Cook Government invests for Western Australia football legacy

Sam Kerr Football Centre

Western Australia football is set to enjoy benefits from the grassroots level in an effort to continue the FIFA Women’s World Cup Australia and New Zealand legacy.

The Cook Labor Government is committing $9.3 million, with the funding a vital requirement for the young Western Australians wanting to participate following the success of the CommBank Matildas.

In addition, local women’s teams will enjoy a new $2.4 million Women’s World Cup Legacy Grants program. Each NPL club is eligible for up to $300,000 in funding for infrastructure and facility improvements to keep up with women’s participation.

A recently completed State Football Centre in Queens Park, valued at $50.8 million, has also been renamed as the Sam Kerr Football Centre, recognising the efforts of the CommBank Matildas captain. This centre has been the Matildas’ training base in Perth and will be a beneficiary of the legacy package.

In total, the facility includes two full-sized FIFA standard football pitches with lighting, three five-a-side playing pitches, sport science facilities, changing rooms, function room and a main administration building that also includes Football West.

A further $6.1 million investment for the centre will involve two additional pitches and lighting, as part of expansion plans for the ever-growing facility. The centre provides state-of-the-art training and playing facilities that also support grassroots, community and high-performance football programs.

As the governing body, Football West will continue to roll out programs and initiatives as part of the crucial funding.

Premier Roger Cook explained how the funding will create the legacy.

“Our Matildas are currently the biggest national sporting team in the country, and we cannot wait to celebrate their success and their legacy right here in Western Australia,” he stated via media release.

“The Women’s World Cup was an incredible tournament that Perth played a part in – and we want to make sure that the world game, and women’s football in particular, can continue to benefit from its success.

“Our Government’s investment in the women’s game is all about making sure every young Western Australian has the opportunity to become the next Sam Kerr.

“A key element of that is supporting grassroots clubs and a further investment in the State Football Centre – the WA home of football.”

Treasurer Rita Saffioti mentioned the importance of creating the best pathways for youth.

“By investing in key infrastructure that supports football in Western Australia, our State Government is creating a pathway for talented players to reach their full potential and compete at the highest level,” she stated via media release.

“We recognise that more needs to be done to support the game at grassroots level and this is what we are doing.”

Sport and Recreation Minister David Templeman outlined where the facilities come into play.

“Our commitment to the development and promotion of WA sport and its infrastructure is backed up by significant budget allocations by the Cook Government that will provide a solid foundation for the future,” he said via press release.

“This substantial financial support will create first-class facilities for both the sporting and wider communities and help boost participation in sport, particularly by women. We are determined to pursue other initiatives to meet ongoing needs and future requirements that will increase the participation of women in sport.

“This funding is an investment in sporting facilities, not just at the community level but also at the State level, with the hope of producing WA sports stars like Sam Kerr who can compete nationally and internationally well into the future.”

Football Australia CEO James Johnson delivered a final summary and thanked the WA Government for their investment.

“On behalf of Football Australia, I extend our heartfelt gratitude to the WA Government for their pivotal community funding,” he added via press release.

“This remarkable support not only underpins the lasting legacy of the FIFA Women’s World Cup in WA but also illuminates the path for countless young talents through the Women’s World Cup Legacy Grants program.

“The future shines brighter for football in our region, with improved facilities, enhanced infrastructure, and the promising expansion of community pitches at the WA State Football Centre.

“Together, we’re building a brighter future for the beautiful game in Western Australia.”

The legacy package follows the $15 million increase to the Community Sporting and Recreation Facilities Fund as part of the 2023-24 Budget.

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Beyond Old Trafford: How Manchester United’s new stadium could reshape an entire district

Manchester United’s proposed new 100,000-seat stadium is more than a replacement for Old Trafford.

It’s the centrepiece of one of the most ambitious urban regeneration projects ever planned by a football club.

Unveiled in March by architects Foster + Partners, the concept would see a new stadium built adjacent to Old Trafford, just 350 metres from the existing ground.

Supported by Trafford Council, the Greater Manchester Combined Authority and Old Trafford Regeneration Mayoral Development Corporation the proposed development aims to transform the area surrounding the stadium into a thriving mixed-use precinct featuring housing, commercial space, public transport improvements and new public amenities.

While the stadium dominated headlines, the broader vision is about much more than just football.

Once complete, the new venue would become the largest club football stadium in the UK, increasing capacity from around 74,000 to 100,000 spectators.

 

More than just a stadium

However, the stadium is only one piece of a much larger plan.

Foster + Partners vision includes new homes, offices, hotels, retail and hospitality spaces, green public areas and improved pedestrian links.

They believe this “mixed-use” destination will attract visitors throughout the year and create a “vibrant destination” for tourists and visitors from across the world.

The proposal also places a strong emphasis on sustainability, with plans for a walkable precinct supported by public transport, rainwater harvesting and renewable energy technologies integrated into the stadium’s distinctive canopy design.

 

A major economic opportunity

The broader regeneration has been positioned as a major economic opportunity for Greater Manchester.

An independent study conducted by Oxford Economics found that the stadium and regeneration project could contribute approximately $15 billion to the UK economy.

In addition, the project would also support around 92,000 jobs while creating more than 17,000 new homes and attracting an additional 1.8 million visitors yearly.

Those figures remain projections rather than guaranteed outcomes, but they have become central to the club’s case for the redevelopment.

 

Connecting United to a Wider European Trend

A key component of the proposal is improving transport connections around Old Trafford

The British Prime Minister Andy Burnham described the project as significant opportunity for the region, with investment in rail, Metrolink and surrounding infrastructure viewed as essential to unlocking the wider regeneration potential.

The plan also includes greater pedestrian accessibility, to integrate the stadium district with surrounding communities.

Manchester United’s proposal reflects a broader trend across Europe football.

Stadium developments are increasingly viewed as catalysts for urban renewal and economic development, rather than standalone sporting venues.

Projects such as Tottenham Hotspur Stadium, Everton’s new waterfront home and Real Madrid’s redevelopment of the Bernabeu have demonstrated how modern stadiums can generate revenue through hospitality, entertainment and commercial activity beyond football.

 

Transforming Old Trafford

Despite support for the proposal, significant hurdles remain before construction can begin.

Funding arrangements, planning approvals and major infrastructure upgrades will all need to be finalised before construction can begin.

If delivered, the project would represent one of the largest football-led regeneration projects ever undertaken in the UK.

The project would transform not only where Manchester United plays, but how the wider Old Trafford district lives, works and grows.

Football Has the Audience. Does It Have the Commercial Strategy?

Soccerscene has launched Survey 4: Commercial Confidence in Football, calling on clubs, sponsors, governing bodies, commercial leaders and football industry professionals to assess whether the game is making the most of its enormous commercial potential.

Football has the audience, participation base and community reach to be one of Australia’s most powerful commercial platforms. But does the industry have the commercial strategy, professionalism and infrastructure required to turn that potential into sustainable growth?

That is the question at the centre of Soccerscene’s latest industry research.

The survey examines how attractive grassroots football is to potential commercial partners, what industry professionals believe is limiting football’s commercial potential, and whether clubs are presenting themselves professionally enough to sponsors.

It also explores what sponsors value most when engaging with football – from community reach and participation scale to brand alignment, values and purpose – as well as whether improved facilities could directly contribute to stronger sponsorship outcomes.

Is football fully capitalising on its commercial opportunity?

Football continues to provide brands with access to highly engaged communities across grassroots, community and elite environments. Yet the commercial landscape remains fragmented, with clubs operating with vastly different levels of resources, capability, governance, media infrastructure and commercial expertise.

Soccerscene’s survey is designed to capture the industry’s perspective on where the opportunities exist – and where football may be leaving commercial value on the table.

The research will look specifically at four key areas:

  • Commercial attractiveness – How attractive is grassroots football as a commercial partnership?
  • Commercial barriers – What is holding football back from reaching its full commercial potential?
  • Club professionalism – Are clubs presenting themselves effectively and professionally to sponsors?
  • Sponsor value – What are sponsors really looking for when they invest in football?

The survey also asks whether better facilities would have a direct impact on sponsorship outcomes, highlighting the potential relationship between infrastructure, commercial presentation and investment.

Have your say

Soccerscene is encouraging football clubs, sponsors, commercial professionals, governing bodies, administrators, media professionals and industry stakeholders to participate.

The findings will contribute to Soccerscene’s ongoing program of industry research, designed to provide a clearer picture of the challenges and opportunities facing football and the organisations operating within it.

Take the Survey: Commercial Confidence in Football

Complete the Commercial Confidence in Football Survey here

The survey will close on 30 August 2026 at midnight, with responses received before the deadline included in the final analysis.

Football has the audience. The question is whether it has the commercial strategy to match.

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