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Two-time Women’s World Cup winner Tony Gustavsson to lead Matildas

FFA has tonight announced Tony Gustavsson has been appointed as the 14th Head Coach of the Westfield Matildas.

The Swede has enjoyed a storied 21-year coaching career, including winning two FIFA Women’s World Cups as Assistant Coach of the United States Women’s National Team (USWNT).

Gustavsson was formally welcomed to the role on Australian soil on Tuesday, visiting Australia House in London.

“I am extremely proud and happy to have been appointed Head Coach of the Westfield Matildas. I feel that my 21 years of coaching experience has put me in the position to be ready for this,” Gustavsson said.

“I have always said that the Matildas have the potential to be one of the best teams in the world and that is one of the reasons that I wanted to get on board with this job. I have been in the pressure cooker a lot of times and in an environments that demand success. These experiences will be beneficial as we do this together with the fans, the stakeholders, the players, and the staff as a team.”

The 47 year old has also enjoyed success at club level, leading Swedish club Tyresö FF to the domestic title in 2012, runner’s up in 2013, and to the UEFA 2014 Women’s Champions League Final in 2014.

FFA Chairman Chris Nikou was thrilled to welcome Gustavsson to the role, which in addition to the World Cup in 2023 will involve leading the Matildas to two Olympic Campaigns and the 2022 AFC Women’s Asian Cup in India.

“We are delighted to have secured the services of Tony Gustavsson, who has been appointed following a robust and well-governed process, which was administered by a selection panel with strong football acumen and expertise in the women’s game and sport more broadly,” Nikou said.

FFA Chief Executive Officer James Johnson was also pleased to announce the appointment, saying that Gustavsson’s intimate knowledge of global football, experience at major tournaments, and strong history of success would be invaluable factors to lead the team forward.

“Tony arrives at the Westfield Matildas and FFA boasting a wealth of experiences in the international game and a strong track record of success,” Johnson said.

“Having worked closely with some of the best female footballers and coaches in the world and, through his time with the USWNT, he has developed an excellent understanding of what it takes to prepare for and perform in the intense, high-expectation environments of major international tournaments. We believe that in Tony, we have appointed a coach who will not only surpass the benchmarks and criteria we set as an organisation, but the standards that are expected by our players, football community and fans.”

“Throughout the process it was evident that Tony is eager to buy in to what we are working to build with the Westfield Matildas – an uniquely Australian team with a strong identity that is recognised as world class both on and off the pitch. We want to elevate our Westfield Matildas even further as a unifying symbol of the game to inspire all Australians, young and old. We believe that the combination of Tony’s persona and his experience make him the right person to help us do this. Importantly, Tony has also demonstrated a strong desire to positively influence the broader Australian football landscape by working closely with elite Australian coaches including Mel Andreatta, Rae Dower, and Leah Blayney to enhance their skillsets and help bring the next generation of female players through the development pathway over the crucial four year period ahead.”

 

Grassroots sport given new lease of life in Frankston

The Frankston City Council have been provided $2.9 million in funding, part of projects that the Victorian Government has been involved with.

The Frankston City Council have been provided $2.9 million in funding, in a move that forms part of the ongoing community sport and recreation infrastructure projects that the Victorian Government has been involved with since 2014 – exceeding the amount of $1 billion.

Ballam Park, home to the Peninsula Strikers Junior Football (Soccer) Club, were granted $300,000 as an investment towards a new pavilion and an installation of new lighting for two pitches to allow further utilisation of the pitches for training and games.

The club consists of around 300 registered players and a rebuilt facility will ensure that it is inclusive for female participants. This is a boost and reassurance of female participation throughout all age groups.

Players and coaches will be delighted to find that the new pavilion created by the grants will include eight new female-friendly changerooms, kitchen, kiosk, social space, referee changerooms, storage, first-aid accessibility and public toilets. On top of this, there will be new parking facilities with street lighting upgrades for patron safety.

In addition to the Victorian Government’s financial contribution to Frankston City Council’s grassroot clubs, RF Miles Recreation Reserve, home to the Seaford Tigers Football (Aussie Rules), Netball and Cricket Clubs, will receive a new pavilion too.

Following consistent growth of participation numbers for the clubs of the three different codes, they will be treated to a brand new two-storey pavilion to cater for them. This will also include female-friendly changerooms and amenities, social and meeting rooms, first-aid room and umpire changerooms.

The oval at RF Miles Recreation Reserve will consist of a reconfigured larger oval with lighting that will meet to AFL standards. Along with this a new scoreboard, a coach’s box, cricket nets and brand-new netball courts.

All was made possible through the government’s Local Sports Grants initiative. The timing of the announcement and delivery conveniently falls in line with the lifestyle recovery post-covid. As such projects will inherently create much needed stimulating and restoration of the local economies, creating new jobs and bringing communities closer together.

Football West announces latest round of Building Stronger Clubs Program

Football West has announced the launch of their latest round of the Building Stronger Clubs Program, to future proof football in the state.

Football West has announced the launch of their latest round of the Building Stronger Clubs Program for 2021.

The program aims to future proof football in the state by ensuring that clubs and associations provide a better all-round experience for all participants, volunteers and fans.

The initiative enables clubs and associations to apply for grants of up to $1,500. Last year alone saw 24 clubs across WA sign up for the program and put the funds towards projects valued at more than $100,000.

The resulting projects included a club history timeline at Subiaco AFC, committee upskilling for Mindarie FC and an Asian Cup tournament at Westnam United. In addition, other clubs used the funding towards the purchasing of new equipment and the development of websites.

Meanwhile, Sorrento FC used the Building Stronger Clubs Program grant to develop a business plan to secure a $1 million election pledge from Western Australia’s Labor Party to fund new changerooms and upgrade club facilities.

The Building Stronger Clubs Program grant can be used to assist clubs and associations in strengthening their setups across a variety of aspects, including:

  • Governance and Policy Development
  • Facilities Management, Planning or Design
  • Stakeholder Engagement (including Government, commercial, community, schools)
  • Volunteer Engagement & Recognition Plans
  • Marketing Plan or Communications Plan or Digital Marketing Plan
  • Fundraising/Grant/Sponsorship/Partnership Plan or support
  • Upskilling Boards and Committees
  • Financial Management Practices and Advice
  • Inclusive Participation Pathways
  • Football Development Pathway programs for players, coaches, referees, administrators
  • IT Services or Website Development
  • Strategic or Business Planning

Additionally, clubs and associations can also submit collaborative applications for larger scale projects dedicated to making a difference to their football communities.

The program gives Football West the opportunity to also provide concerted support for clubs and associations to complete the Football Australia National Club Development Program through facilitated experts.

As well as this, Football West’s preferred technology supplier, Computing Australia Group, can help any clubs and associations seeking website support or grant application assistance.

Those seeking full details for Football West’s Building Stronger Clubs Program and how to apply for the $1,500 grant need only click here. All grants must be submitted by June 28, 2021 – at 5pm WST.

Any questions or queries related to the application process can be directed to Football West’s Cub Engagement Lead, Abid Imam at abid.imam@footballwest.com.au

Sports media giants Dentsu enters into agreement with AFC

AFC Winners

The Asian Football Confederation (AFC) have announced a commercial agreement with sports media giants Dentsu which will see the agency become the exclusive marketer of the AFC’s commercial properties in Japan.

Dentsu Inc. is the number one advertising and media agency headquartered in Japan with a far-reaching global network that provides support for marketing, business DX and growth strategy formulation to the biggest brands around the world and in football.

The agreement comprises the AFC’s major national team and club competitions, including Asia’s flagship competitions national team competitions – the AFC Asian Qualifiers – the road to the 2022 World Cup in Qatar, the AFC Asian Cup China 2023, the AFC Women’s Asian Cup India 2022 and the continent’s premier club competition – The AFC Champions League.

A new deal being struck continues the long and successful relationship between the AFC and Dentsu Inc., who have represented the AFC and managed its commercial rights exclusively in Japan over the last two decades.

AFC General Secretary Dato’ Windsor John acknowledged the exciting opportunities that the continued agreement offers the AFC.

“The AFC is delighted to welcome Dentsu Inc. to the ever-growing family of commercial partners for the 2021-24 period, as our exclusive commercial agency in Japan,” he said.

“Japan are one of the most successful footballing nations in both the men’s and women’s game, not only in Asia, but also across the globe. This is a significant agreement that paves the way for millions of passionate fans in Japan to access and engage with the AFC’s world-class competitions.

“We are thankful to Dentsu Inc. for their continued investment in Asian football, and with their extensive background and long history in marketing football in Asia and Japan, we are confident that they will play a pivotal role in driving the interest and consumption of Asia’s finest competitions amongst one of the most passionate fan bases across the Continent.”

Football Marketing Asia (FMA) remains the AFC’s exclusive agency for all commercial rights worldwide, excluding Japan and (in relation to the sale of media rights) the Middle East and North Africa (MENA) region.

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