RC Lens and Nexans strengthen relationship in the region

RC Lens

French Ligue 1 side RC Lens and sustainable electrification company Nexans are extending and expanding their collaboration – in a deal that will undoubtedly bring positives to both parties.

Nexans is a leading electrification company based in Paris that design and manufacture cable systems and services. Nexans have been providing the planet with electricity for over 120 years and are committed to do the same now and in the future.

Nexans pride themselves on providing the best service available for their many clients and are committed to delivering a sustainable energy future.

They are deeply associated in the Hauts de France region where the city of Lens is located. The company have been rooted to this area since 1929. Not only are RC Lens and Nexans from the same geographical area, but both companies share the same set of values and beliefs such as team spirit and commitment. This alignment in values between RC Lens and Nexans makes for a perfect partnership.

Philippe Demarez, director of the Nexans plant in Lens, further highlighted this point in a press release.

‘’The same values of commitment and team spirit drive Nexans employees and the RC Lens teams, so it is perfectly natural to continue the partnership between these two leading regional figures,’’ Demarez said.

This new deal is set to benefit Nexans greatly. During the 2023-2025 football seasons Nexans will be visible at the Bollaert-Delelis stadium (RC Lens home stadium) on matchdays. There will be advertisements on the boards pitch side, visible to both the fans in the stadium and to television audiences.

Also, Nexans will appear on RC Lens’ digital communication. In addition, the Nexans logo will be appear on the front left side of RC Lens’ matchday playing shirt. Ligue 1 is one of the most watched and popular football league in the world; meaning that millions of fans will be exposed to Nexans.

At the time of writing, RC Lens are sitting in third position in Ligue 1. If they can maintain that position or better it, this would result in RC Lens qualifying for the UEFA Champions League for next season. This could greatly benefit Nexans, as the UEFA Champions League is the biggest and most watched European club football competition. This would result in even greater public exposure for Nexans via their deal with RC Lens.

This deal gives RC Lens another source of revenue which is vital to being able to constantly compete at the top of the Ligue 1 table and to be a successfully ran club. The partnership extension between RC Lens and Nexans is set to be a successful one.

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Football NSW releases $600,000 towards Grassroots Grants to meet Participation Pressure

The Victorian State Government has announced new grants and funding for 11 new community infrastructure projects for local football clubs, totalling $3.8 million.

Sixty-five football clubs across New South Wales have secured a combined total of nearly $600,000 in funding through the NSW Office of Sport’s Local Sports Grant Program. It follows as a result of Football NSW’s scale of demand for community sport support and the growing pressure on clubs struggling to keep pace with surging participation.

The grants, covering 69 individual projects across the Football NSW footprint, will fund facility upgrades, equipment purchases, participation programs and accessibility improvements: the unglamorous but essential infrastructure that determines whether community clubs can function at the level their members require.

The Local Sports Grant Program made up to $4.65 million available statewide in 2025, with $50,000 allocated to each electoral district and individual grants capped at $20,000. Football’s share of nearly $600,000 reflects the sport’s status as the largest participation code in NSW, and the degree to which that status has not always been matched by corresponding investment in the facilities and resources required to sustain it.

Volunteers carrying an unsustainable load

The announcement arrives against a backdrop of mounting pressure on the volunteer workforce that keeps community football operational. Across NSW, thousands of volunteers dedicate significant unpaid time each week to administration, ground preparation, canteen operation and the logistical demands of running competitive junior and senior programs. As participation numbers climb, driven in part by the sustained visibility of the AFC Women’s Asian Cup and the legacy of the 2023 FIFA Women’s World Cup, those demands have intensified without a corresponding increase in the resources available to meet them.

“As the largest participation sport in NSW it is pleasing to see almost $600,000 will be reinvested back into supporting our players, coaches, referees and volunteers to improve the football experience across our community clubs,” said Helen Armson, Football NSW’s Group Head of Strategic Partnerships and Corporate Affairs.

The equity dimension

The distribution of the grants across 65 clubs and 69 projects also speaks to the geographic breadth of football’s footprint in NSW, and to the uneven distribution of resources that has historically characterised community sport in this country. Clubs in outer metropolitan and regional areas tend to operate with smaller budgets, older facilities and thinner volunteer bases than their inner-city counterparts. Grant programs structured around electoral allocation, rather than club size or existing resource base, provide a degree of equity that market-driven funding cannot.

The kinds of projects funded under this program disproportionately benefit clubs serving communities where the barriers to participation are highest. A club that cannot offer adequate facilities or equipment is a club that turns players away, often without intending to.

Football NSW has used the announcement to call on the NSW Government to maintain and extend its investment in the sport. “We urge the government to continue to invest in football,” Armson said, in the midst for a nation-wide push for a $343 million decade-long infrastructure fund to address the facilities gap across the state.

The nearly $600,000 secured through this round is meaningful. Against the scale of what is needed, it is also a measure of how far the investment still has to go.

LaLiga and RFEF launch RefCam in latest innovation drive

The technology made its debut in Saturday’s clash between Atlético de Madrid and Real Sociedad in the Copa del Rey final, marking the start a new era for fan experiences.

Giving the game a new perspective

With RefCam, LALIGA and the Royal Spanish Football Federation (RFEF) will provide an entirely new way to see, and experience, live football.

Javier Alberola, the referee in charge of Saturday’s final, wore a headset-mounted camera and microphone, allowing spectators a unique look into the action of elite-level football.

Furthermore, the integrated audio provides fans with better transparency over in-game decisions, a move which strengthens the connection and understanding between fans and match officials while the game unfolds.

This is not just a step forward for officiating in Spain, but the beginning of a future where innovation and technology combine to provide fans with a new way to enjoy the game.

 

The plan moving forward

With the technology taking centre stage for the first time this weekend, RefCam will continue to feature in the coming matchweeks in Spain’s top-flight division.

The current vision is for RefCam to feature in one match per matchday, including the ultimate showdown between European giants FC Barcelona and Real Madrid on Matchday 35. The best technology, for the best match-up in Spanish football.

As LALIGA begins the rollout of RefCam in the coming weeks, the potential is endless for new content and insights during live matches.

“The introduction of RefCam forms part of LALIGA’s broader strategy to keep transforming the way football is experienced, with a focus on making coverage more immersive, engaging and distinctive,” explained LALIGA via official press release.

“As well as enriching the live broadcast, RefCam opens up new opportunities across digital platforms by enabling the creation of innovative content and highlights from a truly unique viewpoint: that of the referee.”

 

Connection to the game

Indeed, the viewpoint of a referee is one which we often overlook as spectators.

As our attention is on the players, managers or on post-match highlights, we forget about the one person who sees the game closer than anyone else in the stadium.

That is what makes RefCam special. It gives us a point of view that we have never seen before.

And a new level of proximity and connection to the game we love.

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