fbpx

SmartCart SVX the mobile touchscreen making analysis easier 

Built with versatility in mind, SmartCart SVX is the world’s first extreme brightness touchscreen system suitable for outdoor sports presentation.

Built with versatility in mind, SmartCart SVX is the world’s first extreme brightness touchscreen system suitable for outdoor sports presentation. 

Whether it be for television broadcast or coaching, this mobile solution is the best of both worlds. SmartCart SVX allows organisations to ‘get inside the game’. 

The touchscreen system, which is capable of being transported via four wheels, has been designed for live production and used in conjuction with TV sports broadcasters around the world.  

The uniqueness of this system means that rather being restricted to an indoor studio, broadcasters are now able to present in different ways via an outdoor setting. A built-in power supply and server means there’s very little hassle when setting up at location. 

SmartCart SVX has gone through rigorous testing to ensure it can stand up to extreme conditions that it may encounter, while also having the robust design that allows it to run smoothly – including adequate lighting even in bright sunshine. 

The brightness is as high as the latest stadium screens in full daylight, so there’s no trouble in making out what is being viewed. The bold and striking screen adds something extra to sports coverage, as presentation and analysis can be done live at the ground and even on the pitch, eliminating the need to cross to a studio or use a green screen background to get that match day feel. 

Most notably, SmartCart SUX was utilised throughout Euro 2016 in France, with the touchscreen technology helping to preview who would reach the final, while a comprehensive analysis of Germany’s Mats Hummels’ performance showed how he quelled the influence of Poland’s attacking duo of Robert Lewandowski and Arkadiusz Milik. Vision can be stopped so that the touchscreen can circle, highlight or even change what’s shown on screen. 

Presenters can also do interviews with players or coaches with SmartCart SVX backing them, opening the door for immediate post-match thoughts with a particular match highlight or moment analysed on the spot. This would do wonders for broadcast, giving viewers a greater insight into what goes on during a match. 

SmartCart SVX technology is tailor made not just for broadcast, but for club coaches seeking a reliable resource to communicate directly with their players. As is the case in broadcast, a coach can use the touchscreen to his or her advantage to bring up pieces of play that worked well or need improving – for instance a starting formation, attacking forays or defensive shape. The touchscreen feature allows coaches to move players around or change things on a still image to work out exactly what they are after from their team.

With the anytime, anywhere ability of SmartCart SVX, coaches can show recorded footage of gameplay that they are ideally looking for and then allow the players to immediately replicate it, with the quick turnaround between watching and putting it to action a very helpful tool during practice.

SmartCart SVX is a cost-effective alternative that requires very little equipment, but delivers coverage that gets everyone closer to the action and at the same time brings compelling content with an easy-to-use interface. It has already been trusted by major competitions UEFA Champions League, English Premier League and the aforementioned UEFA Euro 2016, while other sporting codes include the PGA Tour & European Tour (golf), European Rugby Champions Cup, Investec Ashes Series 2013 (cricket), National Football League (NFL) and the Wimbledon Championships (tennis). 

Operating throughout the United Kingdom, Europe and United States, sports broadcasters and clubs are fully supported in any analysis or coaching ventures they want to achieve.

To see more of SmartCart in action, including short videos of sports presenters using the touchscreen, you can find it here.

Liam Watson is a Senior Journalist with Soccerscene. He reports widely on international football policy, industry matters and industry 4.0

Arsenal tokens to add new fan engagement

Arsenal Fan token

English Premier League side Arsenal have partnered with sports blockchain provider Chiliz to launch the club’s custom fan tokens on Chiliz’s Socios.com app.

During the Covid-19 pandemic, sports clubs have had to look for other revenue streams to compensate for the lack of ticketing on game days. Arsenal joins a growing list of sports entities on the platform, including Barcelona, Juventus, Paris Saint Germain and AC Milan.

The platform enables fans to purchase club fan tokens, an area of the blockchain industry that generated over $200 million in revenue in the first half of 2021 alone. According to the Socios.com management team, the app has had almost 1.2 million downloads since its launch in 2019. Of those, almost 70% took place in 2021.

Fan tokens can be exchanged for rewards such as merchandise, the ability to participate in polls, access exclusive content, and play interactive games. They can also lead to experiences like meeting players or attending home games. The Arsenal-specific digital collectibles can be bought and sold through the marketplace as a cryptocurrency.

“We are committed to finding new and innovative ways for all our supporters – whether local or international – to get closer to the club,” Arsenal Commercial Director Peter Silverstone said.

Chiliz has allocated over $50 million to expand into the top sporting leagues in the United States, whilst also becoming an official sponsor of LaLiga football club Valencia CF. The sponsorship will showcase a token logo in the front of the players’ jerseys this coming season.

In addition, Chiliz is also sponsoring Argentina’s top football league, which will officially be called Torneo Socios.com for the 2021/2022 season.

As a club, Arsenal is not new to the blockchain space. The club has partnerships for three mainstream applications of blockchain in sports – Sorare for fantasy football, Fantastec for digital collectibles, and now Chiliz for fan tokens.

In 2018, Arsenal also signed a sponsorship deal with cryptocurrency application CashBet. This deal was the first time a major global club has partnered with a cryptocurrency firm.

Manchester United and TeamViewer partnership drives unique opportunities

A five-year agreement between Manchester United and TeamViewer brings one of the world’s most popular and successful sports teams with one of Europe’s fastest-growing software companies. 

The collaboration sees the two organisations join forces from the 2021/22 season, where TeamViewer has recently been unveiled as the new principal shirt partner for the Red Devils.

With TeamViewer presented on the front of Manchester United’s shirt, it will capitalise on the English Premier League club’s global audience to share TeamViewer’s qualities and features towards connecting the world virtually. It brings greater awareness of how they can be of use to any organisation seeking improved collaboration software. 

Manchester United boast 1.1 billion fans and followers around the world, who will now be introduced to new technology related to TeamViewer’s expertise at providing remote connectivity services.  

TeamViewer have all bases covered for getting supporters of Manchester United closer to the action, focusing on three key areas – fans, football and business. 

Fan: 

  • Virtual stadium experiences. 
  • Unique behind-the-scenes content. 
  • Augmented Reality (AR) at Old Trafford and at home. 
  • Enhanced museum experiences. 

Football: 

  • Enhanced training and performance through AR. 
  • Remote access to players for scheduling and training. 
  • Remote access and AR for medical examinations. 
  • Enabled scouts through remote access technology. 

Business: 

  • Enhanced accessibility and IT support for offices. 
  • Internet of Things (IoT) solutions for stadium controls to optimize safety and security. 
  • Upgraded sustainability at the stadium and all club locations through remote work and IoT solutions. 

Similarly to Manchester United, TeamViewer are a widely known platform who are based in Germany – they have been installed on over 2.5 billion devices, have nearly 600,000 subscribers, and operates in almost every country. TeamViewer matches Manchester United’s ambition for growth, where their technology addresses the barriers for people and businesses to achieve what they thought could not be possible. TeamViewer is the ideal fit in a football club setting, where they can collaborate with a global community and an array of culture. 

A new Thought Leadership series saw Manchester United head coach Ole Gunnar Solskjaer speak for the first time with TeamViewer CEO Oliver Steil to discuss the essence of what makes a great team, how Manchester United and TeamViewer will drive technological advancement, and how to foster a culture of diversity and inclusivity. The TeamViewer meeting highlights the values that both parties share, ensuring that Manchester United supporters will have more access to their club than ever before.

TeamViewer CEO Oliver Steil: 

“We are very excited to see our brand on the front of the most iconic shirt in global sports. The partnership with Manchester United is a key pillar to further shape TeamViewer’s perception as a global tech brand.”

“We will support the club in its digitalization efforts and show these use cases to all our users and customers worldwide. This will reinforce the breadth of our solutions portfolio and explain how we are creating a world that works better. We can’t wait for the new season to begin and to see the team in action in their new shirt at the legendary Theatre of Dreams.” 

Group Managing Director and Director of Manchester United, Richard Arnold: 

“The launch of our new home kit is an exciting moment before the start of every season and especially so this year as we welcome TeamViewer as our new principal shirt partner.”

“While the shirt will be the most visible symbol of our partnership, we are looking forward to using TeamViewer’s technology to drive digitalization of the club and open new ways for us to connect with our fans. This will bring huge benefits to both of our organisations and, most importantly, to our fans around the world.” 

Hosken Reserve Master Plan released for final feedback

Moreland City Council has released an initial Hosken Reserve Master Plan to the community, in preparation for a final round of feedback before a green light towards the upgrade.

Hosken Reserve serves as the primary ground of Victorian National Premier League team Pascoe Vale FC.

The plan features an upgrade to the two pitches at Hosken Reserve, as well as the development of a hybrid grass-synthetic soccer pitch to be used by Pascoe Vale FC. In addition the clubrooms, lighting and car park are being upgraded. 

In December 2020, a report was tabled at the Moreland City Council meeting recommending a new master plan developed through an in-depth community engagement process. Since then, several rounds of development and community consultation have occured.

Pascoe Vale FC President Lou Tonna explains that the plan is a result of years of consultation and it should satisfy all constituents. 

“There was a master plan in 2009, and unfortunately a lot of it hasn’t been activated. There was some community pushback in regards to that plan, and it went to community consultation. There were a few things adopted by the council and it went to a refresh group, who aimed to get a reasonable outcome for the entire community,” Tonna said.

“This being the school, the Tennis club, the football club, and also the residents. I believe this master plan has hit the mark.”

In May Moreland Mayor Cr Annalivia Carli Hannan believed the plan would satisfy members of the local community.

“Our community health and well-being is strengthened by sport participation as well as by general community use of open space. Inner metropolitan councils have increasing demands on our limited open space, with competing needs and uses. I want to thank community members, including sports clubs and local residents, for their feedback and contribution,” she said.

Tonna says that the development should be finished within three years and that the outcome is a positive one for the community.

“It’s going out to community consultation, and we are hoping it will be finished in the next one to three years,” he said.

“We’d like to thank everyone who contributed to the refresh group. We are very happy with the outcome of the master plan, and believe it’s great for everyone involved. This isn’t just about Pascoe Vale, it’s about the whole community.”

You can read more about the development of the Hosken Reserve plans, or find out how to make a community contribution, here.

© 2020 Soccerscene Industry News. All Rights reserved. Reproduction is prohibited.

Most Popular Topics

Editor Picks