Football SA and JB Metropolitan Distributors alliance to improve women’s football in the state

Football SA and JB Metropolitan Distributors

Football South Australia (SA) and large food and beverage distributor JB Metropolitan Distributors have announced a new partnership that lasts for the next two and a half years.

This partnership will go hand-in-hand with Football SA’s strategic priority of growing female football in the state. Football SA will certainly leverage the FIFA Women’s World Cup and use the momentum it provides to increase female participation amongst all levels of play, which they outlined in their 2023-2026 strategic plan.

JB Metropolitan Distributors will play their role through being the Presenting Partner of the Go Sunny Solar Women’s National Premier League Finals Series until 2025, which will ensure that female football in the state can build on new participants gained through the FIFA Women’s World Cup and continue building the legacy of female football in years to come.

Football SA CEO Michael Carter acknowledged the partnership’s goal to succeed in women’s football.

“JB Metropolitan Distributors have been great supporters of Football South Australia for many years. Together we uphold similar values to continue to grow the women’s game, providing the perfect foundation for this great partnership,” Carter said in the official club statement.

“Recognising JB Metropolitan Distributors as Presenting Partner of the Women’s National Premier League Finals Series will continue to elevate the women’s top tier competition in this state and give it the spotlight it deserves.”

Jeff Spiteri, South Australia & Northern Territory State Manager at JB Metropolitan Distributors Adelaide was equally excited about the new opportunity and partnership via press release:

“JB Metropolitan Adelaide is excited to be part of the Football South Australia family once again,” he said.

“With our passion for football, we have found a partner who shares in the vision of growing the football family here in South Australia to push both the men’s and women’s game to new heights, We are proud to be a part of what comes next. Bring on the FIFA Women’s World Cup and best of luck to the Matildas!”

JB Metropolitan Distributors have served the Australian community since 1983, with their dedicated Adelaide arm cementing themselves within South Australia since 2015.

They have grown overtime from a small business started by three blokes in a shed to become Australia’s largest independent confectionery, snack food, grocery and beverage wholesale distribution company.

There’s a clear goal in mind from Football SA to grow the women’s game over the coming years, and partnering with JB Metropolitan Distributors, a company that shares the same values and aspirations for female football is a great move in hopefully achieving success.

Melbourne Knights confirm innovative alliance with ProTrainUp

Melbourne Knights Football Club has confirmed a new partnership with leading football management software company, ProTrainUp.

This collaboration is set to enhance communication and streamline operations with the Club, marking a significant step forward in the commitment to excellence and growth.

Founded in 2013, ProTrainUp is a club management system fuelled by data driven technology, created by and for the football community. ProTrainUp combines quantitative and qualitative data to enhance club operations for both staff and participants, enabling the Club to:

  1. Enhance communication between club staff and players with built-in public and private messaging services.
  2. Simplify the organization and delivery of training sessions using plans and sessions provided by top international federations and clubs, available only through ProTrainUp.
  3. Maintain an up-to-date calendar of training sessions and matches.
  4. Gather data and statistics on players to create detailed reports on individual player development and overall team progress.

ProTrainUp is a system used by clubs around the world including European clubs such as Dinamo Zagreb FC and FC Porto, highlighting its importance in modern football.

The main objective of this partnership is to enhance communication among club staff, players, and parents.

ProTrainUp’s advanced software will deliver a centralised platform for efficient and effective communication, guaranteeing that all members of the Melbourne Knights community stay well-informed and engaged.

The system is accessible both online and through the app, allowing players and parents to enable push notifications so they never miss important Club updates.

The partnership will play a huge role in upskilling the juniors program in 2025, a huge focus that President Simon Pincic spoke about in length in his exclusive interview with Soccerscene.

The Knights will leverage ProTrainUp’s comprehensive tools for training management, performance tracking, and development planning to ‘provide the juniors with the best possible environment to grow and succeed’ as per their statement.

This will help more than just the junior players however with ProTrainUp, the coaches will benefit from this technology with seamless tracking of player progress, and enhanced training experiences, all contributing to the overall development of the junior players.

The club spoke about the future of their management through this advanced technology system.

“We look forward to a successful partnership and are excited about the positive impact it will have on our Club and community. Together with ProTrainUp, we are committed to building a stronger, more connected, and highly effective football club,” Knights said in a club statement.

This is an excellent and innovative partnership by the Knights that sees them advance forward in the development of technology.

The Knights have been vocal about the importance of junior development and have historically been one of Australia’s most successful clubs at creating stars from their system, with ProTrainUp only advancing that cause.

Football NSW to gain more traction through established sponsor

Football NSW have confirmed a collaboration with the technology advertising platform Nine Ad Manager, as a new primary sponsor for 2024.

Nine Ad Manager falls under the Nine network umbrella, acting as an versatile platform in which Australian businesses are able to utilise in generating traction amongst a specific target audience.

Advertising can be reached through audiences across each of the Nine Networks main television channels including 9Now and the 9 on-demand streaming television service.

Television advertisement campaigns created and submitted to the Nine Ad Manager service, are strategically aired at times in which relates to the product featured within the advertisement.

Performance of the advertisements effectiveness can be analysed through the amount of traffic the business is providing the advertisement as it becomes accustomed too.

The manager platform can assist businesses regardless of stature and status, to access mainstream television advertising opportunity for the Nine Network.

Small and medium sized businesses have the capacity to advertise their respective businesses throughout peak television times for an affordable cost.

Having partnered with FNSW, the sole intention of the newly founded cooperation is to give back to the state community, recognising and showcasing the importance upon community football teams that participate across the state.

As disclosed upon the FNSW website, Head of Nine Ad Manager Todd Fisher discussed the importance of the newly founded partnership said via press release.

“This partnership allows us to support the vibrant sporting communities that are at the heart of local culture and community building. Nine Ad Manager’s core mission is to empower small businesses, enabling them to be seen, heard, and remembered in their local areas and achieve business growth. By partnering with Football NSW, we not only champion local football but also the small businesses and communities that surround them.”

Football NSW CEO John Tsatsimas added his excitement for the partnership via press release.

“Football NSW welcomes Nine Ad Manager to the family and we look forward to establishing a strong working relationship with them over the next 12 months.”

A fresh new look on the back of each of FNSWs State Team jerseys in 2024, with The Nine Ad Manager logo to feature prominently beneath the player’s number.

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