Strikerz Inc. prepares for Ultimate Football League launch in 2023

The number of video-gamers has accelerated in growth each year, with market research estimating a total of 3.09 billion playing across multiple consoles and devices.

During the height of the Covid-19 pandemic, we saw participation in video-gaming reach an all time high. Statista, a highly trusted analytics company, gave insight into how gamers were behaving inside their digital gaming communities. They discovered that six in every ten gamers were playing online multi-player games more frequently, and that gamer participation multiplied rapidly.

The appetite for video games has created a market where gaming developers are focusing on connecting with gamers across multiple consoles and devices. Statista also found that approximately 227 million people in the United States play video games one to a few hours per week – mind boggling numbers for a country that is estimated to have around 330 million residents.

Understanding just how big the video gaming community is, we can take a closer look at Strikerz Inc. – and how they plan to become the number one football video game in the world with their Ultimate Football League (UFL) franchise.

Who is Strikerz Inc?

Strikerz Inc. is a video game-creating collective and an international gaming brand launched in 2016 by a handful of people involved with online football. Currently, there are 200+ employees located in over five regional offices in various locations across Europe. Strikerz Inc. is the force behind the UFL, the ongoing online football video-game revolution. With the company’s employees being avid football fans, it aims to offer its players an unprecedented gaming experience available on all major platforms.

Tell me more about the UFL game:

The UFL game is a free-to-play football game that focuses on online gameplay as its main priority. For those new to the gaming world, free-to-play means that most aspects of the game can be played without the gamer incurring any charges. This is an important feature as several games online let users pay money in order to gain a competitive advantage whilst playing games. The free-to-play model presents a more level playing field amongst online gamers, therefore adapting the ‘free-to-play, fair-to-play slogan’.

The gameplay has only been released in small snippets for fans to see, but early signs suggest that the game is going to be a major player amongst football video-games. The attention to detail to the finer aesthetics is a sight to behold. Strikerz Inc. has gone above and beyond to ensure that each team’s home stadium and supporters are replicated accurately. For example, you will find West Ham’s iconic home ground, the London Stadium, accurately portrayed to replicate a West Ham game day. The exact lighting gantry specifications and side-line visuals, such as the bubble machines, are truly represented creating a lifelike playing experience.

UFL was due to be released earlier this year (2022), but in August, Strikerz Inc. CEO Eugene Nashilov announced that the game’s release date will be pushed back to 2023.

“We at Strikerz Inc. have always set a very high bar for ourselves, both inside and outside the studio. Our goal now, as it was then, is nothing less than the delivery of a triple-A quality, reactive, realistic football simulator featuring top-of-the-line graphics and gameplay,” he said in a statement.

There is no doubt that the UFL creators are taking their time fine-tuning the game before releasing it worldwide on multiple platforms. UFL will be available across PlayStation, Xbox, and the popular PC – a platform that 63 per cent of gaming developers have focused their attention on.

The Strikerz Inc. team have been working hard on the UFL project since 2016, securing important licences along the way. FIFPro is a worldwide organisation representing footballers who currently have over 65,000 professional players on their books. FIFPro, along with sports analytics company, InStat, will provide up to date analytics on players to support the UFL game.

In preparation for the 2023 release, Strikerz Inc. has promised engagement and transparency with fans and the gaming community. They have released UFL Journey, a show broken down into episodes giving fans a behind the scenes look at how the game was made and previews of what fans can look forward to. The episodes can be found on the UFL website or on YouTube. They also host Q&A sessions and regularly update fans on any new developments surrounding the game.

How is Strikerz Inc. preparing for the 2023 UFL release?

The company has wasted no time promoting the game with Strikerz Inc. – having recently signed a partnership with Bundesliga powerhouse, Bayer Leverkusen. Commenting on the new deal. Nashilov said via press release: “The history of Bayer 04 shows you should never give up while there’s still a chance. They won the European trophy because they played to the final whistle. That’s a trait that we, at Strikerz Inc., have always admired. And we are happy to welcome Bayer 04 into the UFL family.”

The Leverkusen partnership adds to the already impressive list of clubs partnering with Strikerz Inc. Over the past year, the gaming developers have managed to secure partnerships with Borussia Monchengladbach, AS Monaco, and English Premier League side West Ham United. As for the players, UFL has already secured several football superstars to become ambassadors of the game. Arguably the greatest player of all time, Cristiano Ronaldo, has thrown his support behind the game becoming the face of the franchise. He joins Manchester City star, Kevin De Bruyne, Liverpool’s Roberto Firmino, and Belgian International, Romelu Lukaku, as faces of UFL.

The UFL game is due to be released at a time when football fans are pondering their next go-to football game. Currently, EA Sports’ FIFA franchise is the globally renowned football game, but it was announced it will be discontinued, with FIFA 2023 being the last instalment.

EA Sports confirmed that it failed to reach a new licensing agreement with FIFA and would turn its attention to an EA Sports FC game. This news opens the door for UFL to potentially take the reigns as the world’s number one footballing video game going forward.

Dribl announced as Global Football Technology Partner of CONIFA

Dribl

Dribl, an Australian-based leading provider of football technology solutions, has announced its partnership with CONIFA, the Confederation of Independent Football Associations.

This strategic alliance marks a significant step forward for Dribl, helping CONIFA streamline operations for their global football competitions, promoting efficiency and providing a dynamic platform for community and fan engagement.

Supporting a true grassroots and international partnership

CONIFA, renowned for its dedication to the joy of playing international football, supports representatives of football teams from nations, de-facto nations, regions, minority peoples, and sports isolated territories. This global acting non-profit organisation is committed to enhancing global relations and fostering international understanding through football.

Enhancing the Football Experience for All Dribl’s cutting-edge technology will enable CONIFA to streamline the administration of its global competitions, ensuring efficient and effective management. The partnership will introduce a centralised system that simplifies operations, facilitates better fan engagement through the Dribl app, and ultimately enhances the overall football experience for all participants and fans.

A platform for everyone, everywhere

Dribl CEO Rob Georgievski spoke to the grassroots impact:

“By partnering with CONIFA, we are taking a forward step in truly supporting grassroots football,” he said via media release.

“Our technology is designed to be accessible to everyone, everywhere, ensuring that the joy of football can be shared by all. We are excited to help CONIFA grow and reach more people, providing a seamless and engaging experience for football communities worldwide.”

Commitment to high ethical standards and global unity

CONIFA stands out as the world’s leading organisation for people, nations, and sportingly isolated regions with a commitment to high ethical standards and global unity. This partnership with Dribl aligns perfectly with CONIFA’s mission to contribute to the enhancement of global relations and international understanding through the universal language of football.

Introducing the CONIFA Match Centre

In collaboration with Dribl, CONIFA have introduced their very own Match Centre for the upcoming CONIFA Women World Football Cup 2024 Tournament. This innovative feature will provide fans and participants with real-time updates, comprehensive data, and an engaging user experience, further enriching the connection between the sport and its global audience.

For more information, please visit:

Dribl: https://dribl.com/
CONIFA: https://www.conifa.org/en/

Graduates congratulated after completing FIFA Diploma in Club Management program

FIFA President Gianni Infantino has congratulated the 2024 graduates of the FIFA Diploma in Club Management course at FIFA headquarters, which include former Socceroo Tim Cahill and former Manchester City player Fernandinho.

Since its launch in 2021, the FIFA Diploma in Club Management has become a networking platform for senior club executives to share knowledge about the industry insights essential for successful football club management. The 18-month course is comprised of six-course models, each covering important topics and aspects of club management.

The topics which are covered in this course are leadership and management, sporting strategy and youth academies, marketing and communication, club operations and stadium management, governance and legal matters and finance.

Infantino spoke to the attendees of the graduation ceremony in Zurich, Switzerland:

“The course’s aim was to encourage knowledge and best practice exchange to be able to ensure football’s continued growth and health worldwide,” he said in a statement.

“You understand that club football is crucial for the development and the survival of football in all countries of the world.

“That is what we have to foster and what we have to work on, and to do this, you have to be well-equipped and well-prepared, and this is our aim at FIFA: to give you this preparation, to give you this equipment, to open the doors of FIFA here in Zurich and everywhere in the world.

“Our doors are open for you to come and exchange with us, and also to exchange between yourselves.”

The graduates of the second edition of the FIFA Diploma in Club Management started back in September 2022 in New York where they attended lectures given by the likes of FIFA Chief of Global Football Development Arsène Wenger and FIFA Chief Women’s Football Officer Sarai Berman and their final project of the course was a strategy plan which was presented before the graduation.

The third edition of the program began in May 2024 and is headed by FIFA Director of Professional Football Ornella Desirée Bellia. Some of the participants who are involved include former Juventus player Giorgio Chiellini and Como 1907 coach Cesc Fàbregas alongside club owners, CEO’s and sporting directors.

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