In Episode 10 of Soccerscene’s Off the Pitch Podcast, Majestri co-founder Andrew Holman sat down to talk about the company’s mission to transform how grassroots football clubs manage their day-to-day operations and why real-world club experience shaped their platform from day one.
Majestri, headquartered in Brisbane, is a purpose-built software platform helping community sporting clubs handle registrations, payments, communications and compliance all in one place. Launched to make life easier for volunteers, the system reduces paperwork, streamlines operations and allows clubs to operate more like modern businesses – without losing their community heart.
The idea for the platform was sparked from direct experience at the local level.
“The three founders of Majestri, one of us, Mike, was the president of local Sanford Rangers up here,” Holman explained on the podcast.
“Once he took control of that club and saw what the processes or lack thereof were like, that’s when I think he saw the opportunity for an industrial strength software solution to come in.
Since working with their first client, Majestri has grown to support over 250 sporting clubs across Australia – most of them grassroots organisations relying on volunteers. Holman said the company’s focus has always been about solving real administrative pain points and empowering clubs to grow without burning out their people.
One key insight the Majestri team learned early on was just how intricate grassroots football operations had become.
“From what I’ve seen, football clubs have the most complex club operations. That’s certainly where we found our sweet spot, if you like,” he continued to say.
“I think it’s fair to say that clubs operate on a 14 month calendar, not a 12 month one, because we can see first-hand that expressions of interest and thinking about trials is starting to happen before the current season has even finished. So there’s a real onus on clubs to operate like small businesses nowadays and I think football leads the way there.”
Holman added that despite Majestri’s tech focus, building human relationships remains key to their growth. The platform is designed to flex around each club’s specific needs and the company works closely with administrators to tailor solutions that feel personal and intuitive.
The approach has helped Majestri expand steadily without compromising on quality – a deliberate strategy from a team that wants to grow with its clubs, not just through them.
While many clubs across the country are embracing digital tools to streamline operations, Holman’s passions goes beyond software. As both a football enthusiast and a tech innovator, he’s committed to playing his part in elevating the game’s national presence through smarter, more sustainable club systems.
“Football for me should be the national code and I’m always pushing for how we can make that happen,” he said.
