Brisbane Roar teams up with Monochrome as Platinum Partner

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Image credit: Brisbane Roar website

Brisbane Roar confirmed Monochrome Corporation will become their Platinum Partner and A-League Men’s match day kit sleeve sponsor for the upcoming 2024/25 season.

Monochrome is a diversified financial services group specialising in crypto-assets and infrastructure projects within the bitcoin and digital asset sector across the Asia-Pacific region.

Earlier this year, Monochrome’s asset management division launched the Monochrome Bitcoin ETF (Ticker: IBTC), Australia’s first ETF to directly hold bitcoin.

A cryptocurrency company partnering with a club in the A-League is an extremely rare case and could signify a change in the future with this Brisbane Roar deal.

Central Coast Mariners partnered with Australian crypto platform Zipmex back in April of 2022 with the partnership becoming a joint deal with NRL club Penrith Panthers, however, this collaboration didn’t last very long at all, dissolving in 2023.

The other major codes in Australia have accepted multi-million dollar deals in crypto and the A-League could follow suit in the coming years if it becomes more acceptable.

Brisbane Roar Chairman & CEO, Kaz Patafta expressed his excitement and discussed the way this will benefit the club.

“We are delighted to welcome Monochrome to the club for the upcoming season. Monochrome is a leader in their field and a pioneer in the ETF investment space for crypto and bitcoin exposure. We are greatly appreciative for their support of our A-League Men’s program, and we look forward to seeing this partnership grow,” Patafta explained in a press release.

Monochrome CEO, Jeff Yew also commented on the collaboration and how the two parties are tied to the same values.

“Monochrome has been a long-standing supporter of Australian athletes and sporting events. Furthering our commitment to excellence alongside Brisbane Roar which aligns well with Monochrome’s brand values,” Yew said in a press release.

Brisbane Roar secure an important deal financially for the club and are busy once again in the offseason as they remain one of the strongest business clubs in the league.

This crypto deal is pioneering and could also give a glimpse into the potential for more deals like this if it becomes successful, with clubs becoming increasingly desperate for stable, financially-heavy partnerships.

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Mitre Appointed FV’s Sole Ball Supplier Across All Competitions

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Image credit: Football Victoria

Football Victoria has unveiled Mitre as its exclusive official ball partner in a significant new three-year deal.

As part of the agreement, Mitre will also serve as a Bronze Partner of the FV Business League, an exclusive networking community created to support members in expanding their connections, elevating their brand, and engaging with like-minded professionals who share a passion for both football and business.

From the 2026 NPL Victoria season, clubs will play with the Mitre Ultimax Pro 26, the latest iteration of Mitre’s iconic match ball. The new Ultimax Pro features cutting-edge technology, enhanced performance, and a contemporary design inspired by the original 1995 model.

The ball incorporates a completely redesigned panel layout, engineered to deliver greater control, more accurate flight, and increased power with every strike.

The new exclusive deal reinforces the eight-year relationship between Mitre and Football Victoria, marking one of the most enduring partnerships in the industry.

FV Commercial Executive Manager, Chris Speldewinde described the agreement as a “major milestone” ahead of the 2026 season.

“Mitre has been a trusted partner of Football Victoria for many years, and this new agreement reinforces our shared commitment to elevating the game at every level,” he said via FV Official media release.

“As we move into the 2026 season, having a world-class ball partner ensures our clubs and players are equipped with the highest standards in performance.”

Director of Sportsmart Group, Gerrard Woods said Mitre was pleased to build on its long-running collaboration with FV.

“Our goal has always been to support the growth of football across the state by delivering products that players and coaches can trust at every level,” he said via press release.

In addition to Mitre’s established reseller network, clubs will be able to order match balls through a dedicated online platform designed for simple, streamlined purchasing.

Bentleigh Greens Forge Ties with MST Lawyers

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Image credit: MST Lawyers

Bentleigh Greens confirmed leading mid-tier commercial law firm, MST Lawyers, as their latest sponsor for the 2026 season. Following an announcement last week, the collaboration strengthens Bentleigh Greens’ commitment to working with Victorian businesses and connecting them with the local football community. 

A Partnership Built on Shared Values 

Ranked as a Tier 1 firm in Franchise Law in Best Law Firms 2025 by Best Lawyers and with 60 years of experince, MST Lawyers strives to maintain a client-focused model supported by respect, excellence and dedication.

But it is not only the work which MST Lawyers carries out within the walls of their company which makes a partnership with the Green so exciting. Beyond providing legal counsel and assistance, they support causes across Victoria and beyond to give back to the community who back them. Such causes include the Mayor of Monash Charity Golf Day, Ronald McDonald House Charities (RMHC) Australia, and Cambodia Rural Students Trust. 

It is ultimately no wonder why an agreement was there to be struck with a club which prides itself on inspiring a supportive environment, fostering young talent, and transforming a business into a family. Going forward, the Greens will no doubt be looking to work with MST Lawyers on matters which concern the team, the club, and the loyal community which supports them. 

Driving Business and Football Forward 

As the Bentleigh Greens look to find success once more in the NPL Victoria after being promoted as champions last season, joining forces with MST Lawyers is a move with positive implications for the club’s future.

“A sincere thank you to the entire MST Lawyers team for their support and belief in our club,” the club said via social media.

“This partnership will play a key role in driving Bentleigh Greens forward both on and off the pitch.”

Given this will be the Green’s first season back in the NPL VIC since 2023, gathering support will be crucial to not just staying in the league next year, but also sustaining its presence in seasons to come.

You can find more about the services provided by MST Lawyers here.

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