APL Chair Stephen Conroy Joins Foxtel Board as Media and Sport Worlds Converge

Stephen Conroy - A-Leagues Chairman

Former Communications Minister Stephen Conroy, who serves as independent chair of the Australian Professional Leagues (APL), has joined the Foxtel Group board, further strengthening the links between Australia’s sporting and media industries.

Conroy’s new appointment to Foxtel comes as the broadcaster’s ownership and direction evolve under billionaire Len Blavatnik’s Access Industries and global sports-streaming company DAZN. Both organisations are seeking to expand their influence in sports broadcasting, with Foxtel’s streaming arm Kayo Sports at the centre of its future growth strategy.

Conroy said Foxtel’s 30-year history gives it “a great heritage producing sport and drama in Australia for Australians” and that its new ownership “creates an opportunity to spread the love of Australian sport internationally.”

To prevent any conflict of interest with his role at the APL, Conroy confirmed he will step aside from all discussions or decisions involving A-League broadcast rights.

The APL’s current media deal with Paramount+ and Network 10, valued at around $200 million over five years, is due to expire in 2026. As that deadline approaches, attention is turning to what shape the next broadcast arrangement might take.

Adding further connections is Danny Townsend, the former APL chief executive who sits on DAZN’s board – after also previously working with Sydney FC. His career path illustrates the close relationships forming between Australia’s football administrators and the global media companies now investing in local sport.

Conroy’s appointment highlights how rapidly the boundaries between sport, media and technology are shifting. With his experience in government, regulation and sport, he is positioned to play an important role as Foxtel and the wider Australian sports industry navigate a changing broadcasting landscape and an increasingly international marketplace.

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PFA and Fans Association Unite to Bring Fans Closer to Players

Professional Footballers Australia (PFA) and the Football Supporters Association Australia (FSAA) have confirmed a new partnership aimed at establishing an official link between professional players and their fans.

The agreement sets out for the two organisations to work together on initiatives that:

  • Foster stronger, more genuine connections between players and supporters

  • Enhance the involvement of players and fans in football decision-making

  • Produce data-driven insights to support the long-term growth of the game

Founded in 2023, the FSAA is a volunteer organisation created to provide a unified, independent voice for Australian football supporters, prioritising a supporter-first approach.

The FSAA represents the interests of fans across all levels of the game and has recently submitted supporter-focused recommendations to Football Australia (FA) and the Australian Professional Leagues (APL).

PFA Chief Executive, Beau Busch highlighted the significance of the new strong foundation already established with the FSAA and the potential for future collaboration.

“Since the establishment of FSAA, we have been able to build an effective working relationship, and this agreement represents another step forward in our shared pursuit of building the game,” he said via PFA press release.

“Globally, we have seen firsthand the benefits of strong collaboration between fan groups and player unions.

“Together we believe we are better equipped to shape the future of Australian football and ensure that the voices of fans and players are heard and respected.”

FSAA Chair, Patrick Clancy described the accord with the PFA as a natural connection between the organisations representing Australian football’s two key groups, players and supporters.

“Australia’s professional players have an inextricable connection with supporters. Many have grown up on the terraces and in the stands and then progress to taking on the game as a career,” he said via FSAA official media release.

“For supporters, there is that strong emotional connection with the players of the club they support week in, week out.

“FSAA wants to continue to foster and grow this important relationship, leverage off our mutual understandings and improve the game in Australia for players and supporters alike.”

A Memorandum of Understanding (MoU) was signed on 20 October 2025 by PFA CEO Beau Busch and FSAA Chair Patrick Clancy, formalising the partnership.

This represents the FSAA’s first MoU with another organisation, with the expectation of establishing additional partnerships in the near future.

Deploy Named Official Match Ball Provider for Gold Coast International 2026

Deploy, Australia’s leading developer and manufacturer of performance sporting solutions, has been announced as the authorised provider of official match balls for the Gold Coast International 2026. The partnership highlights Deploy’s commitment to supporting football players and clubs across Australia with high quality reliable products.

With a focus on performance, durability and innovation, Deploy ensures every player from grassroots to elite levels can rely on equipment designed to enhance the game. Their premium footballs are crafted to meet the demands of training and competition delivering consistency and quality in every match.

Beyond footballs, Deploy provides practical solutions to clubs supporting the community with products and services that save time, reduce administrative burdens, and help teams perform at their best. This collaboration demonstrates Deploy’s ongoing dedication to growing football in Australia and providing players and clubs with equipment they can trust.

As the official match ball provider for the Gold Coast International 2026, Deploy looks forward to equipping players for a memorable tournament and reinforcing its role as a key partner in the Australian football community.

For more information, email info@deployfootball.com or call 1800 384 327.

Visit https://deploy.com.au to explore products and services.

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