Tottenham Hotspur debut worldwide streaming platform SpursPlay

Tottenham

English Premier League side Tottenham Hotspur have launched their own global over-the-top (OTT) video platform with Endeavor Streaming, offering fans a selection of live matches, archive content, and original programming.

‘SpursPlay’ is available both online and via a mobile application and will show all four of the men’s team’s preseason friendlies, along with live coverage of home youth matches, selected away U-21 games, and additional women’s team fixtures throughout the 2022/23 season.

Subscribers will also have access to an enhanced matchday offering featuring live audio commentary and full match replays from every first team fixture, and the headline original feature is a documentary focusing on head coach Antonio Conte’s first 202 days in charge of the men’s team.

“We are excited to bring SpursPlay to our fans,” Pierre-Olivier Bouche said in a statement – who is the media, programming and operations director at Tottenham Hotspur.

“The club has been determined to create a platform that brings all its fantastic video content together in one place for fans to access at their fingertips – whether that’s watching live match action they can’t find anywhere else, reliving some of their favourite moments from down the years or watching new longer formats that provide a unique insight into the club and its players. We believe SpursPlay will revolutionise the way fans access club content.”

The service makes use of Endeavor’s full suite of video streaming, subscriber management, and payment processing capabilities, with the Premier League club able to access performance insight tools to optimise user experience and engagement.

Endeavor’s capabilities also allow Tottenham’s commercial partners to be integrated into the platform, meaning it can deliver additional value and revenues for the club beyond fan engagement.

“SpursPlay is the first of many team-based direct-to-consumer services we will launch in sport across the US, EMEA and APAC,” Pete Bellamy said in a statement, who is senior vice president of global sports and international M&E at Endeavor Streaming.

“The direct-to-consumer ambitions of top-tier clubs and teams go well beyond the technical delivery of video. The leading sports organisations require a partner who can advise and execute the most direct path to growth in both consumer engagement and revenue. At Endeavor Streaming, it’s our job to ensure that SpursPlay delivers for the club and its fans to the highest level.”

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UEFA and Unilever renew partnership

UEFA has embraced Unilever as an Official Global Partner of the UEFA Women’s EURO 2025, kicking off in Switzerland on July 2 until July 27, 2025.

Unilever’s deal with UEFA builds off of their 2024 partnership and will see a wide array of Unilever’s Foods and Personal Care brands ignite their own integrated advertising campaigns to connect with fans and consumers in and out of the stadium, including household names like Dove, Rexona, Knorr and Hellmann’s.

UEFA marketing director, Guy-Laurent Epstein expressed UEFA’s excitement to work with Unilever again.

“Building on the success of our collaboration last summer, we are delighted to be continuing our partnership with Unilever for UEFA Women’s EURO 2025,” he said in a press release.

The support and interest in women’s football is on a sharp upward trajectory, and with Unilever’s portfolio of Food and Personal Care brands reaching billions of people every day, we look forward to celebrating the power of the game and bringing excitement to fans everywhere.”

General Manager of Unilever Foods Europe, Robbert de Vreede conveyed his enthusiasm for Unilever’s involvement in the upcoming Women’s EURO 2025.

“We are thrilled to partner with the UEFA Women’s EURO 2025, enabling our Foods brands to connect with a large audience who come together enjoying the thrill of a football match with friends whilst sharing delicious foods,” he said in a UEFA press release.

“Just as a great BBQ brings people closer, football unites fans in a shared experience of passion and camaraderie. In this partnership we will create memorable moments that highlight the best of summer – good food, great company, and beautiful games.”

General Manager of Unilever Personal Care Europe, Fulvio Guarneri detailed why the collaboration between UEFA and Unilever was a perfect fit.

“This is an exciting opportunity for some of our biggest brands to tap into a big cultural moment and connect with millions of consumers who will be watching the UEFA Women’s EURO 2025,” he said via press release.

“It’s a great time for women’s football and this partnership fits perfectly with our Personal Care products which are all about feeling clean and confident, and taking part in sports. Together with our retail partners, we look forward to building on the success of last year’s men’s tournament, delivering unmissable campaigns across a variety of channels that celebrate the power of women’s football.”

Unilever joins an exciting list of brands for the UEFA Women’s EURO 2025 tournament, including household names such as adidas, Amazon, AXA, Booking.com, EA, Euronics, Grifols, Heineken, Hublot, Just Eat Takeaway.com, Lay’s, Lidl, PlayStation and Visa.

The Club Development Conference highlights community football

Significant Sporting Events Program 2023-24

On Saturday, February 1st, over 200 attendees came together at Valentine Sports Park for the 2025 Football NSW Club Development Conference.

With registrations for the 2025 season still coming in, over 85 Football NSW clubs from both Sydney Metropolitan and regional areas gathered for a dynamic day of workshops, panels, and special guest speakers, celebrating community football.

Presented by Stephanie Brantz, the Conference included keynote addresses from Karen Jones, Acting CEO of Destination NSW and Chief Executive of the NSW Office of Sport, Dr. Catriona Rose of the Australian Sports Commission, and Matildas cap #167, Ellie Brush.

After the successful second edition of the conference, Trevor Huxley, Football NSW’s Program Manager for Club Development, expressed his excitement over the strong support from the community.

“The Club Development Conference is a fantastic opportunity to bring together all levels of the game to learn from one another, network and discuss best practice for grassroots football,” said Huxley via press release.

“It has been inspiring to see grassroots clubs across the state in attendance, illustrating a remarkable commitment to supporting their local communities. It’s vital that Football NSW continues to lead in this space, providing support to the volunteers and local administrators who are central to the ongoing growth of our game.”

Along with the keynote speakers, attendees were able to choose sessions tailored to their Club or role, covering topics such as safeguarding, volunteerism, marketing and data analysis, infrastructure and grant funding, player and spectator behaviour, women & girls’ football, diversity and inclusion, and grassroots coach education.

The Football NSW Club Development Conference serves as a pivotal platform for enhancing community football by Empowering Clubs, Facilitating Networking, Offering Targeted Education and Showcasing Leadership.

By focusing on these areas, the conference plays a crucial role in strengthening community football, promoting inclusivity, and ensuring the sport’s sustainable growth.

To gain further details and access Club resources, click here.

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