Football West have confirmed its Arabian Engagement Strategy in partnership with the Council for Australian-Arab Relations and the Department of Foreign Affairs and Trade (DFAT).
Simply, it seeks to enhance Australia’s bilateral ties with Arab countries through a shared passion for the world game.
In what is truly a first of its kind in Australian football, Football West and the Federal Government are using this Arabian Engagement Strategy to grow international engagement between Australia and Arab countries specifically through the delivery of training, education, school programs, tours, competitions and the development of players, coaches, and referees.
DFAT has confirmed a $50,000 grant from the Council for Australia-Arab Relations with the total project value listed at $297,786.
Football West CEO Jamie Harnwell spoke about the potential of growing WA football through this innovative collaboration said via press release:
“The incredible growth of football in the Arab region is well documented and Football West is excited to be involved.” he said in a Football West statement,” he said.
“We saw Qatar host the FIFA World Cup 18 months ago, while Saudi Arabia will host the tournament in 2034 and has currently attracted some of the biggest names in world football including Cristiano Ronaldo. And the UAE has the current AFC Champions League winners in Al Ain FC.
“Below the headline acts there is massive potential at grassroots levels in the three countries through sporting and cultural exchange visits.
“The primary objective is to position football in Western Australia as a prominent player within the three countries and offer West Australians unique opportunities in sports, culture and education.
“This includes joint development, training and technical programs; coaches and referee workshops; and matches between WA State teams and sides from Qatar, UAE and Saudi.
“The Arabian Engagement Strategy will further promote Football West and the Sam Kerr Football Centre as hubs for team base camps, professional training and exchange programs.
“We have seen the value of the Sam Kerr Football Centre with the recent visit of the Socceroos, and last year with the Matildas. Perth can deliver and that is being seen around the world.”
It is an interesting initiative that is innovative and ambitious as it seeks to reach the Middle East through the sport.
With the grant money tied in there is clearly a plan in place to execute it properly and hopefully provide WA teams with better training and development workshops for its players and referees.