Paramount+ and 10 Bold to broadcast A-Leagues All Access series

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A-Leagues All Access

Australian Professional Leagues (APL) and Paramount ANZ have announced that the innovative new documentary series, A-Leagues All Access, will be broadcast via the home of Australian football, Paramount ANZ.

Produced by KEEPUP Studios and JAMTV, the show will premiere each Thursday at 7:30pm AEDT on 10 Play, KEEPUP.COM.AU, the KEEPUP app and KEEPUP on YouTube. It will be available on Australia’s fastest growing streaming service, Paramount+, and will then be broadcast on 10 Bold at 2:00pm AEDT on Saturday afternoons ahead of the evening’s Isuzu UTE A-League Men game on the same channel.

The A-Leagues All Access series is a new behind-the-scenes documentary series that is designed to bring fans closer to their favourite A-Leagues players and clubs than ever before in 2022-23.

Ant Hearne, Chief Commercial Officer at the APL, voiced his excitement at having the series available for fans on multiple platforms.

“A-Leagues All Access is a groundbreaking series that offers more access than ever before to our fans, and now we are giving them even more ways to watch thanks to Paramount ANZ. This real-time, weekly format is a first for Australian sport, offering our fans the opportunity to get up close and personal with the stars of the A-Leagues, every single week,” he said via media release.

The first ever episode will go live this Thursday October 13, and will give fans full access to Melbourne Victory marquee player Luis Nani and lead them through the Portuguese starlet’s viewpoint during Victory’s dramatic 3-2 defeat of Sydney FC in the Big Blue last weekend.

Each episode – 30 across the course of the season – focuses on one of the A-Leagues stars, and is turned around at rapid speed following the weekend’s action for broadcast every Thursday during the season.

The next episodes will feature Brisbane Roar’s Charlie Austin, Melbourne City Coach, Patrick Kisnorbo and rising Socceroos and Central Coast Mariners star, Garang Kuol. During the season break for the FIFA 2022 World Cup, Liberty A-League stars will shine with Western United and Matildas Chloe Logarzo, Melbourne Victory’s Kayla Morrison and Melbourne City and Matildas goalkeeper Melissa Babieri the featured stars.

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Victory unites with Roasting Warehouse in culture-led partnership

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Image credit: Melbourne Victory

The Melbourne-based anf family-owned business will join the Victory family, uniting two institutions which represent the city’s culture and identity.

A partnership with local roots

As the newest partner of Melbourne Victory, Roasting Warehouse joins forces with a vital part of the city’s sporting landscape.

The club’s Managing Director, Caroline Carnegie, outlined why the partnership bears so much value to both parties.

“We are excited to collaborate with Roasting Warehouse, a community-oriented destination for high-quality coffee, proud of its foundations in Melbourne,” said Carnegie via official media release.

“Football and coffee sit at the epicentre of Melbourne’s culture. The two go hand-in-hand, consistently at the centre of the conversation that stirs Melburnians, which is no different to the conversation sport and Melbourne Victory stir in the State.”

Indeed, this is a partnership which combines the identity, passions and culture of an entire city, therefore giving it the foundations required for long-term, mutual success.

Representing the best of Melbourne

Both Victory and Roasting Warehouse are hugely successful in their respective industries. They are institutions with community-oriented philosphies, who pride themselves on craft and quality.

“We’re incredibly proud to partner with Melbourne Victory, a club that represents the heart, passion, and ambition of Melbourne,” revealed Roasting Warehouse Head of Brand, Alexander Paraskevopoulos.

“As a Melbourne-founded, family-run business, supporting a team that means so much to the local community feels very natural for us.”

Furthermore, through their high-quality blends, Roasting Warehouse will look to prepare Victory’s players and staff for high performances on the pitch as the seasons nears completion.

But this is about far more than just fueling athletes.

This is a partnership which embodies and unites two of Melbourne’s greatest strengths and cultural markers – a connection forged from the city’s very own DNA.

 

For more information about Roasting Warehouse, click here.

Stop Complaining, Start Building: Why Proactive Clubs Always Win

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Image Credit: Connelly Project Resources

It’s a tale as old as time in grassroots sport: your club is stuck in a “time warp” facility, sharing a severely overused pitch with another code, while a club a few suburbs over just scored millions of dollars in council funding.

It is incredibly frustrating. The disparity in local government funding, the draconian facility-sharing arrangements, and the feeling that your sport is constantly fighting an uphill battle in certain heartlands can make committee members want to throw their hands in the air.

But when faced with this reality, your club has a choice. You can go on a rampage of advocacy – bitching, moaning, and focusing on everything the council or state sporting body isn’t doing – or, you can focus on what you can control.

The Post-COVID Divide

Think back to the clubs that emerged from the COVID-19 lockdowns. During that time, every club faced the exact same external restriction: nobody could play.

However, two distinct types of clubs emerged.

The first type went dark. They complained about the government, complained about the lack of support from their Peak Bodies, and disconnected from their members. They took years to recover.

The second type of club stayed connected. They acknowledged the reality but focused entirely on what they could do. They posted backyard drills on TikTok, sent training plans to parents, and kept their community engaged. As soon as restrictions lifted, they were on the front foot, miles ahead of the competition. Same environment, entirely different mindset.

The Circle of Control

In business and in sport, there is a circle of concern (things you care about but can’t change) and a much smaller circle of control (your own thoughts, behaviours, and operations).

If you have signed a 10-year lease on a substandard facility, that is your playing field. You aren’t going to change it tomorrow. So, how can you win given the rules you have?

·  Run a tight ship financially.

·  Pay your rent on time.

·  Communicate brilliantly with your members.

·  Streamline your governance.

Government likes to back a winner. If you spend your time spinning up the flywheels of good marketing, membership growth, and volunteer connection, you build a small business that clearly has its act together. When it comes time to advocate for better facilities, you aren’t just a complaining club—you are a highly successful, proactive community asset that councils will want to support.

Is your club stuck in a cycle of complaining? It’s time to take control of what you can. Contact CPR Group today to find out how our clubMENTOR program and strategic planning services can put your club on the front foot.

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