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Optus secures FIFA Club World Cup rights

Optus Sport

Optus have become the new rights holders of the FIFA Club World Cup, during 2019 and 2020 which are hosted by Qatar in both years.

Optus, who already have major competitions English Premier League and UEFA Champions League exclusively, have added the FIFA Club World Cup to bolster their football coverage for their subscribers.

After claiming live and exclusive rights to the top tier of English women’s football, the Barclays FA Women’s Super League for the next three years in Australia, Optus have pounced on the FIFA Club World Cup as the competition is not far from starting.

Optus’ coverage won’t be the first time a FIFA tournament has been on their network, as they broadcasting the full 11 days pf the FIFA Women’s World Cup earlier this year in France.

Optus’ new venture of the FIFA Club World Cup is an international club football tournament that pits each winners of the six different continental confederations from last season, as well as the host nation’s (Qatar) league champions.

So for example, Liverpool will participate in this year’s tournament for winning the UEFA Champions League.

Ahead of Optus commencing their new area of coverage, Richard Bayliss the director of Optus Sport spoke about their commitment to providing Australian’s with the world’s leading teams in the top competitions on Optus Sport.

“We are extremely pleased to add this tournament to our football schedule and we’re confident our 700,000 plus Optus Sport active subscribers will enjoy the format,” Bayliss said.

“Broadcasting Liverpool’s sixth Champions League triumph was a massive moment for Optus Sport, and it will be a privilege for us to show the Reds’ attempt to overcome the best of South America, Asia, North America and Africa. Brazil’s Flamengo had a stunning Copa Libertadores win in November, so they too will enter the World Cup in ominous form.”

Coming into this year’s tournament, Real Madrid are the reigning FIFA Club World Cup champions and are the most successful club in this tournament’s history with four titles.

In their place are Liverpool this time as the last UEFA Champions League winners in 2019, and will appear in the FIFA Club World Cup for the second time, since losing the final in 2005.

As part of the coverage, Optus Sport will stream every match live and exclusive, as well as offering on-demand and mini-matches combined with various highlights packages throughout the tournament.

They’ll be a new live show called Scores on Sunday hosted by various presentations including Mel McLaughlin, Richard Bayliss and Niav Owens, while they’ll be plenty of analysis and opinion from some of Australia’s leading pundits such as Heather Garriock, Mark Schwarzer, John Aloisi and Alicia Ferguson on all that happens during the tournament.

Liam Watson is a Senior Journalist with Soccerscene. He reports widely on international football policy, industry matters and industry 4.0

DFL and AWS introduce two new Match Facts to Bundesliga coverage

Bundesliga analysis

The Deutsche Fußball Liga (DFL) and Amazon Web Services (AWS) have announced the addition of two new Bundesliga Match Facts powered by AWS that will premiere as graphics during broadcasts and in the official Bundesliga app during the 2021-2022 season.

The two new Match Facts – Shot Efficiency and Passing Profile – will bring the total number of advanced statistics to eight, with each of them aiming to give fans deeper insights into the action on the pitch.

The first of the new advanced stats – Shot Efficiency – compares the number of goals that a player or team has scored with how many goals the player or team should have scored based on the quality of their chances.

The second – Passing Profile – provides deeper insights into the pass quality of a player or an entire team. Both of the stats are generated by gathering and analysing the match feeds from live games in real time as they are streamed into AWS.

Both new stats made their debut during Matchday 4 on the clash between German Champion FC Bayern München and the second-placed team of the previous season RB Leipzig.

The two new Match Facts will better showcase the action on the field – giving fans, coaches, players, and commentators visual support for analysing the decision-making of players and teams.

Andreas Heyden, Executive Vice President of Digital Innovations for DFL Group, was excited to further innovate the matchday experience for viewers based both domestically and internationally.

“Bundesliga Match Facts powered by AWS allows us to give fans more insight into the game of football, broadcasters more interesting stories to tell and coaches and teams, more data to excel at their game,” he said.

“Last year, the reception for Bundesliga Match Facts around the world was very positive, and we expect through ML and AI to continue to innovate on these analytics to make them even better.

“These two new stats give fans a view into player efficiency that hasn’t been achieved before, and we are just at the beginning of our relationship with AWS. I’m excited to see how technology will continue to evolve the fan experience and the game.”

Football South Australia announce inaugural delivery of AFC/FA ‘A’ Licence

Veart

Football South Australia have announced an exciting opportunity for SA coaches to undertake an AFC/FA ‘A’ Licence in their own state for the first time ever.

The course is a fantastic opportunity for SA’s strong contingent of 90 B Licence holders to be able to elevate their expertise to the next level from the comfort of familiar surroundings.

The Football Australia ‘A’ Licence course is designed to support coaches working with senior players or older youth players in a professional or semi-professional environment where coaches will have three or four training sessions plus a match each week.

Part A will be at the new Summit Sports and Recreation Park in Mount Barker and VALO Football Centre, while Parts B and C will be held at the new State Centre for Football in Gepps Cross in 2022.

Football South Australia can also today announce that registrations are now open for a B Licence, which will take place in January 2021.

Football South Australia CEO Michael Carter was delighted to introduce the new courses for coaches looking to push on in their careers.

“Coach education is an extremely important function of Football South Australia and we are delighted to be hosting an A-License coaching course in Adelaide. For years local coaches have had to travel interstate for the A-License meaning the cost per participant increased,” he said.

“The timing of the course will see components hosted at the soon to be completed State Centre for Football. The headquarters will be an education hub for coaches, referees and players via our pathway programs.”

Coach Education Manager Alec Wilson expressed his excitement for South Australian coaches.

“I am very excited with the announcement of a first-ever A-Licence in SA. This has been a year in the making and something Football South Australia has been wanting to host for a number of years,” he said.

“The announcement is a reward for everyone’s hard work and determination and shows our dedication in providing the best coach education opportunities for the growth of the game.

“To have all three pinnacle courses (A, B and C Licences) at home in our own state is a landmark in coach development and I look forward to seeing our coaches thrive, and in turn, provide better coaching for our players.”

The Football Australia/AFC ‘A’ Licence can be accessed here. Applications close on October 29, 2021.

The Football Australia/AFC ‘B’ Licence can be accessed here. Applications close on December 10, 2021.

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