FIFA Technical Expert Karl Dodd: “We need to have a holistic approach to our development”

Karl Dodd

Karl Dodd’s proficient understanding of the nature of football on and off the pitch is unlike many others. Having undergone a playing career spanning the old National Soccer League, A-League, Scottish Premier League, National Premier Leagues Queensland and Hong Kong First Division, Dodd has focused his time since retirement in the early 2010s on mastering his skills and resilience as a coach.

A true believer in knowledge as power, Dodd’s professional post-playing career has seen him take on roles as Head of High Performance at Brisbane Roar alongside two separate stints at the Newcastle Jets, whilst also tackling the challenges of leading Guam’s men’s national team and his current role as a Technical Expert for FIFA.

Having spent the last few months recharging himself after some time away from the local game, Dodd speaks to Soccerscene about his aspirations to embody a generalist professional approach, his learnings from his time as head coach of Guam, and the current state of Australia’s football development system.

You’ve had an incredibly varied career in the footballing world, having started off as a player and then transitioned into coaching and consulting. Was it always an aspiration of yours to challenge yourself in multiple ways rather than just sticking to one field?

Karl Dodd: I got some advice early on in my career to have more of a generalist approach. That’s why my studies have probably taken me across varying domains so that when I am a head coach or in charge you have a good understanding of the environment and the staff that are underneath you. I just found with my playing career that there was always a disconnect between head coaches or assistant coaches and what other staff did. That was the main reason, I just wanted to know as much as I could to be well-informed as a head coach.

How do you reflect as a whole on your footballing journey so far?

Karl Dodd: I think it’s one that has been pretty expansive. I’ve been to lots of different places and early on playing was about experiencing as much as I could and different cultures and countries. And then as a coach it was getting into the hardest places where I could learn the most. It’s a new journey where you’re developing yourself to a new point as a coach, and I didn’t want to go where things were easy.

I wanted to go where it was really going to challenge me so that I could handle whatever was thrown at me – and I think that’s where I’m at. After recent coaching experiences I feel that – and I don’t want to use the word ‘bulletproof’ – because I’ve been in some of the most challenging places, I’m in a good place. And reflecting on it, I’m glad I did that because now I can handle – especially with the Australian landscape where you’ve got to wear multiple hats and work in low-resource environments – those situations.

You spent over three years as Guam’s National Team Men’s Head Coach. What was that experience like for yourself? What did you learn from it?

Karl Dodd: For me personally, it’s a test of your values and who you are as a person because you get challenged every day when you go to a foreign place and you’re trying to implement change. That was a big one in terms of who you are and who you want to be from a football point of view.

Some of the best learnings came from being involved in the Asian Football Confederation (AFC) and having Japan – who have a really big push in trying to win the World Cup and being the first Asian team to do so – hold a lot of conferences where they invited experts from all around the world. When you’re sitting in rooms with Carlos Queiroz – who was the head coach of Iran at the time – it’s a massive eye-opener listening to these experts from England, France and Croatia explain their development policies or curriculums and how they go about things. You just get exposed to so much more. I think also understanding the international calendar, that was something I wasn’t really across but it makes you think differently as a club coach. Like ‘what players am I going to sign’? ‘Am I going to see those young boys if they have tournaments this year’? There’s a lot more to it and that was an important eye-opener being exposed to a totally different environment. From a match perspective, the pressure to win and tactics behind each game is very different to club football. For smaller nations, winning a qualifier is massive to future games being played in that four-year cycle.

What was that experience like taking in the values and perspectives of these experts from leading footballing nations?

Karl Dodd: It made me realise just how narrow-minded we are in Australia. I believe we’re very ‘big fish, small pond’ possibly because we’re so isolated from the rest of the world. The fact that Japan wants to invite all of the countries and confederations to these meetings and conferences to try help each other develop and grow without ego and with the intent of ‘how do we become better’ was really interesting and enjoyable.

How did you go about implementing your values and desired style of play on the Guam Men’s National Team? It seems like it required a lot of adapting to and with?

Karl Dodd: It certainly was. We get taught here [in Australia] that you have a philosophy and way to play but it might not fit in with other countries. The playing style in Guam was totally different so you have to compromise because you want to get from this playing style that they’re currently doing – which may be a risk-mitigative one where they park the bus – to a ‘total football’ style where you’re trying to play football and have a go against other teams rather than reducing the scoreline.

There’s a process to that and you’ve got to find an entry point. Those players and the community and the coaches have to come along with that. If you go in too high, they won’t know, because a lot of them don’t know what it looks like and they don’t know what your playing style looks like. So, you’ve got to explain that and where we’re at and how we’re going to transition across and that takes time. It’s not just a one or two-year process, that’s a decade-long one because those kids have now got to come through. There’s a lot to it in terms of trying to implement a new style, but also a way of operating which was a good challenge as well.

Currently you’re a Technical Expert at FIFA, what does that role entail?

Karl Dodd: I was asked to come on board in the women’s game and it’s been really enjoyable. We’re working with a lot of Member Associations or countries in setting up a lot of women’s football development programs. For example, we’re working with New Zealand with their league development as they’re trying to create a new women’s league, same with Mexico and Singapore. There’s a lot of strategy behind it which is massively enjoyable because you can’t be a one-trick pony, you’ve got to go in and be adaptable in order to understand where they’re at and what are the cultural barriers or what are the limitations and how do you overcome this. That’s what we’re working on plus just growing the professionalism of the women’s game.

Throughout your journey you have no doubt experienced a variety of football cultures and technical approaches. Comparing your experiences overseas to here, what is Australia’s development system lacking and what are its positive aspects?

Karl Dodd: To be honest, maybe I’m biased here, but I didn’t think there was too much wrong previously it just needed some fine-tuning. Perhaps more from a coaching side in terms of methodologies and the way it has gone, but I think we threw out our main strengths which is our physicality and also our mentality.

I think we need to have a holistic approach to our development, not just the football training. We go off on tangents and go too far and forget about the other stuff. Maybe there’s a lot of misconstrued information from the sports science field where it feels like the focus is all about monitoring, rather than the fundamentals of building the capacity of players. If we want to get players overseas in to the top leagues – Japan train 8-10 times a week and our players at the same level are training four times a week and one of them is an ice bath – we have to build the capacity of a player in a safe-manner. Otherwise, how are we ever going to compete with these top European or Asian nations? There’s too much focus on recovery rather than the periodisation or the building of a capacity of a player in a safe-manner. And that’s probably been lost, but that’s just one example. Again, having a holistic approach to the development of a player is key and we just go off on tangents too much instead of doing the basics well and then adding to it.

For many Australian football fans and casual sporting fans, there is arguably a degree of misunderstanding about the time and planning it takes to nurture a country’s growth as a football nation. What do you feel is essential for Australian football to get right over these next few years?

Karl Dodd: Well, that’s the hard thing because there’s no real quick fix. The reality is the situation we’re in is because of what’s happened in the past. What we need to get right is that we’ve got to start somewhere getting it right, you’ve got to start implementing a holistic approach but then it takes time for players to come through that process. If you’re looking for a quick fix, I don’t know how we’re going to do that. The only way is exposure. The more games the national teams can play the better, but then that comes down to a cost and availability of players, doesn’t it? It’s the million-dollar question.

I think one of the main things is getting the right people involved at all levels of Australian football rather than repeating the same dysfunctional processes. If you’ve got people involved that probably shouldn’t be there and those that don’t have a good enough understanding, it will keep going around in circles. It’s why you find a lot of good people aren’t involved because some find it difficult to have the current system and way of doing things challenged. You want a progressive system that’s going to be one of the best in the world, rather than remaining stagnant.

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Beyond the Pitch: Miyuki Kobayashi on the Real Challenges Facing Japan’s Women’s Game

Last week, Soccerscene spoke to pioneer of women’s football in Japan, Miyuki Kobayashi, about the game’s development in Japan and the intersection between sporting and social change in the country.

 

Talent, quality and recent silverware

After Japan’s recent AFC Women’s Asian Cup victory in the final against Australia, the women’s national team solidified its standing as the No.1 team in Asia.

Throughout the last 15 years, Japan’s women’s national team has grown into a formidable opponent, boasting a World Cup trophy, an Olympic silver medal, as well as three AFC Women’s Asian Cups.

The talent is undeniable. The quality is unwavering. And the team shows no signs of slowing down.

But these victories and trophies on the world stage wouldn’t be possible without the leaders behind the scenes – none more so than Miyuki Kobayashi, former WE League Board Member and current JEF United Ladies Scout and Academy Chief.

 

Laying the foundations

Kobayashi has led the charge for women’s football in Japan, promoting not only a sport which values success, but one which empowers female footballers across the nation.

“At university, not many girls were playing and we didn’t have an official team. I went to the US and the environment was so different,” Kobayashi explained.

“That opened my eyes – women can play. That’s how I started the women’s soccer league when I came back: to make an environment for girls to play.”

Thus, accessibility and opportunity became driving factors behind Kobayashi’s work, not only for those on the pitch, but for those in the dugout.

“I got involved at the JFA (Japanese Football Association) to promote women’s football. We wanted to create the opportunity for women to be coaches.”

“They are coached by men all the time, so even when the top players leave the football world, they never think to be involved.”

Furthermore, as a former coach of JEF United Ladies Youth and General Manager, Kobayashi was intent on employing as many female coaches as possible. It was not merely a personel change, but a challenge to widespread social attitudes.

“When I started to employ female coaches, the girls’ parents asked why the coach wasn’t a man. But gradually, we started to make it equal – they didn’t talk about the gender, but about the quality of the coach.”

 

The mission to empower

In 2011, the same year Japan’s women won the World Cup, the domestic league was yet to become professional. Known as the Nadeshiko League, players would work during the day and train in the evenings.

The transition from an amateur to the current professional league required time, resilience and a change in perspective.

“The sports world in Japan is more traditional – it is dominated by men,” said Kobayashi.

“If you want to make the environment even, or (want) more women to come into the (football) world, you can change the mind of the players.”

Since 2021, the WE League has embodied a sense of growth and positive change for the women’s game. In name and nature, it looks to empower players, coaches and all involved in the industry.

“I was in charge of mission achievement for women’s empowerment. We wanted to educate the players, to inspire girls and women who watch the game.”

However, the drive to empower women in football was not without backlash and challenges.

“Some people don’t like that word: ’empowerment’. It’s too strong for them. Some women really appreciate it, but it’s not easy to change the mind of society through football,” Kobayashi admitted.

 

Growing and attracting talent

Although WE League clubs are accelerating youth development and expanding pathways across U15, U18 and first team football, Kobayashi acknowledged that the overall product must improve to bring foreign players to Japan and entice homegrown talent to stay.

“Most of the national team players go to Europe or North America. I don’t say it’s a problem, but from a young age, girls who can play in the WE League want to go abroad,” Kobayashi outlined.

Indeed, when looking at the starting XI in last month’s AFC Women’s Asian Cup final, only one player – Hana Takahashi – plays in the WE League.

But the key to attracting domestic and international players to the WE League, is aligning financial investment and industry attitudes.

“The reason why women’s football has developed in European countries is the social thinking – you have to be equal and have the same opportunities as men in football. The Japanese way of thinking, especially in the football world, is not that at all,” Kobayashi continued.

“When I speak to people at Spanish clubs, women’s football is not a charity, but an investment.”

“We have assets. We have good, young players, but we’re exporting them, so we need to import too.”

Indeed, Spain is a perfect example of what can happen when investment becomes intentional, not optional. Back-to-back UEFA Women’s Nations League titles, 90% television viewership increase since 2016, and record-breaking crowd numbers reflect what can happen when the industry aligns in vision and commitment.

Japan has the players to compete against any nation in the world. Purposeful investment, combined with its overall quality of players and style, could transform the WE League into a true, global powerhouse.

 

The vision for the future

Moving forward, Kobayashi hopes that girls progressing through JEF United’s academies develop confidence and resilience, whether as players or people.

“We want to make the girls – even if they aren’t in JEF United – continue playing football and continue to be leaders,” Kobayashi said.

“Some of them have a dream to be a coach or a leader off the field too, so that’s one of the attributes we want to develop.”

This resilience, reflected by the club’s ‘never give up’ philosophy, is testament to the vision of empowerment championed by Kobayashi across the women’s game.

Even in the face of social obstacles and a lack of financial investment, perseverance and hard work is at the bedrock of women’s football in Japan. It is not just that these values exist, but that they are consistently manifested on and off the pitch, which can show future generations that football is a sport for all – men and women alike.

 

Final thoughts

There is no limit to what the WE League and the national team can achieve if given the resources it deserves. All the ingredients are there: individual quality, a distinct playing style, football philosophy and ambitions to grow.

By following the example of industry leaders like Kobayashi, women’s football in Japan can hopefully continue to make waves of impact – in the sporting landscape and society as a whole.

Marie-Louise Eta makes history as new Union Berlin head coach

In an historic appointment, Eta will take over as head coach of Union Berlin until the end of the season.

History in the making

Previously the first female assistant coach in Bundesliga history with Union Berlin, Eta will now take the reigns of the men’s first team on an interim basis.

Currently, the club sit in 11th place in the Bundesliga table, but with only two wins so far in 2026, relegation appears an all-too-real prospect, and one which the club is desperate to avoid.

“Given the points gap in the lower half of the table, our place in the Bundesliga is not yet secure,” said Eta via official media release.

‘I am delighted that the club has entrusted me with this challenging task. One of Union’s strengths has always been, and remains, the ability to pull together in such situations.”

Eta will begin as Union’s new head coach with immediate effect, and will be in the dugout for the club’s matchup against Wolfsburg this weekend.

 

A step into an equal future

Eta’s appointment signals a major step towards a more level playing field in the football landscape.

Furthermore, Eta joins other coaches including Sabrinna Wittmann, Hannah Dingley and Corinne Diacre who, in recent years, have blazed a trail for female coaches to step into the men’s game.

Wittmann currently manages FC Ingolstadt in Germany’s third division, and was the first female head coach in Germany’s top three divisions.

In 2023, Dingley became caretaker manager of Forest Green Rovers, and thus the first woman to lead a men’s professional team in England.

Diacre, now head coach of France’s women’s national team, managed Ligue 2’s Clerment Foot between 2014 and 2017.

 

Final thoughts

The impact therefore, is that Eta’s appointment will show future generations of aspiring female coaches that men’s football is an equally viable and possible pathway as the women’s game.

The time is now to level the playing field.

And while it may be a short-term role, its effect on attitudes towards equality and fair opportunities in the game will hopefully resonate long after the season ends.

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