She Can Program to keep young girls playing sport is fabulous,” she said.

“Our Board appreciate the importance of such a program, especially given the heightened interest in the beautiful game as we approach the Women’s World Cup this year, hosted in Australia.”

Sydney FC’s Premium Partner Under Armour supported the program by providing participants with a sports bra each to use during and after the program.

Currently, across the globe, different initiatives are designed to support and empower women. Similar to the ‘She Can’ program of Sydney FC, ‘Supporting Her Education Changes a Nation’ (SHE CAN) was developed in 2011. This initiative is aimed at building global female leadership by equipping and empowering talented low-opportunity women from post-conflict and climate-challenged countries with the education, mentorship, and leadership skills needed to change their nations and the world.

The Australia and New Zealand 2023 FIFA Women’s World Cup begins on July 20, with record crowds expected to attend.

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Central Coast Mariners Women secure future under Holman Barnes Group

The future of the Central Coast Mariners Women has been secured after the Holman Barnes Group (HBG) reached an agreement to become the new operator of the club’s A-League Women program. The deal ends uncertainty surrounding the team’s participation in the 2026/27 season.

The agreement between HBG, the Australian Professional Leagues (APL) and Total Soccer Growth Holdings (TSG) ensures the Mariners will remain in the Ninja A-League Women competition. It also introduces a new operating model designed to provide long-term stability.

The uncertainty emerged following TSG’s acquisition of the Central Coast Mariners’ men’s side and academy in June. The women’s program was excluded from the original takeover. TSG already owns English football side Queens Park Rangers (QPR) and MLS club Los Angeles FC. The omission placed the future of the 2025 A-League Women champions in doubt. It also prompted the APL to seek a sustainable solution ahead of the new campaign.

A new operating model

Under the new arrangement, HBG will oversee all operational aspects of the women’s team. This includes the football program, staffing and day-to-day management. TSG will retain the club licence and continue overseeing the men’s program and academy. It will also support the women’s operation through its broader football network.

The agreement represents an innovative partnership between the three organisations. It has been designed to strengthen the long-term sustainability of professional women’s football on the Central Coast. HBG’s plans extend beyond the senior team. They include a strong focus on developing participation pathways and creating greater opportunities for female footballers throughout New South Wales.

Attention turns to the new season

The transition comes at a crucial time with preparations for the 2026/27 Ninja A-League Women season underway ahead of its October 16 start. The new operators are expected to begin managing the program immediately. This remains subject to the completion of the remaining regulatory processes. The team currently has no sponsors and games are expected to be moved away from Central Coast Stadium.

The A-League had previously set a July 31 deadline for new owners to be found to secure a place in the upcoming competition. With that now achieved, HBG will be on the clock to ensure the season begins without disruption and becomes a commercial success.

For the Central Coast Mariners Women, the agreement delivers certainty after a turbulent off-season. It also allows the club to shift its attention to the 2026/27 campaign and the team’s on-field performance.

South Melbourne’s Australia Cup triumph reignites promotion and relegation debate

South Melbourne FC’s dramatic 2-1 victory over Adelaide United in the Hahn Australia Cup Round of 32 has reignited debate around promotion and relegation in Australian football, with Co-President Bill Papastergiadis stating the result is further proof that ambitious National Premier Leagues clubs deserve a pathway to the top tier.

The Victorian powerhouse produced one of the competition’s biggest upsets at Lakeside Stadium, overturning an early deficit to eliminate the Isuzu UTE A-League side and secure a place in the Round of 16.

While the result was celebrated as another example of the magic of the Australia Cup, Papastergiadis believes the victory carries a much broader message about the strength that exists outside Australia’s professional league.

Speaking following the win, Papastergiadis said South Melbourne’s performance demonstrated why the Australian football landscape should move towards a connected pyramid featuring promotion and relegation.

“The result was South Melbourne FC’s revenge 22 years in the making,” Papastergiadis said.

“It also demonstrates that clubs in the National Premier Leagues have the quality, professionalism and ambition to compete with A-League opposition when given the opportunity.”

For years, South Melbourne has been one of the strongest advocates for structural reform within Australian football, consistently calling for an open pyramid that rewards sporting merit rather than maintaining a closed league system.

Papastergiadis argued that Australia Cup fixtures continue to showcase the depth of talent throughout the domestic game, with NPL clubs regularly proving they can challenge and defeat professional opponents despite operating with significantly fewer resources.

He believes these performances should not simply be viewed as isolated “cupsets”, but as evidence that Australia’s football ecosystem is ready to embrace a promotion and relegation model that provides ambitious clubs with a genuine pathway to the top flight.

The result against Adelaide United adds another significant chapter to South Melbourne’s storied history. One of Australia’s most successful clubs, South Melbourne has long maintained aspirations of returning to the national stage, backed by a passionate supporter base, strong infrastructure and a proud footballing tradition.

For Papastergiadis, victories such as Thursday night’s reinforce the argument that clubs should earn opportunities through performances on the pitch.

“The Australia Cup continues to show what’s possible when clubs from different levels of the football pyramid compete against one another,” he said.

“Our football should be built on opportunity and merit. Clubs that perform consistently and invest in their communities should have the chance to progress to the highest level.”

South Melbourne will now turn its attention to the Round of 16, where it will look to continue its impressive cup run.

Beyond the result itself, however, the victory has once again fuelled discussion around the future of Australia’s football structure and whether the growing strength of clubs outside the A-League should accelerate the push towards a fully connected national competition.

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