La Liga president targets the league restart for June

La Liga president Javier Tebas has discussed the latest developments for La Liga, as he targets the league restart for June.

Speaking on the El Partidazo #VolverEsGanar (#BackToWin) show by La Liga broadcaster Movistar, Tebas addressed that a restart date for the Spanish top-flight will fall in mid-June 2020.

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Following the developments of an easing of restrictions in Spain, it has given La Liga the licence to map out how their restart will work.

“It wasn’t agreed beforehand, and it took us by surprise that the Spanish President announced it when he did,” Tebas said.

“We always knew the announcement would come, though. We’ve been working on this for months with the CSD (Spanish High Sports Council) and now it’s been given the green light by the President of Spain.

“We’re grateful to the Spanish government; as in other sectors they’re looking to kick-start the economy and Spanish football has a key part to play.”

As for when the La Liga restart will likely be, it all depended on what the government decided first and the league could go from there.

“The President spoke about playing from June 8th onwards because the Spanish government puts changes in ‘de-escalation phase’ into effect on Mondays,” Tebas said.

“That Sunday, the country would be in Phase 2, which is when we’d be able to hold matches in stadiums across Spain. Now we need to see what day of the week we start playing.

“We need to link it to each club’s training phases. We’d like to see as much parity as possible in that sense. What’s for certain is that it will start the weekend of June 12th, or even on Thursday June 11th.

“It’s not decided yet; we need to align the phases, meet with the Spanish Football federation and the CSD (Spanish High Sports Council) to finalise everything.”

Tebas has confirmed that La Liga’s preference of the first game back would be Sevilla FC vs Real Betis – the Seville derby.

“We need to bear in mind that different Autonomous Communities are in different ‘de-escalation phases,’ which means certain codes of conduct in certain parts of the country could affect our protocol,” Tebas said.

“If we progress as the Spanish president says, it is possible that we make Thursday June 11th. If not, it would be the 12th, or the 13th. Fingers crossed it will be Thursday 11th at 10pm Spanish time.”

For the league to prepare for the restart, training details have also been revealed.

“Full group training will be from next Monday (June 1st) onwards,” Tebas said.

“This week, players will train in groups of up to 14 and it’s not planned for them to train all together until next week.

“We need to maintain as much caution and care as possible. We’ve gone through some very difficult and complicated moments during this pandemic and we don’t want to jump the gun.”

It was also mentioned that Spain could have high temperatures during the times they’d normally play.

While it’s early days, the La Liga president may need to target different kick-off times to combat the changed conditions in seperate parts of the country.

“Our plan for kick-off times during the week would be to play in the afternoon or evening, between 7.30-8pm or 9.30-10pm,” Tebas said.

“Over the weekend, there would be three slots: 5pm, 7.30pm, 9.30 or 10pm. It hasn’t been decided yet, we’re looking at it with our broadcasters.

“But obviously, we’d plan for those 5pm games to be those played up on Spain’s northern coast where temperatures in June and July don’t exceed 28°C.”

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AFC anti-doping webinar aims to modernise practices

The Asian Football Confederation (AFC) wrapped up the AFC Member Association Anti-Doping Programme webinar on Monday, highlighting the confederation’s desire to strengthen the honour and fairness of football in Asia.

With 40 Member Associations (MAs) present, the AFC’s webinar was designed to educate MAs on the recently implemented AFC Anti-Doping Activities and Monitoring System, a broad sweeping process aiming to standardise anti-doping practices across the confederation.

Designed to modernise Asian anti-doping practices, the AFC Anti-Doping Activities and Monitoring System is helping to transition MAs from paper-based data collection to digital alternatives. Through this, MAs will be able to observe and record doping activities far easier and will be in compliance with the AFC Anti-Doping Regulations and World Anti-Doping Code.

The AFC Anti-Doping Activities and Monitoring System also includes a number of tools to help boost MAs anti-doping effectivity, such as real-time data submission and secure access controls. Additionally, the system includes provisions to conducting educational programs, recording anti-doping violations, and programme testing.

Saudi Arabian Football Federation Medical Committee Member, Dr. Khalid Awad, outlined the importance of the anti-doping webinar.

“It was a pleasure to be part of the discussions and to learn more about this new system. I feel it has great potential to strengthen collaboration among MAs,” he said in a press release.

“We can use the platform not only to safeguard the integrity of our sport but also to develop more ways to educate ourselves and help our athletes perform at their highest levels.”

Pakistan Football Federation Chief Medical Officer, Dr. Muhd Azam Khan expressed his satisfaction for the AFC’s commitment to modernising anti-doping practices in Asia.

“This is an excellent step by the AFC to digitise records. It will serve as a stimulus for the growth and development of MAs,” he said via press release.

“Additionally, I am confident it will motivate us to organise more capacity-building initiatives in our respective federations.”

The webinar also allowed the AFC and MAs to share the discoveries of a recent AFC survey, which aimed to discover the unique problems each MA has in regard to doping in football.

Nine eyes Optus Sport as Stan Sport expansion opportunity

Nine Entertainment is reportedly in discussions to acquire Optus’ sports streaming service, Optus Sport, as part of plans to strengthen its own Stan Sports platform.

This would include handing over the rights to the Premier League, which has been the main selling sport in Optus’ sports streaming subsidiary.

According to the Australian Financial Review (AFR), Nine initiated talks in December, while Optus has been seeking buyers for the service since late 2023.

Optus Shifts Focus Back to Core Business

Optus initially launched its sports streaming service to diversify revenue streams and complement its telecommunications offerings. However, the company has decided to refocus on its core operations and move away from content-based ventures.

In recent years, Optus Sport has opted not to renew broadcast rights for major competitions such as La Liga and the UEFA Champions League, reflecting a strategic shift towards cost-cutting and prioritising its core telecommunications business.

Additionally, the service has seen its subscription price increase from $14.99 to $24.99 over the past two years. Optus also introduced charges for its customers, who previously enjoyed complimentary access to the platform, further signalling its move away from subsidised content offerings.

Nine’s Strategy to Stay Competitive

Acquiring Optus Sport would enable Nine to secure key sports rights, including the English Premier League and FA Cup, while expanding its subscriber base.

This move comes as the Australian streaming landscape becomes increasingly competitive, with international player DAZN poised to enter the market.

DAZN, which recently acquired Foxtel in a AU$3.5 billion deal, is expected to make a significant impact when it launches locally later this year.

Stan Sports: Building a Robust Portfolio

Stan Sports currently holds the rights to premium events such as the Olympic Games, UEFA Champions League, and several rugby union and tennis properties.

Adding Optus Sport’s rights would bolster its offerings and help Nine contend with rivals like Paramount+, BeIN Sports, Amazon Prime, and free-to-air broadcasters.

Consolidation on the Horizon

Australia’s crowded sports media market is ripe for consolidation, with multiple players vying for lucrative rights deals.

Free-to-air broadcasters have maintained a strong foothold, supported by Australia’s anti-siphoning laws, which ensure key events remain available outside paywalls.

Conclusion

While Nine has declined to comment on the AFR report, Optus noted it routinely reviews its businesses to ensure they deliver value.

As the market evolves, this potential acquisition could be pivotal in shaping the future of Australian football broadcasting.

As it stands, the average Australian consumer requires at least four subscriptions to watch every European competition and each of the Top 5 leagues which remains a frustrating solution to legal broadcasts in the country.

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