Optus Sport has announced they have acquired the broadcast rights in Australia to show South Korea’s K League in 2020.
The deal follows on from their opening foray into the Asian football market, after the telco secured the domestic J.League rights in February.
The premier football competition in South Korea gets underway tonight, with Suwon Samsung Bluewings taking on reigning champions Jeonbuk Hyundai Motors at 8pm (AEST).
Socceroos pair Adam Taggart and Terry Antonis will feature in the contest for the Bluewings.
Optus Sport will be airing two matches every round, live and on demand.
“I know I’m not the only one who’s been staring longingly out the window waiting for live sport to return, so to bring the K League to viewers in such a friendly time zone from this weekend is something we’re really excited about,” said Richard Bayliss, Optus director of sport.
“In light of COVID-19, we have faith in South Korea’s capability to start the K League while respecting societal requirements to keep players and the wider community safe.”
Other Australians playing in the league include Brandon O’Neill (Pohang Steelers), Jason Davidson (Ulsan Hyundai) and Rashid Mahazi (Incheon United).
Despite the ongoing coronavirus pandemic, Optus Sport reported their active subscription base has only decreased by 0.5% from the start of March to the end of April.
The telco currently has 820,000 activated subscriptions.