More K League fans allowed to attend matches

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A larger number of fans will now be able to attend K League matches, with stadiums being opened to 25% capacity.

Clubs have been allowed to let fans attend matches at 10% capacity since August 1.

K League has put in several protocols and guidelines for supporters attending matches. Masks are required to be worn and spectators must sit in their designated seats, at least one seat apart from each other.

They also said some behaviours are prohibited such as chanting, shouting, linking arms and other actions that could cause infection to spread.

Megaphones and vuvuzelas are banned, while fans are reminded through announcements, posters and on the big screen to follow these rules.

“On Friday 7th August, the Ministry of Culture, Sports and Tourism made the decision to permit 30% of a stadium’s capacity in for K League matches,” K League said in a statement.

However, after analysis conducted of each K League stadium’s capacity and seating layout, for supporters to be able to be seated the required distance from others, the decision was made to allow 25% in, rather than 30.”

Supporters of the away team are not allowed to attend matches. K League said that this is to reduce the chances of the virus being spread by away fans travelling on public transport for a long time to attend a match.

K League also announced on Wednesday that it has signed an agreement with OneFootball, a German football media company.

News, highlights and video content will be available on OneFootball’s platforms.

“From this season K League has partnerships with various overseas digital content platforms such as ‘Dugout’, ‘433’, ‘COPA90’ and now ‘OneFootball’. This will give K League the opportunity to widen its target audience and reach football fans all around the world,” K League said on the partnership.

“Through this partnership with OneFootball, we will continue to provide enjoyment and promote K League to many fans in more diverse regions.”

K League has made available two to three matches per round to be viewed on OneFootball. This will be available in 2020 and 2021 for fans in France, Spain, Brazil, Italy and the UK.

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APL and PFA remain without agreement as bargaining tensions continue

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Image Credit: A-Leagues

The Australian Professional Leagues (APL) and Professional Footballers Australia (PFA) remain without a new collective bargaining agreement, with negotiations continuing less than three months before the start of the 2026–27 A-Leagues season.

The APL presented the players’ union with a new one-year interim proposal on August 5, which included an increase to the A-League Women salary cap and a commitment to establish a pathway towards full-time professionalism for the women’s competition within 12 months.

The proposed agreement would provide an interim framework while the two parties continue discussions over a longer-term collective bargaining agreement.

APL chief executive Steve Rosich said the proposal reflected the league’s commitment to reaching a sustainable agreement with players following eight months of negotiations.

However, the PFA criticised the APL for publicly announcing the proposal shortly after presenting it to the union, arguing that the approach had further damaged trust between the two parties.

PFA Chief Executive Beau Busch also said players had overwhelmingly rejected the APL’s previous final offer, citing a lack of trust in the league’s ability to ensure its future.

Full-time professionalism for the A-League Women remains a key priority for the PFA, with players seeking improved conditions and greater investment in the competition.

The A-League Men and A-League Women seasons are both scheduled to begin on 16 October 2026.

With the new season approaching, both parties face pressure to resolve the dispute and establish the framework governing player conditions across the A-Leagues.

 

 

Jeff Bezos consortium set for $2.7 billion Liverpool investment

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Image Credits: Fortune

Liverpool could soon welcome one of the world’s richest men into its ownership structure.

Amazon founder Jeff Bezos is part of a consortium in advanced talks to buy a 30% stake in the club.

The proposed deal values Liverpool at around $8.6 billion (4.5 billion pounds). Bezos has a personal fortune estimated at $363 billion.

The investment would give Fenway Sports Group (FSG) a major financial return. It would also allow FSG to keep control of the club, which they bought in 2010.

The proposal has attracted attention across football. It has also created concern among sections of the Liverpool fanbase.

FSG set for major return

FSG bought Liverpool for $573 million (300 million pounds) in 2010. The ownership group later provided further funding through loans. In the last 16 years, the club has undergone major growth.

Liverpool ended a 30-year wait for a league title in 2020. The club also won the Champions League in 2019. Another Premier League title followed in 2025.

Stadium redevelopment and a new training centre have also increased the club’s value. FSG could cash in on $2.7 billion (1.4 billion pounds) if the 30% share is sold.

The deal would therefore represent a huge return on its original investment. However, whilst the investment would provide a massive cash out for the owners of Liverpool, due to Financial Fair Play there won’t be increased investment in the transfer market.

Why Bezos wants Liverpool

Bezos has explored sports investments before. He has been linked with major American franchises such as the NFL’s Seattle Seahawks.

Liverpool would give him a stake in one of football’s biggest global brands. The club also has a large following in the United States. The New York Times has also reported Liverpool has 26 million fans in America.

That makes the investment attractive for investors looking to expand their reach in global sport. American businessmen Eduardo Saverin and Amit Bhatia are also reportedly involved in the consortium.

The deal would add to the growing American influence across English football.

Fans remain cautious

Liverpool supporters have not automatically welcomed the proposal.

The club’s previous experience under Tom Hicks and George Gillett still influences the fanbase.

Supporters also want greater clarity over the consortium’s intentions. Questions remain over board representation, control and the long-term purpose of the investment.

For many fans, ownership must involve more than financial ambition. The Bezos proposal could strengthen Liverpool’s commercial position. It could also deliver a huge payday for FSG.

But until the consortium reveals more about its plans, supporters are likely to treat the deal with scepticism.

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