Why the barriers for female coaches must be eliminated

Last Monday night (May 24) saw Football Coaches Australia (FCA), in tandem with representatives from all across the Australian football family, invest their time into a FCA Women’s Football Webinar discussion around the immense challenges facing Australia’s female football coaches in the pursuit of their careers.

The panel discussion, hosted by Aish Ravi, who is currently undertaking a Doctor of Philosophy with a focus on women’s coaching education in football, FCA CEO Glenn Warry and Matildas legend Heather Garriock (FCA Vice-President, Football Australia ‘Starting XI’ representative and current CEO of Australian Taekwondo), aimed to provide insight into the barriers for female coaches in Australian football, and by extension, wider society.Garriock Profile Photo

Notably, Heather Garriock’s role as CEO at Australian Taekwondo reflected not just the difficulties in finding roles as a female footballer or coach after one finishes their playing career, but the loss of talented and passionate individuals to roles away from football.

“If we don’t start investing in our females within our game, we are going to start losing them. And as we can see with Heather, we’ve lost someone who’s played over 100 games for Australia and has been a pioneer in the women’s game. For me, that is really sad to see,” remarked Western Sydney Wanderers legend Catherine Cannuli.

Cannuli, who balances her time between her seasonal duties as assistant coach at Western Sydney Wanderers and as the Women’s Technical Director at the Southern Districts Soccer Football Association, admitted to facing a dilemma in how to progress her career to where she wants it to be because of a lack of stability in women’s coaching roles that are typically part-time.

Cannuli Coaching“For me now, I’m in a very hard place. Being a new mother, having to worry about my son now and wanting to have that stability, if I want to progress my career and make the step towards becoming a full-time head coach in a professional environment,” she said.

“For me, I’m in a very stable situation with my association, but is it where I want to be? If I want to progress as a head coach and get into that professional side, do I take stability in my full-time role or do I take the risk in becoming a head coach in a part-time role?”

Perth Glory legend and manager of Bristol City through three Women’s Super League (WSL) seasons since 2018, Tanya Oxtoby, acknowledged that despite the fact that the WSL is a full-time setup there are some critically similar challenges facing both the W-League and WSL.

“It’s a full-time role. All the players are full-time, all the stability that Catherine was talking about, we have that. But there are still similar barriers in having to fight for those rights every single day. And that’s a shame that in 2021 we are still having to push the boundaries and ask for what is fair. It doesn’t come voluntarily and that’s a shame unfortunately,” she said. Tanya Oxtoby Photo

And in response to Garriock pondering what is fair, Oxtoby conveyed: “For me, I’ve just had a little boy and changing attitudes towards coaches, whether you’re a female coach coaching men’s football or women’s football, has to change. That for me is what’s fair; seeing people through equal eyes and that does not always happen. Trying to educate people on what’s appropriate and what’s not, it’s difficult, and you’ve got to be a strong character to go through that.

Aish Ravi, in her studies on the experiences of female coaches in Australia, has worked to understand the strategies that can be formulated to overcome these challenges.

“From what I understand, the literature tells us that women are underrepresented in coaching football and there are very few women in some of these positions from coaching all the way through to analyst positions and to Technical Director positions,” she said.Aish Ravi Photo

“In terms of lived experience, from what I understand and what the literature says, women do feel highly scrutinised in some of these positions and there is a pressure to overperform and gain credibility. And sometimes that can be afforded to others as opposed to some women. So, we do need to find out what these strategies are in the context of the unique Australian footballing landscape, as they can then be provided to inform these organisations on how to improve the space for women coaches.”

What proved to be particularly pertinent was the lived experience of an attendee in the webinar.

As a female coach making the transition between working in a major city’s footballing environment to the setup in a smaller rural town, the attendee remarked how astronomically challenging it is to grow the women’s game because of a lack of initiative on the part of the outfit who runs football there. And critically, the opposition to change stems from a board that is bereft of female representation.

Ros Moriarty, Chair at the Football Australia Women’s Council and Managing Director and Co-founder of John Moriarty Football, spoke on the inequality in workplace culture in Australian football.Ros Moriarty Photo

“A workplace is a workplace, and football is a workplace. If a coach is being paid for her work, then she can expect that a workplace will have the basic tenants that we all hope and wish for, and fight for; that you don’t have to ask for things that are simply part of you doing your job,” she said.

“Culture is about attitude and it’s about respect, but I think culture also plays into structure. We have a problem in Australia because we don’t have a full home and away season for the W-League, so coaching in the W-League isn’t full-time. So, the Women’s Council have been pressing for a really long time about making sure under the new arrangements with the clubs that full home and away eventuates.”

With a Women’s World Cup to be co-hosted by Australia and New Zealand in 2023, the time to start delivering on the passion for the women’s game is now, not in two years when it is beneficial to a select few in the short term. There is impetus, as there always has been, for all stakeholders to help lead change in the women’s football space.

And despite the fact that the resilience of Australia’s female footballing contingent has been perpetually undervalued all throughout its history, there remains a constant drive and determination to instigate change in Australia football for players and coaches. Discussions, like the one that took place on Monday, mirror this sentiment. Moreover, it is essential for Australian football’s variety of stakeholders to take in and to learn from the discussion that was had in order to aid in the fight for equality in Australian football.

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GIS Sydney connects students with Australia’s sporting industry

The Global Institute of Sport (GIS) is giving students new opportunities to build careers in Australia’s growing sports industry. Combining academic study with direct access to sporting organisations, venues and industry professionals. Based at Allianz Stadium and the Sydney Cricket Ground, GIS Sydney places students at the heart of Australia’s sporting landscape. The campus gives students the chance to study while surrounded by major sporting organisations and events, creating a direct connection between education and the industry they hope to join.

Students also benefit from regular access to experienced sports professionals. More than 50 guest speakers have shared their expertise with GIS students, including representatives from FIFA, Red Bull, Cricket Australia and the AFL. These sessions give students a valuable insight into the different roles and career pathways available across the sports sector. GIS Sydney delivers programs including Sports Analytics and International Sports Business in partnership with the University of Newcastle. The courses combine academic learning with opportunities for students to develop practical skills that they can take into the workplace.

Industry experience forms another important part of the student journey. GIS provides students with 140 hours of relevant work experience, allowing them to apply their knowledge in professional settings. Students have secured placements with organisations including the Professional Football Scouts Association, Football Coaches Australia and Basketball NSW.

GIS also works with Yakka Sport to create paid employment opportunities for students while they study. This allows students to gain workplace experience while developing professional networks within the sporting community. The opportunities extend internationally, with GIS Global Sports Summits giving students access to sporting organisations and venues in destinations including London and Miami.

For students pursuing careers in sport, GIS Sydney is creating a pathway that combines education, practical experience and industry connections. By bringing students closer to the people and organisations shaping the sector, GIS is helping the next generation turn their interest in sport into professional opportunities.

Active Club Program offers South Australian football clubs a funding boost

South Australian football clubs can tap into another round of government support, with the Active Club Program offering grants of up to $3,000 to help clubs improve participation and strengthen their local communities. The Office for Recreation, Sport and Racing (ORSR) opened its new round of funding on the 28th of August. Clubs have until midday on Wednesday, 14 October 2026 to apply.

The grassroots benefits

The South Australian Government has allocated $1.448 million to the round. Clubs with fewer than 100 members can receive $1,500. Clubs with 100 or more members can receive $3,000. The program targets grassroots sport, including football. It helps clubs purchase equipment and resources that make participation easier and more affordable.

Football clubs can use the funding for sporting equipment, uniforms and protective gear. They can also fund playing venue maintenance equipment, professional development, medical equipment and training. The program also supports projects that improve inclusion. Clubs can use grants for positive health initiatives and hardship subsidies. These measures can help remove barriers that stop people from playing sport.

That focus creates opportunities for football clubs to support more women and girls. It can also help clubs create more welcoming environments for players of different ages and backgrounds. Water and energy efficiency also form part of the program. Clubs can fund eligible initiatives that reduce water use or improve energy efficiency. That could prove particularly valuable for football clubs managing local playing venues and facilities. The program also allows minor club infrastructure upgrades and technology that directly supports participation or club sustainability.

Who is eligible?

To qualify, a club must operate as a not-for-profit sport or active recreation organisation in South Australia. It must have at least 20 members and have operated for at least 12 months.

ORSR will also consider a club’s participation profile when assessing applications. The assessment looks at female and male junior and senior participation, alongside factors such as the club’s affiliation and when it last received Active Club Program funding.

How to apply

The funding can make a direct difference at grassroots level. In the previous round, 558 South Australian clubs shared more than $1.4 million. The government says the investment helped clubs meet essential costs while supporting participation and inclusion.

For football, that support can stretch beyond the playing field. Stronger clubs create more opportunities for players, coaches and volunteers. They also provide places where people can build connections and stay active. Applications for Round 56 will be screened in November, assessed in December, with clubs notified in January 2027.

To learn more about the South Australian Active Club Program, visit their website.

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