Technology in modern football

We now live in the golden age of technology. That’s a given. 

Everything you could do on a computer 20 years ago can now be done twice as fast on a device five times smaller. 

It’s the way of the future and there’s no disputing that. 

Even sports that were created thousands of years ago are now utilising technology in attempts to make their game better. 

Football is no exception. Take the recently completed 2018 World Cup in Russia. 

This World Cup was arguably one of the best in recent memory and one filled with many amazing memories.  

From the 3-3 draw between Spain and Portugal, to the explosion of Kylian Mbappe and to the shock elimination of Germany, it was a tournament that never ceased to amaze. 

But this World Cup was also the first to use the newly introduced VAR (or Video Assistant Referee) program. 

Granted, the program isn’t perfect and will take some time until it’s unanimously considered a good addition to the world game. 

Just like any technologically advanced program in sport, the VAR has its naysayers. And these people aren’t necessarily incorrect, either. 

The fact the referee is left with the final decision is a part of the program that has caused perhaps the most controversy. 

This is perhaps where those in charge can look at a sport like cricket, which utilises the third umpire system perfectly and utilises a technologically advanced program in a way that is conducive to the product and quality of the sport. 

But with the way the world is moving on and off the football pitch, it’s a great place to start, despite its controversial outcomes in some matches in Russia, none more so than the final. 

Looking past VAR, there are many other forms of technology that allow the game to be improved.  

Referees at a high enough level wear watches that don’t just tell them when to blow their whistles to start or end play, but also shots on goal that may or may not have crossed the line. 

Big screens at matches allow fans to be able to see the game from a viewpoint closer to the action as well as their general view. 

Live footballing updates from around the globe, something usually hard to come by have now been made so readily available in the last 20 years that it’s as easy as turning your phone on and opening an application. 

We even see this at National Premier League level in Australia through the use of football updates app Futbol24. 

People nowadays can see everything on these kinds of apps.

From who’s starting, who’s on the substitutes bench, who gets yellow carded, who gets red carded, who scores, you get the picture. 

This kind of access is unprecedented and has allowed the world game to develop into exactly that, a game that can be viewed and kept track of worldwide. 

It’s gotten so far that on social media platforms such as Twitter, Facebook and Snapchat, games can be recorded (even if it’s just in small doses) and broadcasted live to anyone in the world who wishes to watch the match. 

Live broadcasting isn’t something we aren’t accustomed to but the way in which broadcasting has evolved ever since the 70’s and 80’s has seen the game grow rapidly in some parts of the world. 

Let’s look at the 2018 World Cup again. The way the games were broadcasted in Russia was vastly different to that of previous tournaments. 

In previous tournaments, games would be shown on recognised channels in different countries and for Australia that was SBS. 

For the Russia tournament, Optus acquired the rights to broadcast all 64 games and this was seen as a step into the future.  

For a few years now we have become accustomed to seeing popular movies, TV shows and documentaries finding their way onto streaming services such as Netflix and Stan. 

For football, it was time to make a similar move into the future. But despite all the promises made, Optus wasn’t able to deliver and its coverage of the tournament was amateurish and left many football fans across Australia shattered at not being able to see the finals of the greatest tournament on planet Earth. 

But despite all this, perhaps the biggest technological change in football has been with how players train. 

With so much technology now at clubs’ disposal, there are countless ways for players to be trained that are now vastly different and superior to some of the methods used way back when. 

Australian company Preau Sports has come up with a genius idea to incorporate new technology into the training of aspiring footballers across the globe. 

Their project ‘SmartGoals’ is a fun and innovative way of allowing technology to become an integral part of training sessions and player development from the grassroots level all the way up to clubs that are playing in the UEFA Champions League. 

‘SmartGoals’ are training cones that light up when sensors in and around the cone have been triggered. So when a player kicks a ball between two different cones, they will light up. 

This information can then be stored onto a cloud and then documented by the respective clubs to keep a close eye on player’s development and improvement over time. 

All information can be stored and viewed on the SmartGoals app which is the cherry on top of this revolutionary idea. 

With this technology now in the hands of some of the biggest clubs in Europe such as Ajax Amsterdam, it’s extremely safe to say that technology in football has arrived and if anyone has anything to say about it, it’s going to improve the quality of football and footballers to no end.

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Spain’s Domestic and Global Success: What can Australia Learn?

Spain has now won back-to-back UEFA Women’s Nations League titles following their decisive victory over Germany in the final on Tuesday. Goals from Vicky Lopez and Claudia Pina helped ‘La Roja’ to their third international trophy in three consecutive years, prolonging the team’s dominant status within the women’s game. The achievement not only solidifies Spain’s standing at the top of international football, but displays an essential model for other nations to follow when developing women’s football.

In Australia, as the excitement of hosting the AFC Women’s Asian Cup 2026 builds and the buzz around women’s football is reignited, looking to Spain’s investments could be the first crucial step in ensuring both short and long-term success for women’s football across the country.

International Investment

Just a week before Spain achieved its second consecutive Nations League trophy, multinational renewable energy company, Iberdrola, reaffirmed its dedication to supporting the women’s game both on and off the pitch.

Since 2016, Iberdrola has cemented its position as the main supporter of women’s football in Spain. Its partnership with the Royal Spanish Football Federation (RFEF) has led to member numbers reaching over 100,000, as well as fan attendance and viewership skyrocketing in recent years.

Television viewership has seen similar momentum, increasing by 90%. The final of the most recent European Championship against England reached a 42% audience share and peaked at almost 6.5 million viewers.

The growing number of fans attending live matches was evident at the final on Tuesday evening in Madrid, where the Riyadh Air Metropolitano witnessed a record-breaking crowd of 55,843 fans. Given that the previous record was 32,657, it is clear to see that women’s football in Spain is attracting fans on scales far beyond the numbers currently seen in the A-League Women. According to the ALW Report, the league saw an average attendance of 1,559 last season.

Although the gap may appear impossible to overcome, it shows that women’s football is more than capable of attracting crowds large enough to rival the men’s game when backed by meaningul investment.

Domestic Developments 

It is not only the national team which has seen the benefits of continued investment into women’s football over the last decade. Clubs like Barcelona have seen their women’s team achieve huge success both in La Liga and in the UEFA Women’s Champions League, winning two of the last three competitions.

However, one of the crowning achievements of the last decade for women’s football in Spain was a world record set at Barcelona’s Camp Nou in 2022, where 91,648 fans were present for a UEFA Women’s Champions League match against Wolfsburg.

Although there are few clubs on the planet with both the infrastructure and football culture to match Barcelona, it nevertheless, shows that when resources and attention are directed towards the women’s game, it can encourage success on the pitch alongside a strong community of dedicated fans off it.

The Women’s Game in Australia – Time for Change?  

Last month’s A-League Women Report, released by the PFA, underlined a desperate need for investment if the ALW is to keep pace with foreign leagues.

The report highlighted that the increasing talent drain, falling attendances and financial insecurity for players are some of the main issues negatively impacting the growth of the ALW. Following the FIFA Women’s World Cup in 2023, attendances dropped by 26%, showing a failure to capitalise on the buzz surrounding the tournament jointly hosted by Australia and New Zealand.

Furthermore, with player dissatisfaction increasing and calls to professionalise the women’s game growing louder, the need for change is becoming more and more desperate. If Australia is to ensure the sustained success of women’s football on both the international and national stage, then looking at the work of the RFEF in Spain could be a valuable first step.

How do we Move Forward?

In the last decade, Spain has shown that consistent investment into the women’s game can bring huge success both domestically and globally. Therefore, by following this example, governing bodies can see how long-term commitment and meaningful investments could improve the structure of Australia’s domestic leagues and ultimately raise the profile of Australian women’s football on the global stage.

While women’s football in Australia has reached a decisive moment, recent developments still indicate reasons to remain optimistic. CommBank’s renewed support for the Matildas ahead of the AFC Women’s Asian Cup™ due to be held in Australia in March 2026 displays their intention to continue backing the development of the women’s game.

Ensuring this support is acknowledged and then followed through after the tournament has heard the final whistle will be crucial.

PFA and Fans Association Unite to Bring Fans Closer to Players

Professional Footballers Australia (PFA) and the Football Supporters Association Australia (FSAA) have confirmed a new partnership aimed at establishing an official link between professional players and their fans.

The agreement sets out for the two organisations to work together on initiatives that:

  • Foster stronger, more genuine connections between players and supporters

  • Enhance the involvement of players and fans in football decision-making

  • Produce data-driven insights to support the long-term growth of the game

Founded in 2023, the FSAA is a volunteer organisation created to provide a unified, independent voice for Australian football supporters, prioritising a supporter-first approach.

The FSAA represents the interests of fans across all levels of the game and has recently submitted supporter-focused recommendations to Football Australia (FA) and the Australian Professional Leagues (APL).

PFA Chief Executive, Beau Busch highlighted the significance of the new strong foundation already established with the FSAA and the potential for future collaboration.

“Since the establishment of FSAA, we have been able to build an effective working relationship, and this agreement represents another step forward in our shared pursuit of building the game,” he said via PFA press release.

“Globally, we have seen firsthand the benefits of strong collaboration between fan groups and player unions.

“Together we believe we are better equipped to shape the future of Australian football and ensure that the voices of fans and players are heard and respected.”

FSAA Chair, Patrick Clancy described the accord with the PFA as a natural connection between the organisations representing Australian football’s two key groups, players and supporters.

“Australia’s professional players have an inextricable connection with supporters. Many have grown up on the terraces and in the stands and then progress to taking on the game as a career,” he said via FSAA official media release.

“For supporters, there is that strong emotional connection with the players of the club they support week in, week out.

“FSAA wants to continue to foster and grow this important relationship, leverage off our mutual understandings and improve the game in Australia for players and supporters alike.”

A Memorandum of Understanding (MoU) was signed on 20 October 2025 by PFA CEO Beau Busch and FSAA Chair Patrick Clancy, formalising the partnership.

This represents the FSAA’s first MoU with another organisation, with the expectation of establishing additional partnerships in the near future.

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