Football Queensland to step up initiatives to safeguard child participants

Football Queensland have reaffirmed its commitment to safeguarding children by strengthening measures across the state, through a variety of member protection initiatives.

A ‘No Badge, No Bench, No Ref Room’ policy will be implemented state-wide across all competitions in 2021, to ensure there is a consistent approach to coach identification and registrations across Queensland.

“As the largest club-based participation sport, we have a responsibility to protect the thousands of children who play our game across the state, and the introduction of the ‘No Badge, No Bench, No Ref Room’ policy will be crucial in supporting the safeguarding children measures currently in place in Queensland,” FQ President Ben Richardson said.

“Football Queensland is committed to delivering high-quality participation experiences for all involved in our game as outlined in our Strategic Plan, and this state-wide initiative will be key to ensuring all coaches at every level of the game are registered and hold a current blue card.”

“Football Queensland is proud to support our zones and clubs across the state as we implement a range of new member protection processes this year,” FQ CEO Robert Cavallucci said.

“In 2021, all registered coaches in Queensland will be required to display an ‘official’ identification pass with their blue card and Football Australia numbers, with zones continuing to manage the coach registration and identification pass process this year.

“In line with our Strategic Plan which outlines a focus on streamlining administrative processes to improve efficiencies, from 2022 Football Queensland will implement and administer a consistent coach identification process across all zones.

“I can’t emphasise enough the importance of these measures. The ‘No Badge, No Bench, No Ref Room’ policy will provide increased visibility and reassurance for parents and participants by clearly identifying registered coaches and will give them surety in knowing that the individual possesses a valid blue card.

“Reflecting our commitment to providing increased support for our clubs across the state, Football Queensland has also developed a number of club support resources including a Working with Children Club Guide to assist clubs in managing and monitoring blue card checks for club coaches.”

FQ’s Working with Children Club Guide will be published in the coming weeks.

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FIFA has partnered with Konami to host the FIFAe World Cup

FIFA has entered into a partnership with Konami to use its eFootball game for the FIFAe World Cup.

This collaboration will feature two tournaments, one for console and one for mobile, with participants from 18 nations competing for the title of FIFAe world champion.

This move is part of FIFA’s strategy to maintain relevance in gaming and esports, particularly in engaging younger fans. FIFA has also expanded its esports portfolio with deals involving Rocket League and Football Manager.

The partnership fills the void left by EA Sports following their high-profile split with FIFA in 2022. Konami’s eFootball, an evolution of the Pro Evolution Soccer (PES) series, is currently the only comparable game to EA Sports FC on the market.

FIFA’s Chief Business Officer, Romy Gai, has championed the new deal highlighting their excitement at the prospect.

“We are incredibly excited to join forces with Konami, this collaboration aligns perfectly with our mission to promote football globally and to provide a platform for players to showcase their skills.”

Konami the Japanese gaming company, this partnership provides legitimacy and increased awareness for eFootball, which has struggled to compete with EA Sports in recent years.

The collaboration is seen as a necessary step for FIFA, given the lack of alternatives and the time it would take to develop a new soccer simulation game. It allows FIFA to continue its presence in soccer-based esports while exploring other gaming opportunities.

Esports has grown massively in viewership and investment over the last decades, it has become a major part of the franchising side of football.

Even in Australia the rise in Esports popularity has coincided with the rise in football popularity, one can not argue against their connection towards football popularity.

FIFA have shown that Esports has become an ever-present strategy in their development of the game. For investors and shareholders in football, Esports impact is something that should not be disregarded.

WSL triples viewership after move to YouTube

Viewership for Women’s Super League (WSL) matches streamed live on YouTube has more than trebled during the 2024/25 season.

This success is no coincidence. Beyond the clear rise in quality and star power across teams for the 2024/25 season, it’s also the first time in league history that non-televised games are streamed for free on YouTube.

Last season, the main issue with viewership was accessibility, where matches not picked up by domestic broadcasters were only available on the FA Player app or website, requiring users to create an account on a platform that was already unpopular.

In the 2023/24 season, the highest viewership for an online-only WSL game was Arsenal’s home fixture against Bristol City, which attracted 78,050 viewers.

However, this season has already shattered records. Over 250,000 fans tuned in on YouTube to watch Leicester face Arsenal in September, setting a new high for a WSL game not televised.

In total, the first three weeks of this season have seen a staggering 1,576,848 live views for WSL matches streamed on YouTube.

Women’s Championship matches have also benefited from the platform, with the season opener between newly promoted Newcastle and London City Lionesses setting a new record for the league, drawing 46,050 live viewers.

This spike in viewership comes at a crucial time for both the WSL and the Championship, as they are holding out for a new broadcasting rights deal set to begin after 2025. Both leagues smartly delayed signing earlier this year to avoid locking into a premature agreement.

The gamble absolutely paid off and the Women’s Professional Leagues Limited (WPLL), now in charge of the top two leagues, will be using these numbers as leverage in discussions over the next major TV rights deal which should include the BBC and Sky Sports amongst other suitors.

Streaming must remain free for A-League Women’s growth 

The A-League Women’s impressively saw a 114% increase in viewership on 10 Play, where every game is streamed for free, and 125% on Paramount+ for the 2023/24 season.

While a switch to YouTube seems unlikely given Channel 10’s monopoly over A-League football, it’s crucial to keep every game available for free on 10 Play if they want viewership to continue rising.

As the WSL and previously the NWSL have demonstrated, offering free streamed games draws in viewers of all ages and ultimately helps turn them into paying fans. The league’s primary focus should be on building an audience as quickly as possible.

Conclusion

The impressive figures from this season suggest that the demand for women’s football is only increasing.

The WSL has made a brilliant move that is sure to enhance the upcoming record-breaking broadcast rights deal, helping the league continue to improve both on and off the field.

The next step is to take it mainstream, and the Ninja A-League should look to follow the blueprint set by the WSL, which has demonstrated how to rapidly gain widespread popularity.

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