Northern NSW Football (NNSWF) has confirmed the appointment of Allana Neeve as the new General Manager – Women & Girls, Participation. This newly created position follows the completion of the NSW Football Legacy Program.
Neeve transitions to NNSWF from her role as Participation and Growth Manager at Hockey NSW.
She brings with her substantial experience in football, having spent nearly three years at Football Australia as the Women’s Football Coordinator, and previously working for Football Northern Territory as the Operations and Project Manager.
In addition to her professional experience, Neeve holds an AFC/FA C Licence and serves as the junior coach director at Queens Park FC.
In her new role, she will lead strategic initiatives aimed at boosting football participation, with a special emphasis on women and girls.
Her role will be instrumental in developing and implementing localised participation strategies that foster sustainable and inclusive football environments across northern NSW.
Neeve will collaborate closely with member zones and clubs to design and execute programs that resonate with local communities. She will also join the executive leadership team at NNSWF.
NNSWF CEO Peter Haynes said Neeve’s experience will be crucial to the federation:
“Allana has a wealth of experience that she will bring to our business,” Haynes said in a statement.
“She has been working in a similar role at Hockey NSW and doing an outstanding job. But she also has plenty of experience in football which is obviously a huge bonus for us.
“I have no doubt Allana will be a great fit in this role and I can’t wait for her to join the team.”
This push to increase female participation in the sport is fantastic and comes at a good time with the women’s football calendar across the world kicking off.
As the game sees growth in this area across all states and territories, it’s equally as important to maintain and sustain its growth across a longer period of time to ensure the recent 2023 Women’s World Cup momentum doesn’t go to waste.
It has become the perfect foundation to build off and both the A-League Women’s and NPL Women’s will be continuing after record-breaking years.
Neeve will officially begin her role at NNSWF on September 17.