Northern NSW Football partners with Invictus Australia

Northern NSW Football have signed a MoU with Invictus Australia, which will see them work closely together to promote physical activity and participation in NNSWF’s Walking Football and Kick-On for Women programs, to veterans and their families.

Kick-On for Women is a football program designed for women specifically who are new to football or have not played for a long time.

The program gives women the opportunity to fit in exercise and time for themselves into their lives while juggling other commitments they may have.

NNSWF will run Kick-On for Women hubs across northern NSW throughout the rest of the year.

Walking Football caters to those who are aged 50 years and over to encourage health, wellbeing and a social platform for older members of society.

It focuses mainly on passing and is a fun, low impact sport.

The MoU will also encourage the northern NSW football community to further improve their understanding of the veteran community, with an emphasis on improving their mental and physical wellbeing.

Invictus Australia Veteran Engagement Specialist for Northern NSW, Rachel Kerrigan, said the partnership would have a significant number of benefits for veterans.

“Sport is such a huge part of our time in the military and is a powerful tool in aiding veterans in all aspects of life from rehabilitation to tackling social isolation and finding purpose,” she said.

“It helps all members of the veteran community and their families integrate into the wider community, enabling them to draw stronger social connections and relationships whilst also putting the unique skill set gained from military service into use in their civilian life through volunteering. Sport has so many opportunities and pathways from elite, to local to volunteer roles.

“Sport has so many benefits for everyone. For me, after discharge, sport gave me a community and a network which became my family. It provided me with purpose, with challenges that I had been missing since leaving the military.

“It improved my fitness, my physical and mental health and wellbeing. It opened up so many opportunities for me both inside and outside of sport. It gave me back my self-belief, confidence, drive and the ability to be a valuable member of the community.”

NNSWF Community Football Manager, Ross Hicks, said he was excited to form the new partnership with Invictus Australia.

“This is another way for us to promote football and our programs to the community while also providing an opportunity for our veterans to connect with their community,” he stated.

“Walking Football and Kick-On for Women are perfect vehicles to get non-active people involved with football, some for the first time.

“It is an exciting partnership and I look forward to seeing how it develops.”

 

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Football Australia Expands Mental Skills Program for Match Officials Amid Sustained Focus on Referee Retention

Football Australia has confirmed a second national webinar for match officials, led by sports psychologist Dr Liam Slack, extending a referee development series introduced after strong engagement with an initial session on managing match-day pressure.

The upcoming session, themed “parking with purpose,” will focus on decision-making strategies designed to help referees process on-field calls and reset attention quickly across a match that can present hundreds of individual decisions. Dr Slack, who also consults with The Football Association and the AFC Referee Academy and previously spent over a decade as a performance psychologist with the Professional Game Match Officials Limited in England, brings substantial elite-level experience to a program open to officials at every level, from grassroots to professional.

The theme builds on work Dr Slack has already delivered within Australian officiating. He recently led a session with Football Australia’s National Referee Academy on the same concept, framing the ability to consciously park a decision and refocus on the next phase of play as a trainable skill rather than an innate trait, one that separates officials who reset quickly under pressure from those who don’t. He has also addressed more than 100 Football Australia elite match officials and staff on developing a stronger match-day mentality, an indication of how embedded this psychological framework has become across the officiating pathway rather than remaining a one-off intervention.

The expansion of the webinar series reflects a broader shift in how football administrators are approaching referee attrition. Rather than treating retention purely as a recruitment or pay problem, the program signals an institutional acknowledgment that the psychological demands of officiating, particularly the compounding pressure of split-second decisions under public scrutiny, are a material factor in whether officials remain in the game.

It rests alongside other measures adopted across Australian football in recent years, including visible identification programs for junior referees and structural reviews of referee departments at state federation level, all aimed at the same underlying issue: a shrinking pool of match officials relative to demand.

Football Australia has not detailed metrics for assessing the program’s impact on referee numbers, though the recurring engagement of an internationally credentialed specialist across multiple tiers of the officiating pathway suggests sustained institutional investment in the approach.

Football Victoria elevates fan enjoyment with Streets partnership

Football Victoria (FV) revealed last week a new partnership with ice cream giants, Streets. The brand will become an exclusive ice cream partner for the next three years.

 

An iconic brand for joyful experiences

As a well-known and popular ice cream brand with people all around the nation, Streets will now look to support the fan experience in Victoria through its products.

It reflects FV’s commitment to delivering a family-friendly and memorable experience for spectators. Both on and off the pitch, the organisation is striving to elevate the experience for fans and families alike.

“Football Victoria is always looking for ways to elevate the experience at The Home of The Matildas, and this partnership does exactly that,” explained FV Executive Manager of Commercial and Facilities, Chris Speldewinde.

“It’s a fantastic fit for our community and we’re looking forward to what the next three years will bring.”

Furthermore, Senior Brand Manager at Streets, Ryan Katz, emphasised the brand’s role in community sport and in creating memories beyond the action on the pitch.

“Streets is proud to join Football Victoria as its exclusive ice cream partner,” Katz said.

“There’s nothing better than enjoying a great game with a classic ice cream in-hand, and we’re excited to be part of those moments across the state.”

 

Understanding community football

Community football is all about these moments. Sunny days, the family together, and a sweet treat in-hand while supporting a local team alongside friends and neighbours.

This is why a partnership between FV and Streets is particularly important.

Not for its commercial value, but for what it tells us about both parties’ understanding of what matters to fans. From young fans to experienced matchday-goers, everyone wants to find enjoyment while watching the game.

And while the 90 minutes of action is the focus, the experience of a local matchday is truly defined by interactions with fellow supporters and smaller – but no less significant – moments of happiness during the day.

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