Australian football finds itself in a curious position. From the outside, the game appears to be riding a wave of …
Isabella Mossin awarded Ninja A-League Women Referee of the Year
The youngest recipient since its inception, Mossin will officially receive the award after leading the Ninja A-League Grand Final 2026 …
Female Referee Mentor Program backed by Football Australia
Football Australia (FA) launched the program last week, aiming to champion the next generation of female referees through connections with …
New ‘Unfiltered’ Episode with Paul Klisaris and Oscar Yildiz
The ‘Unfiltered’ podcast by Soccerscene promises honest, thought-provoking conversations about football culture, identity and the stories fans don’t usually hear …
Project ACL: The initiative leading the way on injury research
Launched in 2024, the research project recently welcomed two US-based organisations: the National Women’s Soccer League Players Association (NWSLPA) and …
Media Mega-Mergers, Minor Leagues: Why Global Consolidation Should Be a Wake-Up Call for Australian Football
The $113 billion merger between Warner Bros. Discovery and Paramount Global signals a major consolidation of global media power that could have defining consequences for Australian football, particularly the A-League.
Melbourne Victory commits to player wellbeing with P3 Recovery
In an announcement made yesterday, Victory revealed that P3 Recovery will become the club’s Official Recovery Partner. Maximised recovery, …
CEO OPINION
The Participation Boom Councils Didn’t Plan For Is Hitting Football Hard
Football is global. Councils are still thinking domestic. While Japan and South Korea treat football as a national asset, Australian clubs are being told to “make do” with facilities stuck in the past. If councils don’t change how they plan and invest, Australia won’t just fall behind locally, we’ll fall behind globally.
GIS Launches Sydney Campus and Welcomes 2026 Student Cohort
Students gain access to elite sporting venues and industry leaders as teaching begins across Sydney’s premier sports precinct.
Editors Opinion
Football’s Growth Is Outpacing Council Planning and Clubs Are Paying the Price
Club confidence in councils is collapsing as football participation surges. In a Soccerscene-exclusive survey conducted between 19 and 30 January 2026 and distributed through our 31,000-strong industry database, grassroots and semi-professional leaders warned that planning, consultation and funding are failing to keep pace. The result is overcrowded facilities, volunteer burnout, and a growing risk Australia falls further behind structured football nations like Japan and South Korea.
Attendance and Atmosphere: Maximising the A-League’s potential
While many A-League clubs boast some of the most impressive sporting venues in Australia, maximising their potential and drawing in …
CEO OPINION
Two CEOs, One Code: Why Alignment Between Football Australia and the A-Leagues Matters More Than Ever
Two CEOs. Two organisations. One fragile ecosystem. As Football Australia and the A-Leagues reset their leadership, the next 12 months will determine whether Australian football finally learns from history or repeats it.
Why A-League Women players believe the next phase of the game must start now
As Australian football enters a new phase of growth and reflection, A-League Women players are seeking to ensure the future …
Bundesliga DNA to the Boardroom: German-born Martin Kugeler Takes the Helm at Football Australia
German-born executive, Martin Kugeler, shaped by Europe’s football culture and based in Australia since 2009, will step in as Football …
‘We Can Do So Much More’: Players Take Control of the A-League Women’s Future
Professional Footballers Australia (PFA) has launched Ready For Takeoff – The Players’ Vision for the A-League Women, a player-led roadmap …
Central Coast Mariners enter into liquidation after financial troubles
It was announced on Monday this week that the Central Coast Mariners will be temporarily managed by the APL Board …
Exclusive Interview
Japan, Redemption and a World Cup Shot: Why Tom Glover Is Betting on Himself
When Tom Glover, the former Melbourne City goalkeeper, jets to Japan in mid-January and lines up for Japanese J-League 2 …
Thank You to Our Partners and Readers for an Outstanding 2025
“From All of Us at Soccerscene: Thank You for an Unforgettable 2025”
Paramount and Channel 10’s Football Gamble Pays Off with Record Viewership
Football viewership on Paramount Viewership is on the rise, and football is the winner
Matildas Coach Leads PFA Agents Conference on Trends Affecting Players
Held at La Trobe University, the annual conference convened 20 player agents from across Australia and New Zealand, representing A-Leagues and national team players, to examine key trends shaping the football industry.
Steve Rosich to Lead a New Era for the A-League as CEO
With over 25 years of leadership and commercial experience within the sport industry, Rosich is an exciting appointment for the A-Leagues as they look to start a new era of growth across the men’s and women’s game.
Spain’s Domestic and Global Success: What can Australia Learn?
In Australia, as the excitement of hosting the AFC Women’s Asian Cup 2026 builds and the buzz around women’s football is reignited, looking to Spain’s investments could be the first crucial step in ensuring both short and long-term success for women’s football across the country.
PFA and Fans Association Unite to Bring Fans Closer to Players
The FSAA represents the interests of fans across all levels of the game and has recently submitted supporter-focused recommendations to Football Australia (FA) and the Australian Professional Leagues (APL).
Global Sports Summit Goes Local: Sydney Campus Students Score Exclusive Access
This opportunity is available to students undertaking the Master of International Sports Business, Master of Sports Analytics, Graduate Certificate in Sports Analytics, and the Combined Master of International Sports Business / Master of Sports Analytics.
CEO OPINION
Meaningful Sponsorship: A Smarter Way to Drive Down Football Club Costs
From weekend volunteers to local families, football thrives because of the people who dedicate their time energy and passion to the game. Yet I also see the rising pressures on clubs and families. Increasing registration fees facility costs and operational expenses threaten the very accessibility that makes our sport special.
Sydney FC Secures New Deal with Bauerfeind
Blending cutting-edge engineering with almost 100 years of medical-grade expertise, Bauerfeind’s performance products are designed to boost mobility, aid recovery, and meet the rigorous needs of elite athletes.
Alanna Kennedy Joins PFA Executive Committee
Professional Footballers Australia (the PFA) has confirmed Matildas and London City Lionesses defender Alanna Kennedy has been appointed to the PFA Executive Committee.
Inside the Tech Revolution: How Veo Is Powering Campbelltown City SC’s Rise
Campbelltown City SC has taken a major step in football innovation with an expanded partnership with Veo technology, the AI-powered …
Elite Coaching Secrets Revealed: Chris Ramsey MBE to Inspire Australian Youth Coaches
Football Coaches Australia has announced a special online CPD session featuring Chris Ramsey MBE on Monday, November 17th at 7:30 …
PFA and MoleMap Join Forces to Fight Skin Cancer in Football
Professional Footballers Australia (PFA) has partnered with MoleMap to offer full-body skin checks for the Socceroos, Matildas, A-League players, and …
CEO OPINION
It’s Time for Football Administrators to Lead: CPD and Membership Standards Can’t Wait
Australian football is growing fast. Crowds are bigger, clubs are modernising, and communities are reconnecting with the game. However, football …
Adelaide United Extends Partnership With Speed Queen
The renewed partnership will see Speed Queen’s branding displayed on the back-of-shirt of both the home and away Women’s kits throughout the season, continuing both parties’ commitment to elevate the game.
CEO OPINION
Inside the Convention That Could Reshape Football Across Australia
The 2025 Football Queensland Convention was more than just a gathering. It was a statement about what football in Australia …
Jets and University of Newcastle Unite to Empower Future Leaders
The Newcastle Jets have announced they will renew their partnership with the University of Newcastle for the next three years.
Perth Glory Extends Deal With Theme Group
The extended partnership will continue to have Theme Group cater all of Perth Glory’s dietary needs, both for events and players and staff, under the Good Food Eating brand, which caters to a number of high-performance touring athletes and teams across Australia and overseas.
Auckland FC’s New Collaboration with UP Education
Auckland FC have confirmed a partnership with UP Education as the club’s official education partner. UP Education is Australasia’s largest …
Why Building Relationships Is Football’s Most Underrated Strategy
Football’s biggest wins don’t always happen on the pitch. Often, they start in boardrooms, local clubs, and community halls, anywhere …
Gelatissimo Help WanderKid Program Return To Wanderers FC
The WanderKid Program will continue to give grassroots players from 5-12 years old free entry to all Wanderers Isuzu UTE A-League and Ninja A-League home matches excluding the Sydney Derby.
Newcastle Jets Women Secure Major Backing from nib
The Newcastle Jets have announced nib as the new principal partner of the Club’s A-League Women’s team for the next …
New Era for Para Hills Youth Football
The Para Hills Knights have announced a new partnership with Adelaide United for the upcoming 2026 season.
Victory and Airmaster Unite to Support Youth Career Pathways
Melbourne Victory has announced that Airmaster will be an associate partner of the club for the next three seasons.
Victorian Football’s Revival: How Disruption Is Reawakening the Game’s Heart
Victorian football disruption is changing the landscape of the game. Crowds are growing, clubs are modernising, and communities are reconnecting …
Australia Cup Final Viewership Proves Football’s Popularity
This includes pundits and football fans speculating what this year’s tournament has in store for the game and where it is heading in the future. But one thing is for certain: football is gaining a significant number of TV viewers compared to last year. Statistics from Australia’s leading TV blog, TV Tonight, record 506,000 total viewers of the Australian Cup final, dwarfing the 53,000 from last year’s broadcast.
Adelaide United and Flinders University Expand Agreement into Women’s Football
Flinders University has been the front of shirt sponsor for the A-League Men’s team for the past six seasons, and the change to include the women represents the University’s commitment to supporting participation in women’s sport.
Auckland FC Secures Three-Year Deal with Quest Apartment Hotels
The collaboration will increase Quest’s presence across the nation, and will connect Auckland FC fans with one of New Zealand’s largest and quickest growing hotel chains.
Stress Fractures: Are Hard Play Surfaces At Fault?
Stress fractures (or hairline fractures) occur when the bone is being overused, leading to the body being unable to repair the hard tissue over a period of time, resulting in a break in the bone.
Wellington Phoenix and OPPO Extend Deal into Fifth Season
The Wellington Phoenix confirmed they have renewed their agreement with OPPO for a fifth season.
Melbourne Victory Extend Dealings With Dulux
In the partnership with Melbourne Victory, Dulux will continue their branding across the club, including their famous Dulux Dog being present in member communications, as well as making special appearances at a match during the season.
Macarthur Bulls Extend Deal with Park on King
Macarthur Bulls FC have announced the continuation of its partnership with Park on King, the club’s official Away Day Travel …
Sydney FC Teams Up with Carbiz for 2025/26 season
Sydney FC has announced a new one-year partnership with Carbiz, welcoming Australia’s leading accident and warranty replacement car provider as …
Wellington Phoenix Sign GPS Performance Deal with STATSports
Wellington Phoenix have announced their new partnership with STATSports who has joined the club as its official GPS athlete performance …
“Big Brands Haven’t Truly Invested the Time for Women’s Boots” – Sam Turner on the lack of women-specific football boots
In Episode 13 of Soccerscene’s Off the Pitch Podcast, podiatrist Sam Turner explored the topics of performance versus comfort in …
Australia’s sleeping giant: the commercial reality of the A-League
The A-League has immense commercial potential, just waiting to be realised. As Australia’s premier football competition, it has access to …
Sydney FC Confirmed Changes to Executive Leadership
Sydney FC has made structural changes to its executive leadership team, as Chief Executive Officer Mark Aubrey steps down.
“Something the players’ association needs to look at” – Sam Turner on improving boot access for professionals
In Episode 13 of Soccerscene’s Off the Pitch Podcast, podiatrist Sam Turner explored the topics of performance versus comfort in …
CSQ Renews Colloaboration with Brisbane Roar
The partnership will have CSQ remain as the holder of naming and branding rights for the Half-Time Heroes activation at both Isuzu UTE A-League Men’s and Ninja A-League Women’s season matches.
Chemist Outlet Teams Up with Central Coast Mariners Women’s Team
Serving as the Exclusive Chemist Partner, Chemist Outlet will provide vital support to the club’s women’s program both on and off the field, with branding to feature on the sleeve of the 2025/26 Ninja A-League Women’s jersey.
Adelaide United Extend Deal with McDonald’s Until 2028
The fast food chain will also remain as the football club’s Supporting Partner of the United Clubs Program which supports grassroots football across South Australia.
“I basically had my mobile phone, my lawyer and my family” – Phil Moss on the Moment that Sparked FCA
The importance of FCA in the Australian coaching space cannot be understated, with a failure of a ‘collective arm’ and fair conditions for coaches at all levels in the country, Moss describes why the FCA is necessary in the space.
Newcastle Jets and PMP Mining Expand Strategic Collaboration
The Women’s team will have PMP Mining branding on the front of their playing shorts next season as a part of the partnership.
1.14 million reasons football belongs on Free-to-Air TV
Last Saturday night’s 1.14 million reach for Tottenham’s 2–0 win over Manchester City on Nine’s free-to-air broadcast was more than …
Bonvilla Estate Aligns with Newcastle Jets
Bonvilla Estate is a family-run vineyard in the Hunter Valley, known for its breath-taking views and a cellar door that was recently recognised as a finalist for Cellar Door of the Year at the Hunter Valley Wine and Tourism Awards.
Melbourne City Confirms Landmark Women’s Academy
This will be a groundbreaking milestone, marking the club’s first-ever women’s academy.
Brisbane Roar Renews Deal with Carina Leagues Club
Carina Leagues Club, located in Carina, Queensland, is a prominent sports bar and bistro recognised for its longstanding commitment to community sport. The club has a proven track record of supporting soccer and other local sporting organisations, reinforcing its role as a valued partner in the growth and sustainability of grassroots sport in the region.
Brisbane Roar secures sleeve sponsorship with Focus Construct
Brisbane Roar has announced a new two-season agreement with Focus Construct Pty Ltd, which will see the Queensland-based company join …
Adelaide United and AMES Collaborate to Foster Social Inclusion
Adelaide United is excited to team up with AMES Australia to help newly arrived communities across South Australia feel at home. Through football, youth programs, and community initiatives, this agreement aims to support settlement, connection, and integration in meaningful ways.
Auckland FC and NRF launch free junior clinics
Auckland FC, in collaboration with Northern Region Football (NRF), has launched a series of free community football clinics aimed at …
Wellington Phoenix and Gazley Motors continue strong relationship
Wellington Phoenix have confirmed the renewal of their partnership with Gazley Motors, marking the fifth consecutive season of support from …
Newcastle Jets teams up with Genesis Health + Fitness
As a first-time sponsor, Genesis Health + Fitness will provide training facilities for the Newcastle Jets A-League Men’s team during pre-season, and for the A-League Women’s team when they return to the field.
PFA to maintain its connection with Beyond Bank as sponsor
Professional Footballers Australia has extended its community collaboration with Beyond Bank Australia as Official Banking and Community Partner.
Adelaide United extends partnership with Kite Property
Adelaide United has renewed its partnership with Kite Property, with the South Australian family-owned company confirmed as the official front-of-shirt …
Wellington Phoenix unveil Dynasty Sport as new apparel provider
Wellington Phoenix has entered in a fresh partnership with Dynasty Sport, marking the beginning of their role as the club’s official apparel partner from the 2025/26 A-Leagues campaign.
Central Coast Mariners and O’Neills sign multi-year deal
O’Neills has secured a multi-year agreement to supply official merchandise and kits for the Central Coast Mariners FC.
Sydney FC teams up with More to elevate fan connectivity
Sydney FC teams up with More, Australia’s top mobile and internet challenger brand, as the official telecom provider for the 2025/26 season, enhancing connectivity for fans and the community.
Checkpoint Building Surveyors extends deal with Melbourne Victory
Melbourne Victory has reaffirmed its partnership with Checkpoint Building Surveyors, extending the collaboration for another two years.
Auckland FC champions $300 Million arena development at Western Springs
Auckland FC throw backing behind $300 million dollar investment into Arena development in Western Springs.
Can the A-League Women keep the Matildas’ flame alive?
The Matildas lit up the nation in 2023 — but has the A-League Women been left behind? With low crowds and players retiring early, it’s time to ask what’s really being done to grow the women’s game.
Melbourne City FC and Nostra Homes extend deal
Melbourne City FC has extended its collaboration with Nostra Homes for an additional two years, continuing their shared commitment to community and football development through the 2026/27 season.
Auckland FC and New Zealand Football Team Up in New Talent Development Partnership
Auckland FC and New Zealand Football Unite in Game-Changing Partnership to Shape the Future of Football Talent!
KAM Melbourne to acquire majority stake in Western United FC
KAM Melbourne Set to Take Control with Majority Stake in Western United FC, Ushering in a New Era of Football Excellence!
Beau Busch to become Chief Executive of PFA until 2029
Learn about the PFA’s new Chief Executive, Beau Busch!
Young Kiwi talent shines at Auckland FC’s first development camp
Learn about Auckland FC’s first Development Centre training camp!
Wellington Phoenix Holmes Construction: Supporting locals
Learn about the new partnership between Wellington Phoenix and Holmes Construction, which aims to support the club’s academy.
Phoenix, Stuff and The Post announce new media partnership
Discover Wellington Phoenix’s new partnership with key New Zealand publications, Stuff and The Post.
Central Coast Mariners renew partnership with Coast Sport
Learn about the Central Coast Mariners renewing their partnership with Coast Sport for enhanced athlete support and care!
Melbourne Victory celebrates funding from Play Our Way program
Learn about the Federal Minister for Sport, the Hon. Anika Wells’ visit to Aami Park to celebrate the club’s funding from the Play Our Way program.
Paramount+ to Boost Football Viewership Through Sports Venues
Learn how Paramount is transforming football access in Australia with a new partnership to boost venue sports entertainment!
Steadfast Supports CCM Women’s A-League Team
Steadfast Group has enhanced its partnership with the Central Coast Mariners (CCM), becoming a Premier partner of the club. First …
Melbourne Victory collaborates with Jamestown Analytics
Melbourne Victory Joins Forces with Football’s Leading Analytics Powerhouse – Here’s What It Means for the Club!
APL announces Stephen Conroy as Executive Chairman
The Australian Professional Leagues (APL) have announced Stephen Conroy as Executive Chairman of the organisation, effective immediately. The former Labour …
Adelaide United partners with Thirteen Commercial Cleaning
Adelaide United has announced a new partnership with Thirteen Commercial Cleaning, which joins the club as its Official Cleaning Partner. …
Melbourne Victory’s first campus announced
Melbourne Victory has announced its first campus location. Where is it and what will it bring to the community?
Melbourne Victory’s brand-new infrastructure strategy
Melbourne Victory has revealed a brand-new infrastructure strategy. What does it entail?
Western United Teams Up with Rebuild Health and Performance
Western United has announced a partnership with Rebuild Health and Performance. Here is what the deal entails!
Driving Health Forward: Melbourne Victory partners with Hydrodol
Melbourne Victory has partnered with Hydrdol. When will the collaboration commence?
FIFA set new global benchmark for Women’s Football Development
FIFA’s Bold Plan: 60 Million Women Footballers by 2027 – Can They Pull It Off?
Tom Sermanni- Leading the Matildas in the Right Direction
In September 2024, former Matilda’s and journeyman coach, Tom Sermanni, was quietly going about his business coaching in the women’s …
Queensland Football launches academy for young female stars
Game-Changer! Football Queensland’s New Program is Revolutionising Women’s Football!
Auckland FC unite with AUT
New Zealand A-League club, Auckland FC, have announced a partnership with premier New Zealand institution, the Auckland University of Technology …
Business Insight: Founder of Faraday West John Paraskevas on his passion for supporting the self-employed and his love of soccer
John Paraskevas is the founder of Faraday West – a leading specialised lender for the self-employed. As Australia faces uncertainly …
Newcastle Jets partner with Eggy to boost local ties
Newcastle Jets secure game-changing partnership with Eggy—bringing innovation, community spirit, and local pride together
Adelaide United teams up with Orthoplex supplements
Adelaide United has announced a collaboration with Orthoplex. What will the deal entail?
Brisbane Roar secures major sponsorship with Hellyer Metals
Brisbane Roar partners with Hellyer Metals in a groundbreaking deal boosting women’s football growth!
Auckland FC welcomes Alvarium as Premium Partner
Auckland FC has welcomed Alvarium as a premium partner. What will the collaboration mean?
Mariners partner with ASICS to boost performance and community
The Central Coast Mariners have announced a new partnership with ASICS, naming the renowned sports performance brand as the club’s …
Senix and Newcastle Jets unveil exciting multi-year deal
The Newcastle Jets have announced a multi-year partnership with Senix. Why has it happened?
Workplace Law renews collaboration with Melbourne City FC
Melbourne City FC Secures Game-Changing Partnership Renewal with Workplace Law!
ASICS confirmed as Macarthur Bulls FC footwear partner
World leaders ASICS have partnered with Macarthur FC. What innovations will they bring to the club?
Football NSW confirmed 2025 Referee Academy Selections
Meet the 13 rising stars shaping the future of NSW and Australian football officiating!
QLD Government Joins Brisbane Roar and Football Queensland’s Community Program
Game-Changer for Queensland! Brisbane Roar, Football Queensland & QLD Government Team Up to Boost Youth Football Opportunities