Leading global sports video technology platform PlaySight have announced a new partnership with LIGR, who are a main provider of cloud broadcast graphics for sports leagues and broadcasters at all levels.
PlaySight’s live and on demand automated sports OTT platform will seamlessly integrate with LIGR’s best in-class live graphics software, ensuring a pro-level viewing experiencing for fans of sports leagues, teams and organisations from around the world.
LIGR’s technology streamlines in-game production costs and enables teams to integrate sponsors, generate reports and build their brand through the enhancement of their live and on demand video.
With this new partnership, LIGR is building a white label and customised solution for PlaySight and the thousands of sports courts, fields, rinks and facilities that its technology connects all across the sports world.
The two companies first reached an agreement back in 2019 in Belgium with the EuroMillions Basketball League, and have been working together across the sporting world ever since. This latest announcement is the culmination of years of work behind the scenes and will result in an easy-to-use interface for clients of both companies.
“We are thrilled today to officially announce our partnership and technology integration with PlaySight,” Luke McCoy, LIGR’s Co-Founder and CEO Luke McCoy said.
“Their live streaming and video platform is among the best in sports, and from listening to clients we know that there is a real need for the combined offering that we will be putting together with them.
“PlaySight’s platform has been proven out across the top sports all over the world, and we look forward to taking their video to the next level with our live sports broadcast graphics platform, and specifically a white label solution to create a one-stop shop for their clients across the sporting world.”
The integration will give clients of PlaySight a single workflow for all of their live broadcast needs, with specific graphics for each sport, and customisation options for brand enhancement, sponsor integration, new monetization opportunities and much more.
“Luke and the team at LIGR are the leaders in the automated live sports graphics market, and we cannot wait to bring this new technology platform to our customers,” PlaySight Co-Founder and CEO Chen Shachar said.
“While the core technologies may differ, we share a vision with the team at LIGR – to bring pro-level and sophisticated technology to all levels of sports, all over the world. The need from our customers, whether it is a league, college athletic department, high school team or high-performance academy is all the same: to find new, creative and exciting ways to engage with their communities and fans through live and on demand video content.”