The Asian Football Confederation (AFC) has announced a five-year scouting rights agreement with Hudl, one of the top names in sports performance technology and video analysis.
As part of this collaboration, the AFC’s match footage and data will be available on the Hudl Wyscout platform—the world’s largest football video and data database.
This will provide coaches, analysts, scouts, and player development professionals with access to in-depth insights across all AFC-organised competitions.
Hudl, which has supported over 8 million sports professionals worldwide with its advanced video and performance analysis tools, will carry AFC content for the next five seasons.
This includes major tournaments like the AFC Asian Qualifiers – Road to 26, the AFC Asian Cup Saudi Arabia 2027, and the AFC Women’s Asian Cup Australia 2026.
The agreement also covers AFC’s youth tournaments, such as the AFC U23 Asian Cup and multiple editions of the men’s and women’s AFC U20 and U17 Asian Cups, along with the continent’s top club competitions—the AFC Champions League Elite, AFC Champions League Two, and the AFC Women’s Champions League—through the 2024/25 to 2028/29 seasons.
AFC General Secretary Datuk Seri Windsor John said the partnership with Hudl will strengthen the AFC’s data capabilities and give coaches and technical staff deeper insights to improve analysis and scouting.
Data analytics and technology have become an integral part of modern football in recent years, and the AFC is pleased to sign this scouting rights agreement with Hudl,” he said in a press release.
“This strategic arrangement will not only enhance our data and statistical collection but will also empower our coaches and technical staff with access to more detailed and in-depth information, which in turn will elevate their analytical and scouting capabilities.”
Hudl’s Elite Partnership Manager Mateo Bourrut Lacouture said the agreement marks a significant advancement by giving clubs and national teams across Asia full access to high-quality video and data on Wyscout.
“This agreement is a major step forward for clubs, national teams, and analysts across Asia and beyond,” Lacouture said in a press release.
“With the AFC overseeing all top club competitions and the AFC Asian Qualifiers™ in the region, having full coverage on Wyscout ensures that teams can access high-quality video and data for both scouting and in-depth performance analysis of the AFC Competitions.
This will empower clubs and federations to make more informed decisions, enhance player development, and elevate the level of competition.”
The AFC–Hudl partnership marks a transformative step in Asian football, ushering in a new era of data-driven scouting and performance analysis set to elevate the game across all levels over the next five seasons.
