Record-breaking AFCON tournament indicates a bright future

Africa Cup of Nations (AFCON) has been a roaring success that has symbolised the bright future of the world game in Africa. Record number of goals, booming social media channels and incredible upsets set up a future-defining campaign for all African football enthusiasts.

In a press conference before the final of the competition, Patrick Motsepe, president of the Confederation of African Football, claimed nearly 2 billion people watched the Africa Cup of Nations 2023 over the past month. This indicates an over 300% growth from AFCON 2021 in Cameroon which reached around 600 million viewers across 160 different nations.

This incredible reach was made possible due to many significant factors, most being extremely positive and setting a tremendous foundation due to the continent’s steep rise in football popularity across the last few years.

Record prize money and revenue earned

Before the tournament started, the Confederation of African Football (CAF) announced a 40% increase in the prize money for winning Afcon. The winning national team, hosts Ivory Coast, took home AUD$10.7 million while runners-up Nigeria took AUD$6.1 million, third place South Africa took AUD$3.8 million and the fourth placed D.R Congo team took home AUD$1.9 million.

AFCON this campaign had a record 17 commercial partners, and the competition is estimated to also smash the previous revenue record of AUD$93.4 million. CAF is estimated to be earning around AUD$114.6 million in sponsorship revenue from this year’s AFCON according to London-based market research firm GlobalData.

Global viewership and increased media coverage

Matches were shown in about 180 countries through deals with partner broadcasters like Sky, Canal+, beIN Sport, BBC, and MultiChoice, as well as 45 Free To Air broadcasters.

Australians were afforded the opportunity to watch every AFCON 2024 game live and in HD thanks to beIN Sports.

Media accreditation at the event was more than doubled from the last AFCON, with over 6,000 journalists applying for accreditation from all over the world. The increased coverage on social media platforms played a huge role in its international popularity.

Star attractions

There is no denying the enormous role played by star players who featured in this stacked AFCON tournament which is also proving that Africa as a continent is turning over elite talent like never before.

Huge international names like Victor Osimhen, Achraf Hakimi, Mohamed Salah and Mohammed Kudus are just four names out of many that most football fans would consider quite entertaining to watch. This erray of talent makes any football fan excited to tune into matches, even as a complete neutral.

World class facilities

Côte d’Ivoire really stepped up their game in preparation for this tournament, with planning years in advance to host a world class event.

AUD$1.53 billion was estimated to have been spent on renovating roads, stadiums, hospitals and other infrastructure in preparation for the tournament. Beyond renovating existing stadiums, the country built three new venues, two with a 20,000 capacity and the new Alassane Ouattara stadium, named after the president of the country, which seats over 60,000 spectators and was used for the Final of the tournament.

A fairytale ending for the hosts Côte d’Ivoire capped off a groundbreaking tournament that is proven to the world just how serious Africa is about its footballing development. With a host of exciting youngsters and more funding going directly into grassroots and professional football, there is only one trajectory that we can expect for the continent, and that is straight up.

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JH Allan Reserve in Keilor East to undergo lighting upgrades

After strong backing from the community and Football Victoria, Moonee Valley City Council confirmed the green light for upgrades to proceed later this year.

Resounding support

Ahead of the council meeting on Tuesday 24 March, Football Victoria and five Moonee Valley Council clubs created a petition backing lighting improvements at JH Allan Reserve.

What followed was an astounding 624 signatures – a demonstration of the power of united, community support. As a result, main tenants Moonee Ponds United SC and four addition clubs (including Essendon Royals FC, Avondale FC, FC Strathmore and the Moonee Valley Knights) will all benefit from the developments.

“As one of the only facilities within Moonee Valley not shared with other codes, ensuring that JH Allan Reserve meets the needs of our participants is crucial for Football Victoria,” said FV Head of Government Relations and Strategy, Lachlan Cole.

“It was fantastic to see participants and officials from those five clubs come together, support this project, and unite to speak on behalf of their needs. And it was even more heartening to see the wider football community throw their support behind the development by signing the petition.”

 

A long-awaited verdict

The decision comes as a huge step forward for the local football community, arriving after an extended process of consultations and surveys.

In September 2022, Moonee Valley City Council endorsed the Moonee Valley Soccer Strategy, which sought to identify potential upgrades at JH Allan Reserve.

Furthermore, during the community consulation between March and April 2023, 365 people participated in a survey regarding the developments. In the end, 65% of responses supported or strongly supported the installation of sports lighting at the ground.

It is therefore clear that, for much of the community, this was a cause worth fighting for. Over three years since the initial endorsement from Moonee Valley City Council, JH Allan Reserve is now set for a vital upgrade.

Final thoughts

More importantly, however, are the current and future athletes who will feel the benefit from these developments.

Football participation is growing and will continue to do so, in Moonee Valley, Victoria and Australia as a whole. That is why developments like this are so vital.

They are not merely nice to have, but are fundamental to supporting future footballers in the community by providing them with the facilities and environment to play.

Football SA Commits $100,000 to Referee Fuel Subsidy as Cost-of-Living pressure Mounts

Football South Australia has announced a fuel subsidy scheme for match officials across its semi-professional competitions, allocating up to $100,000 for the remainder of the 2026 season in response to rising fuel costs that the governing body says are threatening the delivery of fixtures across the state.

The subsidy, effective immediately, covers referees officiating across the RAA National Premier League, Apex Steel Women’s National Premier League, Apex Steel Women’s State League, HPG Homes State League 1 and State League 2. The subsidy spans senior, reserves and under-18 competitions across both men’s and women’s football.

Under the metro scheme, reimbursements will be tiered against the average Adelaide unleaded petrol price recorded each Friday, applying to all matches played in the following seven-day period. Officials will receive $30 per match day when the average price sits at $3.25 or above, $25 between $2.75 and $3.24, and $20 between $2.35 and $2.74. No subsidy applies below $2.34. For regional matches, referees travelling to Port Pirie, Barossa and Whyalla will see their per-kilometre reimbursement rise from 88 cents to $1.26 when petrol prices exceed $2.35.

All subsidy payments will be funded directly by Football SA, with no cost passed to competing clubs.

The Economics behind the Whistle

Fuel prices in South Australia, as across much of Australia, have been running at elevated levels against the backdrop of an ongoing imperialist war on Iran that has sent shockwaves through global oil markets. Iran’s targeting of the Strait of Hormuz, through which a significant proportion of the world’s oil supply passes, has disrupted shipping and contributed to price surges that are being felt at service stations in Adelaide as acutely as anywhere.

For match officials, who are overwhelmingly volunteers or low-paid part-time workers travelling to multiple venues across a season, those price surges are not an abstraction. They are a direct financial disincentive to take on appointments, particularly in outer metropolitan and regional areas where travel distances are significant and the cost of attending a game can approach, or exceed the payment for officiating it.

The consequences are cancelled fixtures, forfeited points, disrupted seasons and players who stop turning up to clubs that cannot guarantee them a game.

“This initiative recognises the critical role match officials play in delivering competitions,” CEO Michael Carter said in the announcement, “and aims to reduce the impact of travel costs across the 2026 season.”

A Structural Problem, a Seasonal Solution

The subsidy applies only to the 2026 season. Football SA has been careful to frame it as a response to current conditions rather than a permanent structural change. The $100,000 allocation is described as subject to fuel prices remaining at current levels, with the final amount invested likely to vary as the weekly threshold calculations play out across the season.

That framing is honest about what the scheme is and isn’t. It does not resolve the underlying question of whether referee payments in community and semi-professional football are adequate relative to the demands placed on officials. It remains a question that transcends the current fuel price environment and will outlast it. What it does is buy time and goodwill in a moment when both are in short supply.

Sport, and football in particular, depends on a volunteer and semi-volunteer workforce that is increasingly being squeezed by the same cost-of-living pressures affecting every other part of Australian life. When the price of petrol rises, the people who feel it first are not the players or the clubs, it’s the officials, the committee members and the volunteers who make the infrastructure of community sport function.

Football SA’s decision to absorb that cost rather than pass it to clubs is a recognition that the referee pipeline is fragile in ways that are not always visible until it breaks. The SAPA review into South Australian football, released earlier this month, identified referee development and retention as one of the most pressing structural challenges facing the game in the state, recommending greater investment in recruitment and suggesting affiliation fee subsidies for clubs that bring new officials into the system.

Friday’s announcement does not go that far. But in a season already defined by uncertain economic and geopolitical circumstance, the levy sends a clear enough signal about where Football SA’s priorities lie.

The fuel levy will be calculated each Friday using average Adelaide prices listed on Fuel Price Australia, with payments made to officials on the regular weekly schedule.

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