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5G network driving the future of sporting events

With greater internet speeds, the possibilities are endless as 5G connections roll out around the world.

The evolution of mobile phones has helped shape 5G offering greater reliability and fast service – with the step up from 4G.

What does this mean for soccer clubs? More ways to promote their content and in turn give the fans what they crave.

In an ever-growing population and greater need for internet usage, it’s important to understand what 5G is capable of. Basically, it reduces the likelihood of slower internet speeds when the vast majority of people are online.

When fans go to watch a game, they must have live and uninterrupted data. It’s a frustrating feeling when you want the information but can’t get it right away or even at all.

The 5G network is a powerful resource, able to cater for the thousands of fans who turn up every week. As for the future, 5G is designed to keep up with the demand for people’s needs, but also allows clubs to venture into areas they haven’t been before.

As everyone is equipped with a smartphone, apps have become extremely important. 5G technology can assist supporters from finding their seat to checking out all the latest stats – it is designed to respond without delay. The improvements achieved from 5G should be clear for everyone to see.

In this day and age, people want the very best content but also in an efficient time frame. The days of waiting too long will be soon forgotten

Liam Watson is a Senior Journalist with Soccerscene. He reports widely on international football policy, industry matters and industry 4.0

Queensland features an abundance of Matildas

New figures show that Queensland's female development has been incredibly successful in finding new talent, who have represented the Westfield Matildas.

New figures show that Queensland’s female development has been incredibly successful in finding talent, who have represented the Westfield Matildas.

As part of Football Queensland’s latest findings, 40 homegrown players have gone on to represent the Australian Women’s National Team at major senior and youth tournaments since July 2012.

Katrina Gorry, Mackenzie Arnold and Hayley Raso (pictured) are a few examples of local talents working their way up the ranks during the last eight years and will be key contributors in the next Women’s World Cup hosted by Australia and New Zealand in 2023.

Gorry, Arnold and Raso spent time at the Queensland Academy of Sport (QAS) before accomplishing themselves in the Westfield W-League and internationally.

Football Queensland and the QAS combined to launch a full-time training and playing program for upcoming talents in 2018.

“Our pathway is now the envy of every female footballer in the country,” Rae Dower said, a former Matilda and current Junior Matildas Head Coach.

“We’re fully committed to evolving the program and to helping as many female players in Queensland reach their full potential on and off the field through the creation of our high-performance environment.

“We’d love to help make dreams come true for Queensland players wanting to play for the Matildas in a home FIFA Women’s World Cup in 2023 and beyond.”

Football Federation Australia revealed more than 18,000 women and girls from Queensland played football in 2019, as part of the latest census findings – a three per cent increase on 2018.

“The numbers we have are very encouraging and we look forward to seeing Queensland produce many more Westfield Matildas,” FQ Technical Director Gabor Ganczer said.

“Having the FIFA Women’s World Cup on home soil will be a big moment and objective for aspirational players and we are putting a lot of resources into helping them achieve their goals, not just now but permanently.”

Football Queensland provided every local player who has represented Australia at Olympic Games, World Cups or Continental Championships since the beginning of July in 2012:

Laura Alleway, Mackenzie Arnold, Mia Bailey, Angela Beard, Georgia Beaumont, Savannah Boller, Eliza Campbell, Kim Carroll, Kyra Cooney-Cross, Larissa Crummer, Isobel Dalton, Casey Dumont, Charlotte Farmer, Ciara Fowler, Mary Fowler, Sunny Franco, Shekinah Friske, Emily Gielnik, Brooke Goodrich, Katrina Gorry, Winonah Heatley, Elise Kellond-Knight, India Kubin, Aivi Luik, Afrikah McGladrigan, Teagan Micah, Ayesha Norrie (Kirby), Hollie Palmer, Clare Polkinghorne, Kezia Pritchard, Hayley Raso, Jamilla Rankin, Taylor Ray, Indiah-Paige Riley, Arina Tokunaga, Kaitlyn Torpey, Cortnee Vine, Natasha Wheeler, Brittany Whitfield, Tameka Yallop (Butt).

Serie A hits five million subscribers on YouTube

Italy’s Serie A has reached more than five million subscribers on YouTube making it one of the most subscribed football channels on the platform.

Italy’s Serie A has reached more than five million subscribers on YouTube, making it one of the most subscribed football channels on the platform.

Serie A’s YouTube channel increased its subscribers by 85 per cent during the 2019/20 season, as the channel also had 800 million views.

“This milestone further enforces Lega Serie A’s presence as a leader on YouTube by being the first football-related and the first football-league channel in the world with the greatest number of monthly video views,” Serie A said in a statement.

“This great achievement has been reached thanks to the support of IMG and Little Dot Studios agencies, partners of Lega Serie A for the development of the official Lega Serie A Brand Channel on YouTube.

“This goal has been accompanied by the numerical and strategical growth of Lega Serie A’s other digital platforms, which in the last year have seen exponential improvement both on the number of followers and the quality of content that is shared on the respective platforms with an aim to offer the best experience to Serie A’s fanbase across the globe.”

62 per cent of the channel’s viewers are from outside Italy. The channel has also achieved over 30 million viewing hours – Serie A’s most viewed video was a highlights package of a match featuring AC Milan and Juventus with over 21 million views.

On average, the channel posted more than 30 videos a week during the 2019/20 season consisting of over 1,200 videos released.

Serie A currently has 5.17 million subscribers, where La Liga with 5.8 million is the only other major league to have more numbers. The English Premier League has 1.15 million subscribers, while Ligue 1 and the Bundesliga have 1.55 million and 2.05 million respectively.

Compared to figures in Australia, the My Football channel has 53,000 subscribers – the official YouTube channel of the Hyundai A-League, Westfield W-League, Socceroos, Matildas, FFA Cup and National Premier Leagues.

Earlier this month, Inter Milan reached 25 million likes on its Facebook page. The page increased in likes by 71 per cent during the 2019/20 season and received 135 million video views and more than 35 million interactions.

Macarthur FC links up with Southern Tablelands FA

A-League newcomers Macarthur FC have signed a memorandum of understanding (MOU) with Southern Tablelands Football Association (STFA).

The MOU will see STFA join the three other existing football associations in the region, who have already partnered with the 12th A-League club.

Macarthur Football Association, Southern Districts Football Association and Bankstown Amateur Football Association are the other bodies already in a partnership with the Bulls.

The newly signed agreement will boost grassroots football in the Southern Tablelands with over 100 clubs and up to 30,000 players and officials to be engaged by the new A-League club’s community programs.

Macarthur FC Chairman, Gino Marra, outlined the importance of the new club expanding its community footprint.

“This MOU is an important step for the future growth of the game in our region. We know collaboration, consultation and engagement are the key components to develop and inspire the next generation of players. We are thrilled to welcome Southern Tablelands Football Association to the Bulls family.

“The largest growth area of football, not only in our community, but across the country, is female participation. It is imperative for us, as a club, to develop further programs that enhance female participation across all areas in the game, especially in the lead up to the FIFA Women’s World Cup in 2023,” Marra concluded.

Director of Southern Tablelands Football Association, Craig Norris, was delighted with the prospect of partnering with Macarthur FC.

“I’m excited that our association will be part of the Macarthur FC journey. For our players, coaches, and admin staff to identify with a national club is a huge boost. Having a local A-League club like Macarthur FC, shining a light on grassroots football with our association will provide our members the feeling of being part of something massive.”

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