
Football South Australia has announced Bleasdale Wines as its Official Wine Partner, signalling the start of a bold and values-driven collaboration between two iconic South Australian brands.
The partnership goes beyond a traditional commercial arrangement, celebrating shared values, a commitment to community engagement, and a united vision to strengthen grassroots football across the state.
Founded in 1850, Bleasdale is one of South Australia’s oldest and most respected wineries, renowned for its heritage of excellence and innovation in winemaking.
This rich legacy, combined with a progressive approach, makes Bleasdale an ideal partner for Football SA’s growing and diverse football community.
Michael Carter, CEO of Football SA, said the partnership will bring direct benefits to clubs and members.
“This is a truly exciting alignment between two proudly South Australian institutions. Bleasdale’s commitment to community and sport mirrors our own,” Carter said in a press release.
Through this partnership, our members and clubs will enjoy access to exclusive offers and pricing, and we’ll see tangible investment flow back into club land—where it matters most.”
Leigh Warren, General Manager of Bleasdale Vineyards, expressed excitement for how this partnership would impact football in South Australia.
“We are thrilled to partner with Football SA. We know that football (soccer) remains one of the fastest growing sports and as a longstanding supporter of Australian sport, including the Melbourne Football Club and the South Australian Cricket Association whilst recently partnering with the Adelaide 36ers, Bleasdale is committed to backing grassroots sporting communities,” Warren said in a press release.
“Football SA’s reach and impact align strongly with our values, and we’re excited about the opportunities ahead to contribute meaningfully to football across our wonderful state.”
The collaboration is seen as a strong alignment for Football SA, building connections with a local business that shares its focus on community, tradition, and supporting the next generation.














