Girls United Program launched by Football NSW

Football NSW’s launch of their inaugural Girls United program have recently taken place in Sydney’s Northern Beaches.

Funded by Football Australia’s ‘Football Your Way’ grant, the program aims to bring together females from Culturally and Linguistically Diverse (CALD) backgrounds, Migrant backgrounds, Refugees and those from low-socioeconomic backgrounds through a shared passion for playing football. It proved to be popular with many people getting involved.

Taking place at the Manly-Warringah Football Association’s community ground of Cromer Park, the stadium (which is home to NSW NPL 1 side Manly United FC) played host to a myriad of female footballers from a variety of unique backgrounds.

Whilst sessions are set to take place all across NSW in the coming months, the initial program at Cromer Park ran with a group who form part of a Tibetan Youth Group through the NSW Service for the Treatment and Rehabilitation of Torture and Trauma Survivors (STARTTS) organisation. STARTTS staff member and Community Leader Sonam Wangmo was the one to facilitate the connection between the group and the program.

“I see excitement, enthusiasm and most importantly Female Empowerment in this program,” Wangmo said in speaking to Football NSW.

“I also see great engagement from the parents which means they appreciate Girls United.”

The Girls United program is used as a way to support these groups as they grow up in Australia, whilst providing them with a fun and engaging social environment through an eight-week football course.

In addition to the girl’s program, boys and mixed football programs were kicked off in February under the ‘Community FC’ banner and were led by Football NSW and the Football United Coaches association.

For those parties whom are interested in hosting one of these programs please contact Charlotte Ercil at charlottee@footballnsw.com.au or on 02 8814 4459.

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Football Australia Expands Mental Skills Program for Match Officials Amid Sustained Focus on Referee Retention

Football Australia has confirmed a second national webinar for match officials, led by sports psychologist Dr Liam Slack, extending a referee development series introduced after strong engagement with an initial session on managing match-day pressure.

The upcoming session, themed “parking with purpose,” will focus on decision-making strategies designed to help referees process on-field calls and reset attention quickly across a match that can present hundreds of individual decisions. Dr Slack, who also consults with The Football Association and the AFC Referee Academy and previously spent over a decade as a performance psychologist with the Professional Game Match Officials Limited in England, brings substantial elite-level experience to a program open to officials at every level, from grassroots to professional.

The theme builds on work Dr Slack has already delivered within Australian officiating. He recently led a session with Football Australia’s National Referee Academy on the same concept, framing the ability to consciously park a decision and refocus on the next phase of play as a trainable skill rather than an innate trait, one that separates officials who reset quickly under pressure from those who don’t. He has also addressed more than 100 Football Australia elite match officials and staff on developing a stronger match-day mentality, an indication of how embedded this psychological framework has become across the officiating pathway rather than remaining a one-off intervention.

The expansion of the webinar series reflects a broader shift in how football administrators are approaching referee attrition. Rather than treating retention purely as a recruitment or pay problem, the program signals an institutional acknowledgment that the psychological demands of officiating, particularly the compounding pressure of split-second decisions under public scrutiny, are a material factor in whether officials remain in the game.

It rests alongside other measures adopted across Australian football in recent years, including visible identification programs for junior referees and structural reviews of referee departments at state federation level, all aimed at the same underlying issue: a shrinking pool of match officials relative to demand.

Football Australia has not detailed metrics for assessing the program’s impact on referee numbers, though the recurring engagement of an internationally credentialed specialist across multiple tiers of the officiating pathway suggests sustained institutional investment in the approach.

Football Victoria elevates fan enjoyment with Streets partnership

Football Victoria (FV) revealed last week a new partnership with ice cream giants, Streets. The brand will become an exclusive ice cream partner for the next three years.

 

An iconic brand for joyful experiences

As a well-known and popular ice cream brand with people all around the nation, Streets will now look to support the fan experience in Victoria through its products.

It reflects FV’s commitment to delivering a family-friendly and memorable experience for spectators. Both on and off the pitch, the organisation is striving to elevate the experience for fans and families alike.

“Football Victoria is always looking for ways to elevate the experience at The Home of The Matildas, and this partnership does exactly that,” explained FV Executive Manager of Commercial and Facilities, Chris Speldewinde.

“It’s a fantastic fit for our community and we’re looking forward to what the next three years will bring.”

Furthermore, Senior Brand Manager at Streets, Ryan Katz, emphasised the brand’s role in community sport and in creating memories beyond the action on the pitch.

“Streets is proud to join Football Victoria as its exclusive ice cream partner,” Katz said.

“There’s nothing better than enjoying a great game with a classic ice cream in-hand, and we’re excited to be part of those moments across the state.”

 

Understanding community football

Community football is all about these moments. Sunny days, the family together, and a sweet treat in-hand while supporting a local team alongside friends and neighbours.

This is why a partnership between FV and Streets is particularly important.

Not for its commercial value, but for what it tells us about both parties’ understanding of what matters to fans. From young fans to experienced matchday-goers, everyone wants to find enjoyment while watching the game.

And while the 90 minutes of action is the focus, the experience of a local matchday is truly defined by interactions with fellow supporters and smaller – but no less significant – moments of happiness during the day.

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