Macarthur Bulls boost commercial network with Brolen Homes

Macarthur Bulls FC has entered a two-year collaboration with Brolen Homes, a leading name in South West Sydney’s residential construction scene. Known for their innovative approach and strong community ties, Brolen Homes brings their trusted reputation to this exciting new chapter with the club.

By coming on board, Brolen Homes becomes part of the Bulls’ growing network of local businesses, a natural fit with the club’s commitment to community, forward thinking, and high standards.

This strategic collaboration will see both organisations unite to deliver meaningful impact across South West Sydney, fostering stronger community ties through football, supporting local families, and contributing to the region’s long-term growth.

Driven by the belief that building a home should be both enjoyable and fulfilling, Brolen Homes has earned a reputation for creating stylish, well-crafted, and affordable homes designed to evolve with the needs of modern families.

Brolen Homes’ Managing Director, Ross Molluso underlined the alignment between the two organisations and the shared focus on community and growth.

“We’re thrilled to partner with Macarthur FC—an organisation that shares our commitment to the South West Sydney community. At Brolen Homes, we’re about more than just building houses; we build homes designed for families to thrive in,” he said via Club statement.

“Partnering with the Bulls reflects our values of genuine connection, quality, and growth, and we look forward to what we can achieve together over the next two years.”

Macarthur FC Executive Chairman, Mark Jensen highlighted the strong local alignment and shared vision behind the new collaboration.

“We’re delighted to welcome Brolen Homes to the Bulls family. As a proud local business with a strong reputation and deep roots in our region, they are a perfect addition to our growing partner network. Together, we’ll look to make a lasting impact, on and off the pitch, through collaboration and community-led initiatives,” he said via press release.

This collaboration is another meaningful step forward for Macarthur Bulls FC, as the club continues to grow valuable local ties that celebrate regional success and support its long-term vision.

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Oz Shipping Containers expands Newcastle Jets partnership with front-of-shirt move

Newcastle Jets have upgraded their relationship with Oz Shipping Containers, with the Newcastle-based business becoming Principal Partner of the A-League Men’s team for the 2026/27 season.

The agreement represents a significant increase in the company’s involvement with the club, moving from a sleeve sponsorship last season to the front of the Jets’ men’s playing shirts.

Oz Shipping Containers will feature on the club’s home, away and goalkeeper kits throughout the campaign, giving the business a substantially larger presence across matchday, broadcast and club content.

The partnership also provides another example of the Jets developing commercial relationships with locally based businesses and increasing their investment over time.

Oz Shipping Containers specialises in the supply and modification of shipping containers, serving customers across residential, commercial and industrial markets.

Newcastle Jets Executive Chairman Maurice Bisetto said the club was excited to build on the existing partnership.

“It is great to continue our close association with a successful local business operating on a global stage,” Bisetto said.

The expanded partnership comes as the Jets prepare for a season that will include both A-League Men’s football and AFC Champions League Elite competition, increasing the club’s exposure across domestic and Asian markets.

For Oz Shipping Containers, the front-of-shirt position provides a much broader platform than its previous sleeve placement, putting the brand at the centre of the Jets’ visual identity throughout the season.

With the Jets entering a new campaign as defending Australia Cup champions and competing in Asia, Oz Shipping Containers will now have a significantly larger platform through which to build its association with the club.

Melbourne Victory and BYD drive innovation through new major partnership

Melbourne Victory has officially welcomed BYD as a Major Partner and the Club’s exclusive Motor Vehicle Supplier for the next 12 months. At a partner launch bringing together the two organisations, the focus is on building around innovation, growth and a drive for success. The partnership will place BYD at the centre of Melbourne Victory’s fan experience. The brand will feature on the front of both the A-League men’s and women’s home and away jerseys. This gives BYD a strong presence across matchdays, broadcasts and digital content throughout the season.

The partnership extends well beyond the playing kit. BYD will be integrated across Melbourne Victory’s media, Academy and community assets. The two organisations will also collaborate through Member and pathways programs. This creates opportunities for BYD to connect with Victory supporters across multiple touchpoints.

For BYD, the partnership provides a direct connection with Melbourne Victory’s growing supporter and member base. The automotive brand has built a rapidly expanding presence in Australia and New Zealand. Its partnership with Victory provides another platform to build awareness and engage with Australian consumers. BYD Australia Chief Operating Officer Stephen Collins said the alignment between the two organisations was a key factor behind the deal.

“At BYD we’re enormously excited to welcome the Melbourne Victory into the BYD family as an exclusive automotive partner,” Collins said.

“What really appeals to us was the culture of innovation and the hunger for success.”

That alignment is reflected in the way the partnership will operate. BYD will not simply appear on Melbourne Victory assets. The brand will be connected to the Club’s members, fans, business network, pathways and community programs. Melbourne Victory Managing Director Caroline Carnegie said the partnership reflects a shared ambition for continued growth. She also highlighted the organisations’ common focus on leading, connecting and inspiring their communities. Together, Melbourne Victory and BYD will bring the partnership to life across matchdays, media, community initiatives and supporter experiences throughout the 2026-27 season.

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