Phil Stubbins: Past lessons the key to reviving Australia’s youth development

Phil Stubbins believes that in order to create a competitive level of youth development and infrastructure, Australia needs to commit to a long-term vision with a clear and detailed plan.

The current Head Coach of Campbelltown City SC, Stubbins has had a storied career in football that spans three-decades, but during this timeframe there has been a marked shift in Australia’s football landscape.

“I think we can certainly get better and definitely need to keep looking at ways to improve our infrastructures and youth programs in order to keep on the shirt tails of the ever-improving world’s best. To not do that could prove extremely damaging to our game, both nationally and domestically,” Stubbins said.

“All of this will need money, of course. If you look at youth development currently in the UK alone, we must acknowledge that vast amounts of money and resource have been poured into their development systems.”

While Australian football lacks the financial muscle to compete with the globe’s leading leagues, the success of the ‘Golden Generation’, who broke the nation’s infamous World Cup drought in 2006, proves that there is an underlying capability to produce talent.

Despite this capability, Australia’s youth pathway systems have come into question from many influential figures and it feels like an age since world class players were being regularly cultivated.

Stubbins during his tenure as Newcastle Jets Head Coach.

“Here in Australia, we’ve actually taken away the most efficient development pathway available to our young players by sadly abandoning the Australian Institute of Sport (AIS). The AIS was our most effective provider of top national team players at one time with a program truly aligned to a top centre of excellence,” Stubbins said.

“I’m not saying that A-League clubs can’t now run their own academies efficiently but, the AIS was a facility designed specifically to accommodate, nurture, and educate professional levels of the game to our ‘best’ young players of the country. These players would all be training against each other on a daily basis looking to stamp their mark. That’s now gone!”

The long-term ramifications of decommissioning the AIS and moving to an academy-based system are yet to be seen, but for Stubbins, players are not being exposed to enough competitive football or elite level football education.

“The English Premier League academy players are playing 40 games per season as a minimum, plus, 10 to 12 hours per week of training, and then educational analysis of themselves and opposition teams in the classroom. Can you imagine the development curve for these players?”

“To be competitive these players are challenged in all aspects of their ability. Preparation, commitment, discipline, desire and a winning mentality. That’s just to compete, let alone to succeed.”

Stubbins understands the AIS intimately, having spent a year there as an assistant then interim head coach.

Additionally, as a star player for Heidelberg United FC during the early 1990s, he played with and against some of the most prodigious talent Australia has ever produced.

“I played in the old National Soccer league (NSL) with the likes of Paul Okon, Ned Zelic, and the emerging Mark Viduka. Kevin Muscat was another who was with us at Heidelberg United. From memory, all of these boys were only 17 when making their mark in the game back then. How many of the same age players do we now we see having man of the match performances in the A-League like these players were?” Stubbins asked rhetorically.

Mark Bosnich, Graham Arnold, Robbie Slater, and many more were making their mark in the NSL during the era, many of which went on to become household names who represented the nation at the highest level.

“The lessons? It was tougher, far tougher back then I’d say. There are some excellent players today of course but holistically speaking, in terms of behaviours, attitude, mentality and the like I’d have to say that the old NSL was simply a tougher breeding ground of competition than the current A-League and that dogged mentality has evaporated to some degree,” Stubbins said.

“How to get some of that back plus, differing ways to progressively take the game forward is now a huge challenge for all of us.”

Stubbins’ Campbelltown City SC were crowned NPL champions in 2018.

Although a major challenge certainly exists to recapture the standards set from yesteryear, Stubbins believes it is possible by leveraging knowledge from current industry leaders and using it to setup a sustainable, long-term strategy.

“I don’t have all the answer but perhaps we could start by introducing the best people possible to oversee the reincarnation of youth development in Australia, with a mandate to provide ideas on gaining parity with the world’s best,” he said.

“To me, it’s very important to offer more educational insight into how top players ‘think’ and ‘train’ at the top level. Find out what separates the best from the rest with insights into their daily, weekly routines. We firstly need to showcase to our coaches exactly what those levels look like,” he said.

“We need to access the knowledge that these people can provide, otherwise, we’re simply guessing on how to improve.”

Another key talking point in recent times has been whether domestic-based talents are leaving too early in their careers. A trend has emerged of players thriving at a young age domestically only to move overseas prematurely, losing their momentum.

“We need to build the game here firstly and offer more elitist environments. That said, too many youngsters go before they are ready to go,” Stubbins said.

“There is no sense in going overseas when you are not prepared and ready. That’s why many of these young players that go overseas early never fulfil their aim to make it abroad. They simply go unprepared.”

While there is no obvious answer or quick fix to Australia’s youth development and infrastructure challenges, progress appears to be heading in the right direction under FFA CEO James Johnson  – and with rumours of a National Second Division starting to gather steam, Stubbins is keenly focused on his current role with the South Australian NPL champions.

“We have a strong junior contingent and a sound underpinning of direction and transparency from the board. Campbelltown City is an exciting club to be around with a terrific work ethic, and culture, both on and off the field.”

“I believe a second division would help to reinvigorate the Australian competition. If we can structure it to offer an attainable pathway opportunity from State Leagues across the country, then let’s make it happen. How? I’m personally not quite sure, but where there’s a will, there must be a way!”

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Marie-Louise Eta makes history as new Union Berlin head coach

In an historic appointment, Eta will take over as head coach of Union Berlin until the end of the season.

History in the making

Previously the first female assistant coach in Bundesliga history with Union Berlin, Eta will now take the reigns of the men’s first team on an interim basis.

Currently, the club sit in 11th place in the Bundesliga table, but with only two wins so far in 2026, relegation appears an all-too-real prospect, and one which the club is desperate to avoid.

“Given the points gap in the lower half of the table, our place in the Bundesliga is not yet secure,” said Eta via official media release.

‘I am delighted that the club has entrusted me with this challenging task. One of Union’s strengths has always been, and remains, the ability to pull together in such situations.”

Eta will begin as Union’s new head coach with immediate effect, and will be in the dugout for the club’s matchup against Wolfsburg this weekend.

 

A step into an equal future

Eta’s appointment signals a major step towards a more level playing field in the football landscape.

Furthermore, Eta joins other coaches including Sabrinna Wittmann, Hannah Dingley and Corinne Diacre who, in recent years, have blazed a trail for female coaches to step into the men’s game.

Wittmann currently manages FC Ingolstadt in Germany’s third division, and was the first female head coach in Germany’s top three divisions.

In 2023, Dingley became caretaker manager of Forest Green Rovers, and thus the first woman to lead a men’s professional team in England.

Diacre, now head coach of France’s women’s national team, managed Ligue 2’s Clerment Foot between 2014 and 2017.

 

Final thoughts

The impact therefore, is that Eta’s appointment will show future generations of aspiring female coaches that men’s football is an equally viable and possible pathway as the women’s game.

The time is now to level the playing field.

And while it may be a short-term role, its effect on attitudes towards equality and fair opportunities in the game will hopefully resonate long after the season ends.

“20 Years Ahead”: The System Quietly Reshaping Korean Football

For all its consistency, Korean football has long carried an underlying tension.

On paper, it works. The national teams remain competitive, the player pool is technically sound, and the country continues to produce athletes capable of performing on the continental stage. But beneath that surface-level success, a more uncomfortable question has persisted about whether Korea has been simply maintaining its position while others evolve.

That question has driven the Korea Football Association (KFA) toward one of the most ambitious structural overhauls in modern football development: the Made in Korea (MIK) Project. Rather than focusing on short-term gains or isolated improvements, the initiative attempts to do something far more complex. It is rebuilding the foundations of how football is taught, understood and executed across the entire ecosystem.

Internally, the project has been described as having “brought Korean football 20 years ahead.” Whether that claim ultimately proves accurate remains to be seen, but what is already clear is the scale of the shift taking place.

From talent to system

The starting point was not talent, but structure. For years, concerns had been growing within Korean football circles about a lack of uniqueness in players, inconsistencies in long-term planning and an over-reliance on safe, risk-averse styles of play. The system, while producing disciplined and technically capable footballers, was not consistently producing players equipped to thrive in the most demanding environments. Environments such as Europe, where tempo, decision-making speed and adaptability define success.

Rather than attempting to patch these issues, the KFA chose to reimagine the system itself.

At the core of the MIK Project is the idea that high performance is not the result of individual excellence alone, but of an interconnected structure that allows that excellence to emerge consistently. Coaching, sports science, performance analysis, leadership and education are no longer treated as separate pillars, but as components of a single, integrated system designed to evolve continuously.

A new operating model

This philosophy is most clearly expressed through the project’s adoption of a cell-based operating model. In place of traditional hierarchies, the system is organised into small, cross-functional units, called “cells”. These cells are given autonomy over their work while remaining connected through shared frameworks and objectives. Each unit is responsible not only for delivery, but for learning, adapting and refining its approach on a constant cycle.

The intention is to bring decision-making closer to the pitch, allowing those working directly with players to respond faster and more effectively to the realities of the game. In an environment where marginal gains are often decisive, that speed of adaptation can be critical.

Closing the gap

Yet structure alone is not enough. The project is equally shaped by a clear-eyed assessment of where Korean football currently stands in relation to the world’s elite.

Comparative analysis has highlighted several consistent gaps: technical execution under pressure, the ability to operate at higher game speeds and effectiveness in decisive moments such as one-on-one situations. These are not deficiencies of talent, but of context. Korean players, while highly capable, have often developed within systems that prioritise control and precision over risk and spontaneity.

The consequence is a style that can become predictable under pressure.

Training for reality

To address this, the MIK Project has fundamentally shifted training methodology. Sessions are increasingly designed to replicate the intensity and unpredictability of real matches, placing players in situations where decisions must be made quickly, under pressure, and often in confined spaces. The focus is no longer on rehearsing ideal scenarios, but on preparing players for imperfect ones.

This approach reflects a broader philosophical shift that prioritises adaptability over perfection, and decision-making over repetition.

Evolving the Korean identity

Importantly, this evolution does not come at the expense of Korea’s existing strengths. Discipline, work ethic and technical proficiency remain central to the national identity. What the MIK Project seeks to do is build upon those foundations, combining them with the creativity, speed, and tactical awareness required at the highest level of the game.

It is, in many ways, an attempt to reconcile tradition with modernity.

A global ambition

The ambition underpinning the project is unmistakable. The KFA is not simply aiming to remain competitive within Asia, but to re-establish itself among the world’s leading football nations. That means producing players capable of not only reaching Europe, but succeeding there.

More than a project

What makes the MIK Project particularly compelling is that it does not present itself as a finished solution. Instead, it is designed as a system that evolves, adjusts and refines itself over time. In a sport where trends shift rapidly and competitive edges are constantly eroded, that capacity for continuous development may prove more valuable than any single innovation.

For other football nations, Korea’s approach offers an instructive case study. While many federations continue to debate philosophical direction, the KFA has committed to structural transformation, embedding its ideas not only in theory, but in practice.

Whether the project ultimately delivers on its boldest ambitions will depend on time, execution, and the unpredictable nature of the game itself. But one thing is already evident.

Korean football is no longer standing still.

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