Sydney FC sign with Bulova Watches for remainder of the season

Sydney FC confirmed a partnership with leading watch brand Bulova Watches for remainder of the Isuzu UTE and Liberty A-League 2023-24 seasons.

Bulova’s logo will feature on the back of the Sydney FC Men’s shorts for all of the Sky Blues matches until the end of the current campaign.

Bulova Watches will also receive match day partnership benefits for the Sky Blues’ Liberty A-League clash with Adelaide United at Leichhardt Oval on March 24th, including ball presentation and coin toss duties.

Bulova profit by receiving content and marketing exposure to Sydney FC’s large fanbase and the Membership in particular.

Bulova is an American timepiece manufacturing company that was founded in 1875 and has expanded worldwide to offer customers the finest production of watches laced with quality and innovation.

Sydney FC Chief Executive Officer Mark Aubrey expressed his excitement at having Bulova join the Sky Blues corporate family.

“We are delighted to be welcoming Bulova Watches as a new and very valuable addition to our growing corporate family,” he said via press release.

“Bulova are a premium and traditional watch brand who use precision technology in search of excellence and their outlook aligns extremely well with our own.

“Our partnership announcement is well-timed, naturally, with all eyes on a highly exciting race for the Championship and Premiers Plates in both the Men’s and Women’s competitions.”

Bulova Head of Marketing Jae Lee believes the partnership with Sydney FC is perfectly congruent to their brand.

“Sydney FC set high standards and are the most renown and successful football club in Australia,” he added via media release.

“They continually seek high performance which is a value we share making this partnership a natural fit.

“We look forward to showcasing our technologically advanced and traditional watches with the Sydney FC squad, Members, and fans.

“We hope this can be the beginning of a long and successful partnership between our two brands and we are excited for what lies ahead,” he concluded.

Sydney FC are getting busy in the business side of the club’s operations, and adding a high-end brand like Bulova to the corporate family is another move in the right direction for the Sky Blues.

Newcastle Jets’ new owners add key pieces for upcoming season

Newcastle Jets’ new owners, Maverick Sports Partners, have hired Ken Schembri as General Manager of Football and Ben Hawes as General Manager of Commercial, Digital and Marketing for this upcoming season.

The appointment of Schembri and Hawes reaffirms Maverick Sports Partners’ intent to invest in high-quality resources, which should excite Newcastle fans for this upcoming season.

Schembri had previously worked with the reigning champions, the Central Coast Mariners, being an essential part of establishing the Central Coast Mariners Football Academy and their Centre of Excellence when he joined in 2014.

Schembri will manage the A-League Men’s roster, oversee player performance and development, and handle recruitment for all football departments.

The Mariner’s Academy has produced many young and exciting Australian talent including Garang Kuol and Max Balard who have all gone to join clubs in Europe after their time in Gosford. Schembri has most recently played a key role in Central Coast’s recent success as Head of Football.

Maverick Sports Partners Director Maurice Bisetto commented about the new additions.

“We are excited to have both Ken and Ben join the Newcastle Jets team. They will be integral to the strategy and direction of the Club’s New Era, providing expertise and support, on and off the pitch,” said Bisetto in a club statement.

These two joined the Jets after the club were bought by the Australian company only last month.

Hawes has prior experience in Sponsorship, Marketing and Content roles at the National Rugby League, Sportsbet, BlueBet and Sydney FC.

Hawes will focus on expanding and diversifying the clubs commercial revenue streams which includes growing the sponsorship portfolio. He will also deal with commercialising the club’s digital channels as well as implementing new marketing and fan engagement strategies.

Due to these recent moves, Newcastle have the potential to produce exciting Australian talent and grow its brand across the league which will help the club continue to improve both on and off the pitch and ultimately strengthen their stability for future seasons.

Football Coaches Australia and Martyn Buckie team up for ‘Benefits of Micro Coaching Sessions’

Football Coaches Australia (FCA) and Martyn Buckie will host an online session on Monday, July 29 at 7:30pm AEST.

As part of ‘Benefits of Micro Coaching Sessions’, Buckie will present insights on the benefits of micro coaching sessions for children and youth coaches.

Coaches will get a full understanding on what ‘Micro Sessions’ are and how to implement them into training sessions. He will explain the benefits they provide to both players and coaches and how to design effective ‘Micro Session’ practices.

Buckie is currently the ‘Grassroots Coach Education and Development Manager’ with the Scottish Football Association. He is a UEFA A Licence and Scotttish Advanced Children’s Licence holder. In addition, he is also the advanced Children’s Licence Tutor and Course Manager.

He has a wealth of practical coaching experience as Academy Coach at both Stenhousemuir FC and Falkirk FC.

Attendance to this event will qualify for one-hour CPD with Football Australia.

Sign up via Eventbrite:

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