Central Coast Mariners welcome TSG as new owners

The Australian Professional Leagues (APL) revealed yesterday the start of a new era for the Central Coast Mariners under the leadership of Total Soccer Growth Holdings (TSG).

 

New beginnings

The news of TSG being at the helm of the next chapter in the Mariners’ history marks an important new era for the club, just a few months on from entering into liquidation. The APL subsequently took over management of the club on a temporary basis while seeking the right buyer.

TSG enter into the frame with a wealth of experience in football club investments, from London to Los Angeles. The privately-owned business is a majority shareholder of Queens Park Rangers (EFL Championship) in addition to holding a stake in MLS outfit, Los Angeles FC.

Under the leadership of majority shareholder, Ruben Gnanalingam, the Mariners will be hoping for a season which moves beyond recent worrying times.

“We appreciate how turbulent and uncertain the last season has been for the Club and we intend to do our utmost to restore energy and enthusiasm for this special football club,” Gnanalingam outlined via media release.

“We were drawn to the Mariners because of its strong community spirit, a characteristic that mirrors other sporting organisations that we have the great privilege of being a part of around the world,”

APL CEO Steve Rosich further addressed the importance of community connection for the club’s future.

“We’d also like to take this opportunity to thank the club’s dedicated fans, partners and staff and players, who have once again shown their loyalty and dedication to the Mariners.”

 

Mariners’ Women’s team remains in limbo

However, while TSG’s acquisition includes the men’s A-League team and club Academy teams, the A-League Women’s team does not feature in the deal.

As a result, the APL is continuing its search for investors to secure the future of the women’s team – who were victorious last year against Melbourne Victory in their first Grand Final appearance.

“Through the extensive due diligence process it became clear that the operation of the women’s team was not able to be included within the new operation with TSG,” Rosich continued.

“Seperately, we’ve begun working with parties to seek specific investment in the women’s team – and we’re working to ideally arrive at an outcome on this on or before 31 July to enable the team to operate in the 2026/27 season.”

 

Final thoughts

Fans, players and staff throughout the club will be hoping TSG is the leader they deserve in a new era for the A-League Men’s team and Academy teams.

Yet for the A-League Women’s team, uncertainty will persist throughout the coming weeks. It is vital, of course, that not just any investor comes in, but the right one to join TSG in supporting the club in its short and long-term future.

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Oz Shipping Containers expands Newcastle Jets partnership with front-of-shirt move

Newcastle Jets have upgraded their relationship with Oz Shipping Containers, with the Newcastle-based business becoming Principal Partner of the A-League Men’s team for the 2026/27 season.

The agreement represents a significant increase in the company’s involvement with the club, moving from a sleeve sponsorship last season to the front of the Jets’ men’s playing shirts.

Oz Shipping Containers will feature on the club’s home, away and goalkeeper kits throughout the campaign, giving the business a substantially larger presence across matchday, broadcast and club content.

The partnership also provides another example of the Jets developing commercial relationships with locally based businesses and increasing their investment over time.

Oz Shipping Containers specialises in the supply and modification of shipping containers, serving customers across residential, commercial and industrial markets.

Newcastle Jets Executive Chairman Maurice Bisetto said the club was excited to build on the existing partnership.

“It is great to continue our close association with a successful local business operating on a global stage,” Bisetto said.

The expanded partnership comes as the Jets prepare for a season that will include both A-League Men’s football and AFC Champions League Elite competition, increasing the club’s exposure across domestic and Asian markets.

For Oz Shipping Containers, the front-of-shirt position provides a much broader platform than its previous sleeve placement, putting the brand at the centre of the Jets’ visual identity throughout the season.

With the Jets entering a new campaign as defending Australia Cup champions and competing in Asia, Oz Shipping Containers will now have a significantly larger platform through which to build its association with the club.

Melbourne Victory and BYD drive innovation through new major partnership

Melbourne Victory has officially welcomed BYD as a Major Partner and the Club’s exclusive Motor Vehicle Supplier for the next 12 months. At a partner launch bringing together the two organisations, the focus is on building around innovation, growth and a drive for success. The partnership will place BYD at the centre of Melbourne Victory’s fan experience. The brand will feature on the front of both the A-League men’s and women’s home and away jerseys. This gives BYD a strong presence across matchdays, broadcasts and digital content throughout the season.

The partnership extends well beyond the playing kit. BYD will be integrated across Melbourne Victory’s media, Academy and community assets. The two organisations will also collaborate through Member and pathways programs. This creates opportunities for BYD to connect with Victory supporters across multiple touchpoints.

For BYD, the partnership provides a direct connection with Melbourne Victory’s growing supporter and member base. The automotive brand has built a rapidly expanding presence in Australia and New Zealand. Its partnership with Victory provides another platform to build awareness and engage with Australian consumers. BYD Australia Chief Operating Officer Stephen Collins said the alignment between the two organisations was a key factor behind the deal.

“At BYD we’re enormously excited to welcome the Melbourne Victory into the BYD family as an exclusive automotive partner,” Collins said.

“What really appeals to us was the culture of innovation and the hunger for success.”

That alignment is reflected in the way the partnership will operate. BYD will not simply appear on Melbourne Victory assets. The brand will be connected to the Club’s members, fans, business network, pathways and community programs. Melbourne Victory Managing Director Caroline Carnegie said the partnership reflects a shared ambition for continued growth. She also highlighted the organisations’ common focus on leading, connecting and inspiring their communities. Together, Melbourne Victory and BYD will bring the partnership to life across matchdays, media, community initiatives and supporter experiences throughout the 2026-27 season.

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