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Filopoulos adds new Values to lead Football Victoria

Peter Filopoulos FV

The official launch of Football Victoria’s new set of core values is a clear indicator about what they’re all about.

In order to achieve its Strategic Plan of 2019-2022 – FootbALLways, these core values are a way forward to ensure their targets are met.

FV CEO Peter Filopoulos said having a clear set of values and behaviors provided a consistent way of working and an increasingly healthy organisational culture.

Football Victoria has addressed five key areas that have been formed as the values:

  1. Respect – Treating everyone in the same high regard.
  2. Integrity – Having the right processes in place.
  3. Unity – Working together in a team environment.
  4. Leadership – Generating new ideas for future development.
  5. Inclusive – Embracing everyone for who they are.

All these values have been created by Football Victoria to ensure their organisation is safe and enjoyable for anyone to be part of.

Having values like these in place is a clear signal of intent for Football Victoria to lead the way into their future as an organisation.

Click here to download the Football Victoria Strategic Plan 2019-2022 FootbALLways [PDF]

Liam Watson is the Managing Editor at Soccerscene. He reports widely on football policy, industry matters and technology.

LaLiga launches online store with Amazon

LaLiga fans are now able to purchase merchandise from 13 LaLiga Santander clubs through Amazon, in a new collaboration.

LaLiga fans are now able to purchase merchandise from 13 LaLiga Santander clubs through Amazon, in a new collaboration.

In a rollout that is set to expand throughout other areas throughout 2022, fans in the UK, Italy, France and Germany will be the first countries to have access to a dedicated store – making kits, clothing and other fan items available for purchase.

Teams currently on the LaLiga store with products are Getafe CF, Cádiz CF, Granada CF, Athletic Club, Levante UD, Villareal CF, Real Sociedad, Deportivo Alavés, RCD Espanyol, RCD Mallorca, RC Celta de Vigo, Real Betis Balompié and Club Atlético Osasuna.

“For LaLiga, it’s very important to offer LaLiga Santander and LaLiga SmartBank clubs all possible tools in order to bring our league closer to our fans around the world. Through this exciting collaboration with Amazon, we are continuing to develop our internationalisation strategy and we can boost the growth of the competition and its clubs,” LaLiga Executive Director Óscar Mayo said.

“For now, we have 13 LaLiga Santander clubs participating in this project, with the LaLiga store to launch from December 29th in the United Kingdom, France, Italy and Germany. Our goal is to bring more LaLiga clubs on board and to be present in more regions around the world, with these to be announced during the first quarter of 2022.”

LaLiga has identified Amazon as a company that can help Spain’s top-flight league to thrive in new commercial opportunities that reaches customers all over the world.

“I am thrilled about launching this multi-year collaboration with LaLiga, bringing official products and tailored shopping experience to thousands of LaLiga fans so they can celebrate and share their love for Spanish football. At Amazon, we are proud to help LaLiga in its efforts to expand internationally, bringing fans closer to their passion wherever they are,” Amazon Head of Special Projects Hernando Moncaleano said.

On the LaLiga store with Amazon, fans can find more than 1,600 different products from the participating 13 teams. There will be a great variety of items available, from sportswear to other men’s and women’s clothing. Mugs, toys, household items and much more from these LaLiga Santander clubs will also be on sale via Amazon.

Danny Townsend takes up CEO role at Australian Professional Leagues

Australian Professional Leagues (APL) have announced that Danny Townsend will step up to the role of Chief Executive Officer.

Australian Professional Leagues (APL) have announced that current Managing Director Danny Townsend will step up to the role of Chief Executive Officer full-time in the first half of 2022, transitioning from his dual role as Sydney FC CEO.

Townsend is a highly-regarded sports executive who has had a great influence in the unrivalled period of success that Sydney FC has seen both on and off the field. He has also made huge progression in a dual role leading the APL’s first year of commercial, marketing and operational management for the A-Leagues.

APL Chairman Paul Lederer:

“In a year of significant developments and progress for APL, the transition of Danny Townsend as full-time CEO is one of the most important. Danny’s commercial acumen, passion for football and boundless energy stand him apart as the most dynamic leader in Australian sport.

“Danny and APL’s Executive Leadership Team have achieved significant results since professional football unbundled from football’s governing body in December 2020, including delivery of a new brand, a major broadcast rights deal with ViacomCBS and most recently the announcement of capital investment from Silver Lake.

“With this realised, and Danny Townsend leading APL in a full-time capacity, we can really accelerate APL’s digital transformation and support its continued momentum and ambitious vision for long-term sustainable and inclusive growth.”

Townsend regarding the appointment announcement:

“I am proud to have led Sydney FC to an exceptionally strong position, with an exciting future and two world class facilities, Sky Park and the new Sydney Football Stadium, less than 12 months away. I have no doubt the club will continue to flourish both on and off the field.

“My role as APL CEO will enable me to put all of my efforts into ensuring Sydney FC and every A-League club reaches their full potential. I look forward to building on the achievements of the past year and leading and delivering on the strategy to grow the game.”

Townsend’s transition to the APL will be completed once a full handover to the incoming Sydney FC Chief Executive is finalised.

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