Football South Australia confirms new Major Partner

Football South Australia has confirmed a new major partnership with HPG Homes (Hot Property Group), marking the start of a meaningful relationship that’s expected to grow into a long-term support of football throughout South Australia.

HPG Homes, a division of Hot Property Group, is a multi-award-winning home builder based in South Australia, known for turning visions into reality.

Whether it’s your first home or a custom design, HPG Homes specialises in Fixed Price and Turn Key projects, ensuring your dreams are brought to life.

With a strong focus on trust, quality, and innovation, HPG Homes has gained widespread recognition and loyalty from families across the region.

This collaboration reflects a shared dedication to community, development, and the proud values that define South Australia, reinforcing HPG Homes’ commitment to delivering exceptional homes and contributing to the local community.

CEO of Football South Australia Michael Carter expressed his excitement about the new alliance.

“We are incredibly excited to welcome HPG Homes into the Football SA family,” said Mr Carter in a press release.

“This partnership brings together two proud local organisations that believe in building strong foundations—whether that’s through homes or through sport.

“We look forward to working closely with HPG Homes to make a lasting impact across our football community.”

Director of Sales, Marketing & Developments for HPG Homes, Stuart Zyhajlo, spoke about the importance of the agreement with Football SA.

“Partnering with Football South Australia is a natural fit for HPG Homes,” said Mr Zyhajlo in a press release.

“We are passionate about investing in this great state and supporting initiatives that bring people together.

“Football is at the heart of so many communities, and we’re proud to align with an organisation that shares our values of connection, excellence, and opportunity.”

Through its arrangement with Football SA, HPG Homes will become the naming rights sponsor of the HPG Homes State League 1 and 2 competitions.

This investment will help elevate the status of the senior men’s semi-professional leagues in South Australia.

Football South Australia and HPG Homes will work together to support grassroots development, empower young players and their families, and help build upon a flourishing football culture across the state.

To learn more about HPG Homes or to get in touch, click here.

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Launceston City Launches Inclusive Facility Upgrade

Launceston City FC has announced that work has commenced on a new refurbishment for the club’s change room endorsed by the Play Our Way program.

Built in 1979 by the club’s volunteers, the facility’s new refurbishment will include a new roof, a multipurpose and education room, a parent room, renovated changerooms, an undercover walkway, and a new entry.

Launceston City FC Director and lead strategic lead for the project, Jesse Woodroffe, spoke to Soccerscene about what the refurbishment will do for inclusivity and equality around the community.

“What it does is shows that we are a club for everyone, and having a standalone designated facility that’s prioritised for women and girls, sends a signal that sport is for everybody and gone are the days where there isn’t equal access,” she said.

“We are seeing a great shift nationwide in equitable access to facilities, grounds and change rooms; certainly, it wasn’t that way a few decades ago.

“Our hope is that we can offer this room and these facilities out to other groups or NGO’s as well.”

Launceston City aims to complete the refurbishment by April next year in order to have the new change rooms available for the upcoming season.

The project is supported under Stream 1 of the Australian Government’s $200 million Play Our Way Program and aims to deliver modern, inclusive changerooms for women and girls in Launceston’s community.

The Play Our Way Program

The Play Our Way Program is designed to remove barriers to participation, reduce discrimination, and promote equality in sport by funding local initiatives and ideas.

An input of experts across the sport sector and key Australian government agencies helped design the program, including an expert advisory panel of women with experience in community and professional sport.

“Play our Way is an opportunity for local governments, community organisations, the not-for-profit sector and sporting organisations to seek funding for localised solutions and improvements,” said Minister for Communications and Sport, Anika Wells, in a press release about the program.

“The program will be available for all sports, but it is anticipated soccer, as the highest participation sport in Australia, will need significant resourcing in the wake of the greatest Women’s World Cup ever.”

Sydney FC Announces New Strategic Partnership With Trip.com for 2025/26 Season

Sydney FC have confirmed a partnership with Trip.com for the A-League 2025/26 season. 

Trip.com is one of the world’s leading online travel platforms, and the collaboration will give Sydney FC members access to exclusive travel discounts and other special offers. 

Matt Pound, Sydney FC General Manager of Commercial and Marketing, said the partnership directly correlates to the club’s future goals. 

“We’re delighted to team up with Trip.com, a global leader in travel technology and innovation,” said Pound.

“Our members love to travel, whether following the Sky Blues around Australia or exploring new destinations, and we are thrilled to be able to offer them discounts thanks to Trip.com, making their journey simpler, smart and more rewarding.”

Kevin Lu, Territory Manager for Trip.com Oceania also commented on the partnership, 

“We are thrilled to partner with Sydney FC, a club that embodies passion and global ambition, as we bring exclusive travel opportunities to their dedicated fans.

“This collaboration perfectly aligns with Trip.com’s mission to make travel seamless and exciting, and we look forward to helping Sky Blues supporters explore the world with the same energy they bring to every match.”

Trip.com’s local and international advertisements will also be featured across Sydney FC’s digital channels through the season. 

With the partnership spanning the full 2025/26 campaign, the initiative reinforces Sydney FC’s commitment to enhancing the supporter experience both on and off the pitch.

By connecting fans with a trusted global travel provider, Sydney FC aims to add greater value to its membership program while strengthening its ties to the community. 

The collaboration also reflects a growing trend in world football of integrating lifestyle-focused partners into club ecosystems, highlighting the broader vision to serve fans beyond match day. 

With exclusive offers, integrated digital activations and shared ambitions around innovation and growth, both Sydney FC and Trip.com are confident the partnership will deliver meaningful benefits throughout the season ahead.

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