Perth Glory Extends Deal With Theme Group

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Image credit: Perth Glory

Perth Glory have announced one of their major partners, Theme Group will be continuing to work with the club for the 2025/26 A-Leagues season.

Theme Group is Western Australia’s leading provider of food services, cleaning solutions and facility management, servicing some of WA’s most iconic venues, industries and events for the mining, aviation, education and healthcare sectors, as well as certain arenas.

The extended partnership will continue to have Theme Group cater all of Perth Glory’s dietary needs, both for events and players and staff, under the Good Food Eating brand, which caters to a number of high-performance touring athletes and teams across Australia and overseas.

Perth Glory CEO, Anthony Radich commented on the ongoing partnership being another positive step forward for the club.

“Theme Group have been fantastic supporters of Perth Glory for many years, and their renewed, three-year commitment reflects the strength of that relationship,” he said via press release.

“They share our values around excellence, community and performance and we’re proud to have a local WA company that’s fuelling both our players and our Members and fans.”

Theme Group Founder and Executive General Manager, Robbie Damjanovic called the partnership a proud continuation of the company’s passion for the football community in the state.

“Football has always been in my blood and Perth Glory has played a big part in my family for generations,” he said via press release.

“We’re thrilled to continue supporting the club and to continue enhancing the experience for players, staff and fans alike.

“Through our Good Food Eating brand, we’re proud to bring the same nutrition that fuels high-performance teams to everyone, whether that’s at the stadium, in stores, or in your own workplace.”

Alongside the news of the extended partnership, Perth Glory fans will also be able to enjoy the same performance-driven nutrition as the club members, with Good Food Eating’s Grab and Go.

The new accessible meals are now available in major supermarkets and convenience stores across Perth, along with an upcoming direct-order catering service for offices, schools and private functions.

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LaLiga and RFEF launch RefCam in latest innovation drive

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Image credit: Marta Fernandez Jimenez / Shutterstock.com

The technology made its debut in Saturday’s clash between Atlético de Madrid and Real Sociedad in the Copa del Rey final, marking the start a new era for fan experiences.

Giving the game a new perspective

With RefCam, LALIGA and the Royal Spanish Football Federation (RFEF) will provide an entirely new way to see, and experience, live football.

Javier Alberola, the referee in charge of Saturday’s final, wore a headset-mounted camera and microphone, allowing spectators a unique look into the action of elite-level football.

Furthermore, the integrated audio provides fans with better transparency over in-game decisions, a move which strengthens the connection and understanding between fans and match officials while the game unfolds.

This is not just a step forward for officiating in Spain, but the beginning of a future where innovation and technology combine to provide fans with a new way to enjoy the game.

 

The plan moving forward

With the technology taking centre stage for the first time this weekend, RefCam will continue to feature in the coming matchweeks in Spain’s top-flight division.

The current vision is for RefCam to feature in one match per matchday, including the ultimate showdown between European giants FC Barcelona and Real Madrid on Matchday 35. The best technology, for the best match-up in Spanish football.

As LALIGA begins the rollout of RefCam in the coming weeks, the potential is endless for new content and insights during live matches.

“The introduction of RefCam forms part of LALIGA’s broader strategy to keep transforming the way football is experienced, with a focus on making coverage more immersive, engaging and distinctive,” explained LALIGA via official press release.

“As well as enriching the live broadcast, RefCam opens up new opportunities across digital platforms by enabling the creation of innovative content and highlights from a truly unique viewpoint: that of the referee.”

 

Connection to the game

Indeed, the viewpoint of a referee is one which we often overlook as spectators.

As our attention is on the players, managers or on post-match highlights, we forget about the one person who sees the game closer than anyone else in the stadium.

That is what makes RefCam special. It gives us a point of view that we have never seen before.

And a new level of proximity and connection to the game we love.

Victory unites with Roasting Warehouse in culture-led partnership

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Image credit: Melbourne Victory

The Melbourne-based anf family-owned business will join the Victory family, uniting two institutions which represent the city’s culture and identity.

A partnership with local roots

As the newest partner of Melbourne Victory, Roasting Warehouse joins forces with a vital part of the city’s sporting landscape.

The club’s Managing Director, Caroline Carnegie, outlined why the partnership bears so much value to both parties.

“We are excited to collaborate with Roasting Warehouse, a community-oriented destination for high-quality coffee, proud of its foundations in Melbourne,” said Carnegie via official media release.

“Football and coffee sit at the epicentre of Melbourne’s culture. The two go hand-in-hand, consistently at the centre of the conversation that stirs Melburnians, which is no different to the conversation sport and Melbourne Victory stir in the State.”

Indeed, this is a partnership which combines the identity, passions and culture of an entire city, therefore giving it the foundations required for long-term, mutual success.

Representing the best of Melbourne

Both Victory and Roasting Warehouse are hugely successful in their respective industries. They are institutions with community-oriented philosphies, who pride themselves on craft and quality.

“We’re incredibly proud to partner with Melbourne Victory, a club that represents the heart, passion, and ambition of Melbourne,” revealed Roasting Warehouse Head of Brand, Alexander Paraskevopoulos.

“As a Melbourne-founded, family-run business, supporting a team that means so much to the local community feels very natural for us.”

Furthermore, through their high-quality blends, Roasting Warehouse will look to prepare Victory’s players and staff for high performances on the pitch as the seasons nears completion.

But this is about far more than just fueling athletes.

This is a partnership which embodies and unites two of Melbourne’s greatest strengths and cultural markers – a connection forged from the city’s very own DNA.

 

For more information about Roasting Warehouse, click here.

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