Psychologist Christopher Shen: Tips to bolster and improve your mental health

The current COVID-19 pandemic has greatly affected the mental health of the soccer community. Players, coaches, decision-makers, administrators, and supporters have all been impacted by the coronavirus, which can cause anxiety, distress, fatigue, a diminished ability to perform, and burnout. Scientific research has revealed several evidence-based techniques which can help Soccerscene readers bolster our mental health, during this challenging time.

Here are some tips for readers to help improve and master our mental health:

1.Savouring

Please identify ways to create savouring experiences, thoughts, and emotions. Savouring refers to strategies we can use to create, maintain, and share positive experiences.

Tips:

  • Please use mannerisms and gestures, such as smiling, and greeting each other.
  • Please celebrate and acknowledge positive events and moments with others.
  • Please write and read affirmations, and positive words and quotes.
  • Please create and listen to playlists of music and sounds which are uplifting and inspiring.
  • Each night with a beloved person, please identify three positive events that transpired during the day, as well as the causes of these events.

 

2.Gratitude

Please adopt a positive attitude of gratitude and appreciation towards yourself and others.

When we are grateful and express gratitude to others, we create positive thoughts, feelings, and emotions, and decrease negativity. A helpful practice is to show gratitude towards our family members, teammates, coaches, staff, and loved ones. When we show gratitude and compassion towards ourselves, we can often withstand challenges and frustrations.

Tips:

  • Please write a positive message to someone important in your life, expressing gratitude. Send this message, or deliver this message directly to the important person.
  • Please identify a regret in your life. Please write a reassuring message to yourself, expressing compassion and understanding towards yourself about this regret.
  • Please identify an opportunity to offer kindness and assistance to someone in need. What can you do to help someone else – especially during this Covid-19 pandemic?

 

3.Mindfulness

Mindfulness refers to a psychological state in which individuals experience an awareness of objects in their immediate environment, as well as their current thoughts and feelings.

Individuals who demonstrate mindfulness direct their attention to their present surroundings and their psychological state, but engage in experiential rather than analytical processing. That is, mindfulness refers to sustained or frequent awareness and attention to current and ongoing experiences. People who practice mindfulness develop greater self-esteem, concentration, emotional intelligence, and resilience.

Tips:

  • Every hour or so, please sit quietly for a few minutes with your eyes closed and focus your attention on your breath.
  • Then, direct your attention towards your surroundings – What you hear, what you smell, what you can taste, and how your body feels.
  • Then focus on your emotions, and thoughts.
  • Mindfulness practice can be used by Soccerscene readers in your pre-game preparations to develop focus, reduce anxiety, and build resilience.

Christopher Shen is a Psychologist, based in Melbourne, Australia. He can be contacted at: www.christophershen.com.au

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IMG takes commercial lead on inaugural FIFA ASEAN Cup

IMG has been appointed to lead the global commercialisation of the inaugural FIFA ASEAN Cup, giving the new Southeast Asian national-team competition an established international sports business partner ahead of its first edition.

Under the strategic partnership, IMG will manage worldwide media and sponsorship rights sales while also overseeing broadcast production for the tournament, which takes place from 24 September to 5 October across Indonesia and Hong Kong, China.

The inaugural competition will feature 14 national teams, including all 11 ASEAN members alongside guest nations, with matches split between two divisions. Division 2 fixtures will be played in Jakarta and Badung, while Division 2 matches will be played in Hong Kong.

The agency’s role will include selling sponsorship and media inventory internationally while helping establish the broadcast infrastructure required to present the tournament to audiences outside Southeast Asia.

The partnership builds on IMG’s existing strategic relationship with PT Garuda Sepak Bola Indonesia, which has been working with the Football Association of Indonesia since 2025 on areas including commercial strategy, media rights, production and digital development.

For FIFA, the tournament creates another international football property in a region with a large and increasingly connected football audience.

For IMG, it adds another major regional property to a football portfolio that already includes competitions and organisations across Europe, the Americas, Asia and Africa.

The immediate challenge will be turning the inaugural tournament into a sustainable commercial property capable of attracting broadcasters and sponsors beyond its first edition.

If successful, the FIFA ASEAN Cup could provide Southeast Asian national teams with a recurring commercial platform while giving IMG another foothold in one of football’s developing markets.

Adelaide United renews StudyAdelaide partnership for Asian campaign

Adelaide United has brought back a familiar commercial partner for its return to continental competition, with StudyAdelaide signing on as front-of-shirt sponsor for the club’s 2026/27 AFC Champions League Two campaign.

The partnership reconnects two South Australian organisations after StudyAdelaide previously featured on Adelaide United’s shirt during their 2010 AFC Champions League campaign.

Adelaide commenced their six-match group-stage campaign on Thursday at Hindmarsh, defeating Hong Kong’s Tai Po 3-0.

For StudyAdelaide, the value of the partnership extends beyond traditional football sponsorship. The organisation, a partnership between the South Australian Government and more than 50 education institutions, is using Adelaide United’s Asian competition to promote South Australia as an international study destination.

The club’s continental schedule provides exposure in several key Asian markets, with Adelaide travelling to face BG Pathum United in Thailand and Lion City Sailors in Singapore during the group stage.

StudyAdelaide chief executive Jane Johnston said the partnership would provide a great opportunity to connect with young people across Asia.

“Having StudyAdelaide featured throughout this international competition is a unique platform to connect with young people across Asia and highlight the many reasons South Australia is their best option to study, live and build a career,” Johnston said.

The deal illustrates how football’s international competitions can provide commercial value beyond traditional brand exposure, particularly for organisations looking to promote to a specific or new region.

The Reds’ ACL Two campaign continues against BG Pathum United in Thailand on October 15.

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